Cult Brand Secrets

S4 E4 DoorDash


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DoorDash’s noble brand purpose is providing access and empowering local communities. This company is so much more than a delivery business. They are diving head first into social issues, and leading by example that neutrality is no longer a safe haven for brands. Brands need demonstrable points of view on a variety of topics and issues affecting their products, services, employees, customers and communities.


Our front line workers like nurses and doctors got a lot of credit - rightfully so - during the pandemic, but delivery drivers and DoorDash did so much to keep people fed, and the economy on course. The DoorDash leadership team had to make tough choices and big bets over the past 24 months when the pandemic and varying regulations kept fluctuating, and Kofi Amoo-Gottfried's grace under pressure was instrumental in helping so many millions of families, business owners and drivers enjoy a meal and earn some money.


Learn more at CultBrandSecrets.com

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Cult Brand SecretsBy Evergreen Podcasts | The Gathering

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