Scale Culture

If you’re not growing… you’re dying.

90 days from now, do you think owners will be more open to property management or more interested in navigating these waters on their own? If the real estate sales market has softened, will more people be looking at the option of renting their property?

When owners are emotionally bruised from three months of uncertainty and fear, we believe they will be more attracted to property management than ever.

How are you going to be part of their solution?

Jason and Jeremy share some of our ideas of how to conduct business during this time of uncertainty and social distancing, specifically in property management sales.

Fresh off of a two day leadership team retreat, we share the work that went into our annual retreat and the takeaways we’re leaving with. If you’ve considered EOS/Traction or just know that you want to align the team around big goals on an annual basis, listen in for a taste of how RentScale approached our first full annual retreat.

We talk about:

• The environment we chose to be in (and why you should NOT do this in your office—it is called an offsite after all)
• How culture, trust and the rules of engagement can make or break your collaboration
• What should be covered
• Our experience with questioning core principles and fundamental assumptions to make sure we’re not building a castle on sand.

This was our fresh take just hours after we wrapped the meeting and after we celebrated with indoor skydiving and a fantastic chef’s tasting out in Austin.

Turn on any Hollywood movie about sales and you’ll find handsome characters glamorizing the close. But, what they never show you is the foundational groundwork that the best salespeople lay day in and day out. 

Meanwhile, the most productive sales teams we know are always prospecting, always advancing, and inevitably closing. 

Is your team losing sales by focusing on transactions over transformations?

This episode was a spontaneous recording by Milissa and Jeremy after a long day at a conference in North Carolina. They were reflecting on the harvest that was available after so much seed planting and crop tending over the last year. 

It takes commitment and care to play the long game… but in the end, is it worth it? Listen to this episode to find out.

The strength of the owner is often the weakness of the business. This is never more true than in sales. If you’re the type of business owner who can convert everything that comes in… you may be wondering why great salespeople are impossible to find.

Well, maybe the mistake is trying to replicate yourself. 

Does sales really need to scale the way YOU do it?

In this episode Jordan and Jason challenge you on such topics as: 

Can you delegate without interfering even if it means some small, temporary failing?

Can you design the necessary sales activities to be successful rather than relying on charisma. 

Are you measuring results or just micromanaging?

Perhaps most importantly… is the company you built a terrible place to work long term?

Join us to learn what may be holding you back from hiring a true top performing salesperson to explode your property management company. 

What do two people who collectively have over 30+ years of experience starting and growing companies think are the most useful lessons to share?

You might be surprised to hear the cofounders of RentScale say things like:

• “Entrepreneurship is a ‘terrible’ way to make money.”
• “The simpler it is... the bigger it scales.” 🤯
• “The entrepreneur is the bottleneck in any business.” 🤯🤯
• “Our action in the present is always dictated by the level of optimism we have about the future.” 🤯🤯🤯

Hear the full story in this episode as we reflect on the lasting lessons we learned during the last decade. 

We're obsessed with understanding why some companies flourish while others flounder so stick around to uncover the DNA of scaling as we follow the clues wherever they take us.

During our annual retreat in Austin, Jordan asked Jason and Jeremy to share the most pressing lessons from developing over 60 sales playbooks for property managers. Then, someone said, “let’s record this.”

And that was the birth of Scale Culture, our podcast about what the fastest growing property managers do differently.

Here are some of the things that came up:

• What happens to your culture when you get laser focused on who your ideal client is and how you’re best suited to help them?
• How do you get full alignment with everybody on your team at all levels?
• How to package your unique processes into a story that the customer will want to hear.
• Do all property managers really do the same thing?
• When to use stories vs facts.
• Understanding (and resetting) the prospects buying criteria.

We're obsessed with understanding why some companies flourish while others flounder so stick around to uncover the DNA of scaling as we follow the clues wherever they take us.