SBI, The Growth Advisory

SBI, The Growth Advisory

By SBI, The Growth AdvisoryBusiness
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SBI, The Growth Advisory episodes

  • How Leading Finance Executives Drive Transformative Growth

    SBI recently held its first Chief Financial Officer Growth Forum to bring together like-minded finance executives to discuss common challenges and share best practices with their peers. These growth-focused CFOs gathered in an intimate virtual setting to discuss the following topics:


    • The Ascent From CFO to CEO
      • The Digital Selling Landscape
        • Driving Accountability Through Visibility
          • And More
          • On today’s show, Jim Ettamarna, SBI Managing Director, joins John Staples, SBI Senior Partner, to share key learnings from the meeting.


            19 min
          • 3 Keys to an Unmatched Account Segmentation Strategy

            A good account segmentation will keep the lights on, but a great segmentation is how market leaders surpass their competition. How does yours compare?


            On today's show, we are joined by Malorie Feidner, Senior Consultant at SBI, to discuss what it takes to achieve best-in-class account segmentation. Malorie shares the 3 key items every sales leader should prioritize, as well as the most common mistakes organizations make.


            9 min
          • Advisory Board Learnings From Growth-Minded Commercial Leaders

            SBI recently held it’s Spring Growth Advisory Board meeting where less than a dozen market-leading Presidents and Chief Commercial Officers gathered to discuss the most pressing challenges in today’s environment. During the afternoon, the attendees shared best practices on the following topics:


            • The Ascent to Chief Executive Officer
              • The Evolution of Commercial Effectiveness
                • The Workplace of the Future
                • On today’s show, Scott Gruher, Senior Partner and Revenue Practice Lead, shares key insights from the meeting that executives can begin implementing immediately.


                  16 min
                • CEO Advisory Board Insights to Navigate the Second Half

                  SBI recently held its Spring CEO Advisory Meeting to connect with less than a dozen market leaders on current challenges and to share best practices. This influential peer group share key insights into the following topics:


                  • Organizational Clarity Around Customer Experience
                    • The CEO’s Role in Determining the Go-to-Market Model
                      • Talent to Drive the GTM Model at Scale
                      • On today’s show, Scott Gruher, Senior Partner and Revenue Practice Lead, joins us to discuss these items and share takeaways from the meeting.


                        14 min
                      • The CEO's Guide to Navigating Commercial Complexity

                        Being a CEO during a large Go-to-Market transformation is difficult, and with multiple acquisitions, this adds further complexity, such as:


                        • High Customer Acquisition Costs
                          • Low Employee Morale
                            • Inaccurate Fact Base
                              • And more
                              • On today’s show, Steve Smith, CEO of Zayo, joins us to discuss how he navigated these challenges during his first few months in his role and shares how harnessing the power of listening and an efficient cadence has brought unity and clarity to his team.


                                22 min
                              • What Every CEO Should Know About Their Data and Why They Should Care

                                CEOs often get lost in data while trying to decide what's working, if there is too much, or if it's even correct. But even great data is moot if not activated properly across commercial functions. On today's show, Mike Dickerson, CEO of ClickDimensions, joins us to discuss how CEOs should be thinking about their data and the processes that go with it. By owning the data, CEOs will not only have clearer visibility into the complete operation but also a unified fact base to run an unmatched commercial strategy.

                                25 min
                              • Building, Retaining, and Developing a Modern Salesforce

                                To say your salesforce is changing is an understatement. Not only have there been shifts in adapting to a new virtual world, but your teams also need the time and attention dedicated to reaching their full potential now more than ever before. As a sales leader, how can you create a culture for your teams to thrive?


                                On today’s show, Roquita Williams, Head of Sales Effectiveness and DEI Partnerships at Habits at Work, joins SBI Consultant and Diversity Ambassador Jenny Sung to discuss the modern salesforce. Roquita shares impactful insights into what it means to be a sales leader in today’s world and how to create an inclusive and empathetic culture


                                16 min
                              • How 3 Market-Leading Women Inspire Change

                                On today's special edition of the Revenue Growth Help Desk, we celebrate Women's History Month and are joined by three inspiring women leading the charge in revenue growth: Debra Walton, Chief Revenue Officer, Data & Analytics, London Stock Exchange Group, Pilar Schenk, VP of Sales Strategy and Operations at McAfee, and Tracy Hansen, CMO at Chief Outsiders and President of ProGlove Inc., NA.


                                In this show, our esteemed panel shares their respective journeys that led them to their current positions and the active role they play in fighting against gender bias and inequities today.


                                31 min
                              • SBI's CEO Celebrates Black History Month and DEI

                                At SBI we strive for all of us to reach our full potential by being diverse by nature, equitable by design, and inclusive by choice. Our curiosity to understand, value, and celebrate our unique strengths will improve outcomes for our people and our clients. This is an unwavering belief that guides how we build teams, cultivate leaders, and work with others. DEI, like revenue growth, is an all-the-time thing, not a sometimes thing.

                                In this special edition of the Revenue Growth Help Desk, we celebrate Black History Month and discuss DEI strategy with SBI’s CEO, Matt Sharrers.


                                16 min
                              • How a Chief Customer Officer Helps Companies Overcome Common Digital Evolution Pitfalls

                                Nearly 1 year ago, the economy had come to an abrupt halt as many organizations waited to be ushered into a "new normal." Now, companies worldwide have adapted to new digital capabilities to operate better than ever before, but many still struggle to replicate a personalized customer experience online.

                                On today's show, Brad Christian, Chief Customer Officer at Conversity, joins us to discuss how they have helped companies connect with customers in a virtual world while maintaining the personalization of in-person experience


                                18 min

                              About SBI, The Growth Advisory

                              From the publisher's feed

                              Welcome to the SBI Podcast Channel. SBI is the go-to-market (GTM) growth advisory with proven experience in helping innovative companies achieve real results in sales and marketing. This channel…