Scale Smart, Grow Fast

Are your people your biggest asset—or your biggest expense?

In this episode of Scale Smart Grow Fast, Harley Green sits down with Katie Close, a transformational leadership coach and founder of Self Mastery, Entrepreneur Evolution.

With over two decades of experience, Katie unpacks her 6-part framework to help business owners and executives align people, processes, and emotional intelligence to unlock true ROI from their teams—without burnout or constant hiring.

In this episode, you'll learn:

• Why most team challenges start with a lack of strategic clarity

• How to avoid hiring "another version of the same person"

• The overlooked power of executive assistants for visionaries

• How guilt and subconscious patterns quietly sabotage leadership

• Why emotional intelligence is the #1 leadership differentiator
  

This is a must-listen for entrepreneurs, founders, and visionary leaders ready to scale smarter—not harder.

🔗 Learn more about Katie at katieclose.com

🔹 Build a high-performing team without the headaches. Get expert playbooks & frameworks at https://workergenix.com/

Sara Nay, CEO of Duct Tape Marketing, joins Harley Green to share how small business leaders can simplify their marketing, align it with business goals, and strategically leverage AI—without burning out.

In this insightful conversation, Sara explains why most marketing efforts fail, the power of building strategy before using tactics or technology, and how tools like ChatGPT can amplify content when used intentionally. She also breaks down the role of a fractional CMO, how to future-proof your team, and what it takes to stay in your zone of genius as a founder.

🔑 What You’ll Learn:

• Why strategy must come before AI and tech

• How to fix marketing that’s costing you money but not working

• Building systems to scale without exhaustion

• The secret to empowering your team with AI (without confusion)

• How fractional CMOs help founders focus on what matters
  

🔗 Resources:

• Duct Tape Marketing – https://ducttapemarketing.com/

• The Unchained Model – https://unchainedmodel.com/

• Connect with Sara Nay – https://www.linkedin.com/in/saranay/

🔹 Stop working in your business—start working on it. Discover smarter ways to scale at https://workergenix.com/

What does it really take to thrive in a fast-scaling business?

In this episode, Harley Green chats with Vidya Murali — executive coach and author of How to Survive in a Scale-Up Business. With leadership experience at Amazon, Deliveroo, and Skyscanner, Vidya shares hard-earned lessons on navigating scale-up chaos, managing team dynamics, and avoiding burnout — without losing your people or your sanity.

💡 Key Takeaways:

• Why your corporate playbook won’t work in scale-ups

• How to spot when loyalty is holding your company back

• Micromanagement vs. psychological safety: who wins?

• The weekly habits every scale-up exec should adopt
  

🎯 SPECIAL OFFER: Get 40% off Vidya’s book using code HSSB40 🔗https://www.routledge.com/How-to-Survive-in-a-Scale-Up-Business-Master-the-Human-Skills-Needed-to-Thrive-in-Young-High-Growth-Businesses/Murali/p/book/9781032911861

🌐 Connect with Vidya: www.vidyamurali.com

🔹 Want to scale faster without burning out? Get the strategies high-performing executives use at https://workergenix.com/

In this special episode of Executive Edge Live, host Harley Green (CEO of Workergenix) brings together a powerhouse panel of HR and leadership experts to unpack one of the biggest challenges facing modern executives: how to build a self-managing team.

Featuring Kristina Karcic-Ehret, Alex Otero, Dr. Lori Marie Huertas, and Joanna Hernandez, this discussion dives deep into:

• The mindset shift from task management to ownership

• Designing HR systems that promote autonomy and accountability

• Emotional intelligence, psychological safety, and team trust

• Real-world frameworks like OKRs, RACI, and decision rights

• What disempowerment looks like—and how to reverse it
  

Whether you're a founder, startup leader, or corporate executive, you'll walk away with practical strategies to scale smarter and empower your team to lead from within.

🎓 BONUS: Watch the free Delegate to Dominate masterclass → https://www.workergenix.com/bonus-masterclass

👥 Connect with the Panelists

• Kristina Karcic-Ehret: LinkedIn

• Alex Otero: LinkedIn

• Joanna Hernandez: LinkedIn | Elavanti HR

• Dr. Lori Marie Huertas: LinkedIn
  

#Leadership #TeamDevelopment #HR #BusinessGrowth #WorkCulture #OwnershipMindset

🔹 Build a high-performing team without the headaches. Get expert playbooks & frameworks at https://workergenix.com/

Succession isn’t just about legal docs and equity—it’s about people. In this episode of Scale Smart Grow Fast, host Harley Green chats with Andrea Carpenter, President of The Transition Strategists and host of Your Next Gen Friend. Andrea opens up about her own experience as a next-gen successor and shares powerful insights on how visionary founders can prepare for business transition with intention and heart.

👉 You'll learn:

• Why emotional readiness is key to successful succession

• How to start the conversation—before it’s urgent

• The real timeline of internal transitions

• Common mindset shifts for founders letting go

• Tools to align family, legacy, and leadership
  

Whether you’re passing the baton or preparing to receive it, this episode will help you plan smarter and grow with purpose.

