This week’s guest is the one and only Sagi Haviv. Sagi is a partner and designer at Chermayeff & Geismar & Haviv—a firm responsible for some of the most famous logos of all time. Their clients include Chase Bank, NBC, State Farm, OBS, NYU, Animal Planet and the US Open to name a few. Sagi also teaches Visual Identity Design at the School of Visual Arts in New York and has penned a couple of books on the topic of identity design. It’s his dedication to crafting beautiful symbols and his deep knowledge of brands that have made Sagi a compelling DesignThinkers speaker. In this episode, we talk about his early career working under legends Ivan Chermayeff and Tom Geismar, what it means to design a logo today and why presentations are so valuable for our clients. 

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