Frank Fiume and guest co-host Mark Siebert talk with Brad Coleman, CEO of Safeway Driving and former NASCAR driver, about transforming a 50-year-old Texas driving school into a purpose-driven franchise brand. Brad shares how his personal passion for road safety, his early racing career, and a focus on franchisee success are shaping the future of Safeway. Learn how this mobile-first model blends community engagement, structured training, and scalable systems to make a real impact—one driver at a time.

GUEST: Brad Coleman

WEBSITE: https://www.safewaydriving.com/

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For More Information and Extra Resources Visit:

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Books Mentioned in this Episode:

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

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PODCAST LINKS

https://efbpodcast.com/

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Episode Shot and Edited at BlueBox Studios Tampa

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