Here is the truth: (https://www.copyandcontent.ai) Evergreen does not mean untouched. Evergreen means designed to stay relevant. There’s a big difference. A good evergreen email sequence feels personal, timely, and useful even though it’s automated. 

A bad follow up sequence feels like a broken vending machine selling expired Twinkies! (Do they actually expire?) 

Your audience can tell. They may not know what a workflow tag is. They may not know what dynamic dates are. They may not understand conditional logic, segmentation, or automation triggers. 

But they absolutely know when something feels off, looks dated, and smells strongly of BS! That tiny moment of confusion or inconsistency is where trust starts to fall apart. Not loudly. Quietly. Permanently. 

The hidden problem with evergreen email is not automation. It’s neglect. 

Check out this podcast with Jim Edwards as he and Stew Smith discuss email follow up sequences to help make your sales pages EVERGREEN. For More info- Facebook Group – Sales Copy and Content Marketing Hacks at https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out https://www.CopyandContent.ai

What to do Before, During, and After your live/recorded training program and keep it evergreen for long-term sales! Jim Edwards and Stew Smith discuss how to get more bang for the buck with this online coaching show.  Learn how to take action on what you just learned and be the coach who offers these types of opportunities to your customers. 

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss developing live training (or recorded) so good you cannot give it away for free! Jim shows the training group how to develop the type of training that sells – YOUR training. Learn how to take action on what you just learned and be the coach who offers these types of opportunities to your customers.
Check out the Facebook Group – Sales Copy and Content Marketing Hacks at and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way.

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  copywritingandcontenthacks  and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss how to give away items that drive more sales. You show people how to do it yourself or do it for them. Give them what to do, and sell them on showing them how to do it to achieve the result. How do we keep from being replaced by AI? By being more human! Check out this video for more info!

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith use CopyandContent.ai Genies to build a webinar and how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way. 

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss how to best use pitches during teaching sessions. Webinars and LIVE QA videos require a solid marketing strategy that needs to learn when to pitch/stop teaching. Don’t teach too much – save some for the pitch and call to action. Show them the hard way – sell them the easy way. 

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss recent marketing strategies that can be applied to your own business if you keep an eye open. Plus, Jim shows us how to make webinars to build a list. 

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss the steps to writing and selling a book as well as using it to improve your business. See how Jim and Stew walk you through the process that most people get stuck on an easy piece because you do not thoroughly understand the process. What do they need? What info do you have that you need to share?   

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai

Jim Edwards and Stew Smith discuss the planning stages of writing your first book. See how Jim and Stew walk you through the process they use to go through when going from book idea to publication. What do they need? What info do you have that you need to share?   

Check out the Facebook Group – Sales Copy and Content Marketing Hacks at  https://www.facebook.com/groups/copywritingandcontenthacks and for more information on the wizards used to make outstanding sales copy check out  https://www.CopyandContent.ai