#S2E17 Shelf Impactors™

'Passion and Purpose'

with Mark Grey and Lisa Hastings

2020 saw the rise of side hustles - people forced to do alternatives to survive. Bold Pivots and Purpose

In a year when many of our passions were banned, stalled or cancelled (think gym/events/getting together/travel) why passion is more important, and your purpose.

KEY AREAS OF DISCUSSION:

1. PASSION

- Creatives are pretty passionate - envied by many - but does our passion become our burnout?

- What are our passions, or what do we REALLY care about, has it changed over the last year, how do we fuel our fires?

2. BOLD PIVOTS - Brands changing the game with thinking different - showing their brand/owner passions (eg Ovolo, Elon)

3. PURPOSE

- Last year was the rise of 'Ikigai' -

- WHY you do what you do, WHY it matters - for brands, and for us.

4. OUR STRATEGIES

- ...for finding and growing our own passions/purpose?

5. WHY PASSION MATTERS

- Even more right now...

- How to embrace it?!

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Lisa Hastings:

Website - www.lisahastings.me

Twitter - @shoebox20

Instagram - @shoebox20

LinkedIn - Lisa Hastings

Mark Grey:

Website - www.bluenectardesign.co.uk

Twitter - @bluenectar

Instagram - @bluenectardesign

LinkedIn - Mark Grey