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Most salespeople believe the deal is won in the meeting.

It isn’t.

The meeting creates clarity. The follow-up creates commitment.

In this episode, we break down why momentum after the conversation determines whether opportunities accelerate… or quietly stall. You’ll learn how elite sellers turn strong meetings into structured next steps, stakeholder alignment, and measurable progress — instead of vague promises and calendar silence.

We unpack:

• Why “Great call — we’ll get back to you” is a warning sign
 • How to leave every meeting with defined movement
 • The difference between activity and momentum
 • Why written follow-up beats verbal agreement
 • How top performers design post-meeting control without pressure

Because buyers rarely decide in the room.

They decide afterwards — when they review risk, consult stakeholders, and weigh urgency.

If your deals tend to slow down after strong conversations, this episode will change how you manage momentum forever.

Meetings create opportunity.

What happens next determines whether it closes.

🎧 Follow the show for practical insights that separate average sellers from elite performers.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

Most objections aren’t surprises.

They’re symptoms.

In this episode, we break down why top-performing sellers rarely hear “It’s too expensive,” “We need to think about it,” or “Send me something and we’ll get back to you.” Not because they’re better at rebuttals — but because they prevent resistance long before it surfaces.

You’ll learn why objections typically stem from:

• Incomplete discovery
 • Unclear business impact
 • Hidden stakeholders
 • Unaddressed risk
 • Poor process control

We explore how elite sellers surface concerns early, quantify consequences before discussing price, align decision-makers upfront, and structure conversations so buyers feel safe moving forward.

Because by the time a buyer raises an objection, the real issue has usually been building for weeks.

This episode will help you design cleaner deals, reduce friction at proposal stage, and move opportunities forward with greater control and confidence.

Great sellers don’t win arguments at the end.

They eliminate objections at the beginning.

🎧 Follow the show for practical insights designed for sales professionals who intend to outperform — not participate.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send a text

Most salespeople don’t have a motivation problem.

They have a structure problem.

In this episode, we break down the weekly architecture that consistently separates high performers from the rest. Because elite sellers don’t rely on energy or urgency — they rely on deliberate design.

You’ll learn how top performers:

• Prioritise revenue-generating activity before admin
 • Block protected time for prospecting and strategic deal advancement
 • Schedule thinking time — not just meeting time
 • Review pipeline risk before it becomes panic
 • Build skill development into their week instead of hoping experience improves them

We also unpack why most sellers resist structure in the first place. Reactive work feels productive. Inbox activity feels busy. But without a deliberate weekly framework, pipeline volatility and stress become inevitable.

High performers don’t wait to feel organised.

They design their week in a way that makes performance predictable.

If you want more control over your pipeline, your time, and your income, this episode gives you a practical blueprint you can apply immediately.

🎧 Listen now and audit your calendar honestly — because your week reveals your priorities, and your priorities determine your results.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

Most deals aren’t lost at the end.
 They’re missed in the middle.

Buyers rarely announce their decisions.
 They signal them — subtly.

In this episode of The Elite Seller, we break down the overlooked buying signals that indicate real intent:

• The language shift from “if” to “when”
 • Why internal references aren’t stalls — they’re ownership
 • The increase in specificity that signals evaluation mode
 • Emotional micro-shifts most reps never notice
 • A simple framework to respond without sounding pushy

If you’ve ever walked away from a deal thinking,
 “I thought that was going well…”

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

Sales success isn’t random. It’s predictable.

Long before the results show up on a leaderboard, certain behaviours quietly separate top performers from everyone else. In this episode, we break down the seven skills that consistently forecast long-term success in sales — regardless of industry, territory, or experience level.

You’ll discover why emotional control under pressure matters more than charisma, how curiosity outperforms convincing, and why structured thinking closes more deals than raw enthusiasm. We explore the hidden advantages of discomfort tolerance, ownership of the buying process, and rapid feedback integration — the traits that compound over time into elite performance.

These aren’t personality traits. They’re trainable disciplines.

