Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership & More.

In this podcast, John Golden interviews fractional CMO Josh Ramsey on his role and benefits for firms. They define a fractional CMO and how it can boost marketing, branding, and sales. They discuss marketing complexity, strategic message, and customer needs. Josh recommends carefully assessing CMO candidates' skills and personality and searching beyond sector boundaries for new views. They conclude that business is about value and service.

John Golden interviews franchise expert Eddie Rodriguez about the benefits of franchise ownership versus independent business ownership in this podcast. They discuss franchises in several businesses and their advantages over startups. Franchising is safer for financial independence, according to Eddie. They also explore integrating corporate decisions with personal aspirations and passions. Eddie gives instances of unique franchises and tells aspiring franchisees to be realistic and work hard. The show ends with appreciation and a promise of better content.

John Golden and Chris Pistorius explore how to start marketing on a budget in this podcast. They stress finding target clients and creating a unique selling proposition before investing in marketing methods. Chris shares his dentistry marketing knowledge with other sectors. They explain the necessity for a CRM system to track customer data and processes to handle leads and customer interactions. They also cover marketing simplicity and honesty and propose resources for developing and scaling a business.

In this edition of the Expert Insight Interview podcast, host John Golden interviews Gregory Offner, CEO of the Global Performance Institute, about how staff experience affects customer experience. "The Tip Jar Culture," Gregory's new book, attempts to improve employee satisfaction and eliminate "irk" at work. They emphasize self-management and employee development to improve job performance. Gregory uses keynotes and corporate training courses to encourage CEOs to foster employee development and collaboration in a pleasant work environment.

In this podcast, John Golden interviews former world-class hurdler and Paralympic athlete John Register about his life and career, including his tragic accident that cost him his leg and his work with the US Olympic Committee and Paralympic Military Sports Program. John Register discusses his three-step strategy for overcoming adversity—the reckoning moment, the recognition moment, and the redemption moment—and how to stay motivated after losses. He emphasizes having a support system, belief system, and commitment to change.

In this audio, John Golden interviews Steven Howard about how stress and anxiety affect business decision-making. They cover stress and anxiety, how to detect and manage them, and how leaders can handle high-stress circumstances and make good decisions. Steven stresses humble leadership, team trust, and people-centricity. Steven concludes the program by discussing his coaching, mentoring, and 22 leadership nonfiction books. The episode teaches leadership and decision-making under pressure.

In this podcast, John Golden and John Hinson explain how nurturing your audience and staying in touch may increase recommendations and repeat business. They propose a "content loop" comprising good material, social media, and a strong website to keep in touch with your audience. Maintaining contact with your audience and developing a content loop requires consistency. The speakers also highlighted giving your audience value and creating trust. The speakers recommend nurturing customers to increase referrals and repeat business.

The podcast features John Golden, host of Expert Inside Interview from Sales Pop Online Sales Magazine, and Coevera and Rob Rene, founder of Quantum Energy Solutions and Qi Strong. The episode explores how quantum energy frequencies can improve health. Speakers cover the medical system, drugs, and food system. They also stress positive goals and external frequencies. Rob Rene describes how their patches' frequencies operate and shows success stories of people who have used them to treat chronic pain, allergies, anxiety, brain fog, and other conditions. Quantum energy frequencies may improve health and well-being.

In this audio, John Golden interviews Dave Kurkjian, author of "6x: Convert More Prospects to Customers," on the three early sales cycle blunders salespeople make. The first two faults are talking too much and not being unique. Third, neglecting the prospect's perspective. Dave stresses that salespeople must focus on prospects' demands and express their product or service's value in an engaging and memorable way. "You phrasing" helps you transition from your perspective to the prospect's.

John Golden talks to Union Square Hospitality Group Chief Marketing Officer Marissa Freeman about branding and customer experience in this podcast. Freeman stresses understanding the customer journey and aligning brand values with partnerships. She emphasizes hospitality's role in customer satisfaction and brand success. Freeman discusses how Union Square Hospitality Group applies Danny Meyer's "Setting the Table" lessons. She discusses their brands and Hospitality Quotient leadership and development practice.