🔗 Resources:

• Download Andrea’s Objectives Matrix: https://transitionstrategists.com/workergenix

• Connect with Andrea on LinkedIn: https://www.linkedin.com/in/andreashaver/

• Listen to her podcast: Your Next Gen Friend
  

💬 If you enjoy this episode, share it with a fellow founder—and don’t forget to follow the show so you never miss a growth strategy that matters.🔹 Your business grows as fast as you do. Upgrade your mindset and leadership at https://workergenix.com/

Sales isn’t about pressure—it’s about solving problems. In this episode of Scale Smart Grow Fast, host Harley Green sits down with Beth McClary-Wolford, a Fractional Sales Leader with 30+ years of experience, to unpack why sales has such a bad rap—and how small to mid-sized businesses can reframe it into their biggest competitive advantage.

Beth shares:

• Why “everyone sells” even if they won’t admit it

• The real reason you’re losing deals (hint: it’s not price)

• The 18-touch rule for effective follow-ups

• How to define and communicate your company’s unique value

• When it’s time for founders to step back from frontline sales
  

Whether you're a business owner, sales leader, or just looking to improve how you connect with customers, this episode is packed with practical strategies you can use today.

 👉 Learn more at superpowerstrategies.com

🌐 Website: superpowerstrategies.com

📧 Email: [email protected]

🔵 Facebook: https://www.facebook.com/superpowerstrategiesLLC

💼 LinkedIn: https://www.linkedin.com/company/superpower-strategies/ 📞 Phone: 423-551-3574

What if your marketing system could generate leads and revenue—without your daily input? In this Executive Edge Live episode, host Harley Green (Founder of Workergenix) brings together a powerhouse panel to explore what "marketing that runs itself" really looks like.

Meet the Experts:

• Frank Jones | OptSus Marketing – optsus.com

• Alex Hammerschmied | AutomateThis – automatethis.pro

• Eric Carrell | DoFollow.com – dofollow.com

• Melanie Asher | Omicle LLC – omicle.com

  
  

🔥 In this episode:

• The myth vs. reality of “passive” marketing

• Core systems to master before automating

• Using AI and data to drive smart decisions

• When to use paid ads, email funnels, or social

• Top advice from 4 experts on what to automate first
  

🎁 BONUS: Watch the free Delegate to Dominate masterclass → workergenix.com/bonus-masterclass

🔹 Stop working in your business—start working on it. Discover smarter ways to scale at https://workergenix.com/

🎧 Your Website Is Talking—Are You Listening?

In this episode of Scale Smart Grow Fast, we sit down with digital strategy veteran and author Philippa Gamse to uncover how your website’s data can reveal untapped growth opportunities.

Philippa shares how business leaders can:

• Identify hidden trends using web analytics

• Avoid the most common data mistakes

• Use on-site search terms to inspire new products and services

• Make smarter decisions with AI-driven insights

• Transform their website into a real business asset
  

If you're overwhelmed by analytics or not sure what your website is actually doing for your business, this episode is for you.

🔗 Learn more at WebsitesThatWin.com

📘 Check out Philippa’s book Website Wealth

🔊 Like and follow to never miss a strategy that helps you scale smarter.

🔹 Data-driven decisions start with you. Elevate your strategy and leadership at https://workergenix.com

Your personal brand can be your most powerful business asset — if you know how to use it.

In this episode of Scale Smart Grow Fast, Erik Cabral (founder of OnAir Brands and advisor to Fortune 100 and Inc 5000 companies) shares how to:

• Gain clarity and cut through shiny object syndrome

• Use podcasting as a networking and growth tool

• Build a personal brand that converts into opportunities

• Turn clients into brand champions

• Keep your message mission-driven and authentic
  

Erik also opens up about his journey from corporate creative to entrepreneur, podcaster, and author of Be Your Brand to Glorify God.

🎁 Free Resource: Grab Erik’s Core Values Worksheet → https://www.beyourbrandNOW.com

If you enjoyed this conversation, follow the show and share it with someone building their brand!

🔹 Your business scales when you stop doing it all yourself. Delegate smarter and grow faster with https://workergenix.com

When systems scale faster than people, growth breaks down.

In this episode of Scale Smart Grow Fast, Carly Pepin — international speaker and human behavior strategist — reveals why your team is the key to sustainable scale, not just your tech stack.

Host Harley Green dives deep with Carly on:

• Spotting early signs of team misalignment

• Affordable ways to educate and empower employees

• Using DISC and values assessments to unlock performance

• Avoiding burnout while maintaining high performance

• Knowing when to delegate and get out of the weeds
  

This conversation is a must-listen for founders, execs, and people-first leaders who want to scale smart — and build teams that thrive under pressure.

🎁 Grab Carly’s free team-building resources: westcoastgrowthadvisors.com/podcast-gift

🌐 Learn more about Carly: westcoastgrowthadvisors.com

Follow, rate, and share this episode if you found it valuable!

🔹 Your systems are only as strong as your team. Build smarter, scale faster at https://westcoastgrowthadvisors.com