In this episode, we welcome Amos Nadler, the founder and chief scientist at Prof of Wall Street, the world’s first quantitative behavioral fintech company. Amos is also an active researcher, so we cover both the industry as well as the academic side of investor behavior.

Have you ever tried to make up for a loss by buying more of a losing stock? Or sold a winning stock too soon? Amos is not surprised, as he sees this behavior everyday and is making an effort to help retail investors make better decisions.

Welcome to the first official episode of Saving & Savoring!

Our guest today is Max Mawby, the Managing Director for Applied Behavioral Science at Thinks Insight and Strategy. Previously Max has worked at Kantar Public (Verian), the Behavioural Insights Team, and the fintech Plum.

The plan was for Heidi to interview Max but midway through the episode, the tables turned :)

This episode was originally recorded as part of an obscure Estonian podcast (May 2024) and became a pilot for what would become our international spin-off, SAVING & SAVORING.

We talked a bit about Mike's book The Ritual Effect, his famous research on the IKEA effect, and the relationship between money and happiness. But we also dedicated quite some time to discussing retirement savings' behaviour, trying to create a link with Mike's research.

PS Heidi was a bit starstruck and even forgot to choose the right microphone on the Zoom call. So you might hear some anxious tremble in her voice and a slight echo. But the conversation was great :)