SaaS Backwards - Reverse Engineering SaaS Success

SaaS Backwards - Reverse Engineering SaaS Success

By Ken LempitBusinessNewsMarketingBusiness NewsManagement
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SaaS Backwards - Reverse Engineering SaaS Success episodes

  • Ep 1 - Selling Buyer Enablement SaaS to Other SaaS firms - ProteusEngage

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    Joey Knecht, CEO of Proteus talks about how he manages his SaaS to success. He measures a lot but is unusually focused on the value of relationships.

    In this wide-ranging conversation we cover buyer enablement, the role of the CEO as the company scales up and what's working for his BDRs today.

    Resources for SaaS CMOs and CEOs:

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    30 min

About SaaS Backwards - Reverse Engineering SaaS Success

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Join us as we interview CEOs and GTM leaders of fast-growing SaaS and AI firms to reveal what they are doing that’s working, and lessons learned from things that didn’t work as planned. These deep…