If you want to increase deal size, improve consistency, and accelerate your career trajectory, this episode gives you a clear diagnostic framework. Rate yourself across all seven skills — and you’ll quickly see where your next breakthrough lies.

Because in sales, results lag skill development.

Build the right capabilities, and success becomes far less accidental.

Follow the show for practical insights designed for sales professionals who intend to outperform — not participate.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

Confidence isn’t what separates top sales performers — the willingness to act before you feel ready is.

While most sellers wait for certainty, elite professionals step into discomfort, lead bigger conversations, and grow into the role faster than their peers. In this episode, we unpack how real confidence is built — not through motivation, but through deliberate, repeated action.

You’ll learn how to expand your professional identity, operate with greater authority, and take control of higher-stakes opportunities even when self-doubt is present. We break down practical ways to strengthen executive presence, challenge buyer assumptions without damaging trust, run more decisive meetings, and replace perfectionism with conviction.

At the centre is a simple truth:

Confidence is earned through evidence — and evidence only comes from action.

If you want to sell larger deals, accelerate your career, and position yourself among the top performers in your field, this episode will show you how.

Follow the show for practical insights designed for sales professionals who intend to outperform, not participate.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

Sales careers don’t usually collapse — they quietly plateau.

In this episode, Graham Elliott of Salescraft Training exposes the hidden moment when capable sellers stop advancing — often without realizing it.

We unpack the five silent stall points that cap income, limit influence, and signal you may be playing smaller than your potential: success comfort, skill stagnation, identity constraints, low visibility, and passive career strategy.

More importantly, you’ll learn how top performers reset their trajectory before it’s forced upon them — by increasing deal complexity, upgrading conversations from transactional to strategic, and making their commercial impact impossible to ignore.

This is a masterclass in professional self-leadership: treating your career like a high-performance asset, not a waiting game.

Because elite sellers don’t rely on momentum.
 They engineer it.

If you’re serious about earning more, influencing bigger decisions, and staying market-relevant — this episode is your wake-up call.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

We unpack why listening to understand, not to respond, is the quiet edge in sales and how it turns hidden doubts into clear next steps. 

If you feel I’ve earned it, please give me a like and subscribe.

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

We break down why promising B2B deals stall late, how emotion drives risk-averse decisions, and the simple safety question that surfaces hidden doubt before prospects go silent. We share a practical way to keep diagnosing, invite objections early, and protect forecast credibility.

• why late-stage losses waste time and damage credibility
• the three mistakes: relaxing early, leaving discovery, and confusing agreement with commitment
• hidden emotions in B2B: risk, doubt, consequences
• how to keep diagnosing throughout the cycle
• validating hesitation and lowering pressure
• proactive objection strategy vs waiting for resistance
• the safety question that surfaces the truth
• owning the process while staying consultative

Please like and subscribe, and um let's get into it
Please let me know if there is anything, any questions you have or any subjects you'd like me to cover
I put out a new podcast every Monday

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!

Send us Fan Mail

We explore why consumer buyers fear missing out while business buyers fear being wrong, and how that single difference changes pace, questions, and language. We show how adaptability beats scripts and share simple checks to rescue a stalling deal.

• limits of scripts and the need for tactics
• differences between B2C emotion and B2B risk
• career protection and consensus in business buying
• FOMO vs fear of being wrong as core drivers
• when to use energy, speed, and confidence
• when to use calm, clarity, and patience
• mapping stakeholders and decision paths
• calibrating language and using DISC
• diagnosing mindset mismatches when deals stall

Please remember to like and subscribe

Welcome to the podcast!

Support the show

If you have a sales problem you'd like to hear covered in a podcast, please contact me directly. Or, my sales training programme might help!

If you'd like help to improve your sales confidence, please jump onto my free (45 minute) on-demand webinar. I'll teach you three things you can apply immediately, including handling objections and closing a sale.

Graham Elliott

You can contact me at [email protected]

My website is www.salescraft.training

Please join my mailing list. You'll get all the news and latest offers.

Or... if you've found this helpful, please buy me a coffee!