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In the last episode, we looked at how to prepare your research plan and what categories needed to be integrated into it, including the methods to be used.

Now that you have decided on the methods you want to use, which participants or respondents you want to take part in your research and without forgetting the objectives and research questions you want to get some answers you now need to start organizing and planning your data collection, collecting data
 
This episode covers: 
Analytics
Collecting qualitative data
Preparing a discussion guide
Participant recruitment
Running the sessions
Recording the data
Storing your data 
etc.
Thank you for listening  🙏

📖 Coming Soon: The UX Research Powerhouse, Vol. 1 — The Foundation of UX Research Strategic Leadership

Launching in November 2025, A playbook and manifesto for research leaders, with a 365-day leadership roadmap, tools to measure impact, and a bonus chapter on AI.

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