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As human beings we all want to be understood. The problem we face as sales people is that we want so bad to be understood that sometimes we aren't listening with the intent to understand; we're just waiting for our turn to talk so we can explain why people should understand us.

This quick tip shares the importance of understanding first :)

For more information on KonigCo and the services that we offer to help you increase sales and profit visit http://konig.co

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This quick tip is all about how to give the customer an opportunity to purchase a vehicle and why you MUST close!

Learn more at http://konig.co or http://icarmedia.com/category/car-dealer-training

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When it comes to online advertising most dealers I know are chasing the wrong customers. Just ask your Cars.com, AutoTrader or Edmunds Rep and they'll tell you that there is NO WAY you can compete with them when it comes to PPC etc., because they spend MILLIONS! Heck, when I worked for Cars.com we spent $20,000 per DAY on PPC buying terms to compete in search for markets just like yours.

As a dealer, you should be ticked but that's not what this is about, this is about how to work around that BS so you can DOMINATE in your market.

At any given time just 2% of your local community is in the market for a vehicle. That's only 2 out of 100, or 200 out of 10,000.

If you're in a community of 100,000, you have 2,000 people right now that want to buy cars.

That said, 90% or 1800 of that 2000, are beginning their search on Google.

Once they get to Google, you get your ass kicked by Cars.com, Edmunds, and your Manufacturer who all compete with you when the consumer searches for anything other than your name.

WHO CARES?!? Only 27% of the people will actually buy the car they started looking for - meaning out of that 1800 only about 486 will buy that car they typed in first like Deals on 2013 Honda Accord.

If you have half a brain, you know the next part...focus on the 73% right? Watch this quick video to learn how to hunt the right game...and to get yourself a little laugh since I'm totally NOT a hunter :)

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In this quick KonigCo quick tip Mat Koenig | CEO of KonigCo discusses why you must be confident and happy when dealing with your customers.

Learn more about Mat Koenig and KonigCo, the best mobile marketing and best video conquest seo for dealers at http://konig.co

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In this quick tip video I share with you how one FREE service can help you share your instagram photos on almost every social network you have!

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