Sales Leadership Conversations

In this sponsored podcast from Dun & Bradstreet, Citrix executive Barry Magee explains that incorporating D&B's Rev.Up ABX software program into their existing processes  was not so much about giving people data, but rather transforming how they worked.

Personalizing the B2B sale while being mindful of new privacy laws that are coming, and how to deal with the proliferation of marketing technology and revenue technology tools. A discussion with Gino Palozzi, Senior Vice President of Marketing at Dun & Bradstreet.

This episode explores a unique concept called The Sales Difference. In a period when in-person sales conversations are limited, it's tougher than ever to stand out. The Sales Difference  provides sales teams a means of winning more business and positioning themselves to build longer and stronger business relationships.

These three questions help sales teams become more acclimated to the sales application process after sales training has been completed. The questions position a sales leader to ask one final question that drives greater acceptance of sales coaching and feedback.

Author Bob Nelson and Mario Tamayo, two guys who have decades of experience in maximizing employee performance, explain how leaders can bring fun and low-cost fun into the workplace and why that is so important. An SMM webinar-turned-podcast. 

Only 16% of buyers say that sellers convey value effectively when selling virtually. Jonathan Carlson and Jake Miller of Allego explore the rapidly evolving world of conversation intelligence - how sales leaders can provide reps with personalized recommendations for content follow-ups and learning.

In this SMM webinar-turned-podcast, Shawn Finder, founder of sales automation software company Autoklose, reviews the top technology tools for growing business long term, from the top-of-the-funnel stage to closing deals.

There's increasing uncertainty in the B2B digital marketing world caused by privacy rules butting up against a desire to personalize messages in attempt to stand apart from competitors. In this 22-minute podcast, Dun & Bradstreet VP of Product Marketing Deniz Olcay discusses how to get your sales and marketing tech stack ready for a cookieless world.

In-person meetings are happening, but McKinsey states that 40% of B2B sales will remain virtual, at least for now. Are you adapting your coaching so sales reps will be ready for any selling situation, be it virtual, in-person or a hybrid approach?

Kendra Lee, president of KLA Group, examines the differences between lead generation and prospecting, and which is more appropriate when sales teams need to fill their pipelines quickly.


Kendra Lee

President, KLA Group

Despite starting her sales career in accounting, failing IBM’s entry-level sales exam and being told she couldn’t sell without an engineering background, Kendra Lee entered sales and proved those naysayers wrong. She turned her knowledge of numbers into a lead generation approach that propelled her to the top 1% of sales professionals for each company where she sold. Author of "The Sales Magnet" and founder of KLA Group, her company helps small and medium companies get more customers.
http://www.klagroup.com/