Scale with Psychology

Transforming Business Success Through Founder Psychology

In this episode I outline the philosophy and approach of 'Scale with Psychology', my company dedicated to helping entrepreneurs scale their businesses by optimizing their psychology. 

I emphasizes the importance of congruence between a founder's life and their business, illustrating how misalignment often leads to self-sabotage and prevents growth. 

This unique methodology focuses on internal transformation by addressing the psychological constructs, belief systems, and subconscious patterns that influence business decisions. 

External factors like team quality, funding, and market potential are always secondary to the founder's psychology. 

In the Scale with Psychology Accelerator program, founders can expect personalized guidance to identify and overcome psychological barriers, design efficient business strategies, and achieve exponential growth while improving their quality of life, relationships, and health.

• Introduction to Scale with Psychology
• The Importance of Founder Psychology in Business Scaling
• Identifying and Overcoming Psychological Barriers
• The Scale with Psychology Accelerator Program
• Comprehensive Support for Founders
• Invitation to Join the Accelerator

Success, self worth and sabotage (live coaching session)

This segment goes deep into the experience of seeing through the illusion of low self-worth and the underlying we have to feel safe. 

If you find yourself holding yourself back, this is going to help you see yourself and your challenges in a completely new way. 

I talk about:

• Dealing with Low Self-Worth
• The Desire for Safety and Acceptance
• Understanding Self-Sabotage
• The Concept of Self-Love
• Unraveling the Narrative of Unworthiness
• The Mathematics of the Universe and Self-Worth
• Redirecting Energy towards Desires
• The Gift of Safety

The one I consistently hear from entrepreneurs is their desire to feel more control in the business. 

It’s extremely vulnerable to feel like you lack a fundamental sense of agency in influencing outcomes.

But this lack of control is the not the problem.

It’s the symptom of a deeper problem. 

That deeper problem is unmitigated entropy. 

Entropy is a fact of life.

No system is immune to it. 

Not your business, life, mind, relationships, body…

…nothing. 

Unmanaged, systems deteriorate into chaos.

And chaos is extremely hard to scale.

(Not to mention, energetically expensive)

Most entrepreneurs unintentionally build a high entropy business. 

It’s a recipe for constant overwhelm and underwhelming results. 

This clip is from a deeper conversation with a client who knows his business is capable of more.

By intentionally minimizing entropy, he will be able to scale further, faster, with significantly less stress and effort.  

This is one of the ways the Scale with Psychology Accelerator helps founders scale with their mind, not with their time. 

Covered in this 5 min clip:

• Understanding your biggest enemy in life and business
• Breaking through growth ceilings by creating order in chaos
• The Urgent vs Important trap

Please share any insights this sparks :)

Scaling exponentially requires balancing paradoxes.

The larger the gap between the present and desired future, the more it will require us to hold a supreme amount of tension.

Our ability to hold this tension is always limited by our nervous system capacity, and the psychological operating system running the show.

We have to want it, while simultaneously being totally ok with not having it.

We have to balance the pursuit of an incredible future with grounded presence in the current circumstances.

This requires a specific architecture.

Both in terms of the business and the founder's psychology.

There is an art and a science.

But for the entrepreneurs who want to have it all - fun, freedom and finding out what they are made of...

It's the only game in town.

(clip is from a session with a founder in the Scale with Psychology accelerator, we're architecting his path to $50M)

Key Points Discussed:

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3. The Non-Negotiable Element of Fun
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7. 10x Growth Without the Urgency
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11. Worshipping at the Altar of Ruthless Efficiency
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15. The Three Levels of Playing the Scaling Game
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19. Architecting for Daily Wins and Fun 
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23. The Infinite Game of Business
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27. Flow State in Business
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Have you ever met someone who seems to have unlocked the secret to a joy-filled life? Virgil Brewster, my guest this week, might just be one of those rare individuals.

I connected with him when I was in Bali, and we had such a great conversation that I immediately knew I wanted to jam with him on the show so you can benefit from his crazy story of accidentally building a $10M a year business, and then literally burning it down to start over - by choice. 

In a world where authenticity in business can seem like a lost art, Virgil breaks down the surprising link between staying true to oneself and creating massive financial outcomes.

We talk about how a mindset of simplicity and prioritizing personal freedom can serve as the ultimate unlock to flourishing in every area of life and business.

Other topics we dive into:

- Radical Authenticity and Business Success

- Finding the Next Level of Success Through Self-Worth

- The Power of Self-Belief

- Exploring Divine Identity and Creative Potential

- The Counterintuitive Factors in Business: Fun and Alignment

- Entrepreneurship, Self-Discovery, and Burning it all down

- The Paradox of Change

- Emotions, Energy, in Entrepreneurship

- Packaging Knowledge Into Sellable Products

Whether you're an established entrepreneur or in the early stages of business, or just curious about the intersection of personal fulfillment and professional success, you’ll find something profound in this episode.

My guest today is my friend Chris Marhefka, who facilitates transformation by opening hearts, expanding minds, and giving people permission to be their most authentic self. He came into this healing work after over a decade in entrepreneurship and coaching where he has worked with over 2000 clients in physical, mental, emotional, energetic and spiritual development.

This episode is packed with some incredibly vulnerable storytelling and insights from the school of hard knocks.

In this conversation we talk about:

Specialization is for insects - why being a generalist is now an evolutionary imperative

Intensity vs longevity

Minimum effective doses to become an all star in multiple areas

Shadow work and why gaining access to all parts of yourself is the key to living an extraordinary life

The process Chris uses in his retreats to facilitate transformation

Developing much greater range in your life

A framework to develop radical sovereignty

If you want to learn how to have it all - health, wealth, relationship and an incredible relationship with yourself, you’ll really enjoy this heartfelt conversation.

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FREE BOOK - To get our scaling playbook that has helped 250+ businesses grow 400% on average, while cutting 8.6 hours from the founder's work week - go to https://www.scalewithpsychology.com/book

Learn more about how Scale with Psychology can help you scale your business: https://www.scalewithpsychology.com

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Connect with Chris:

https://www.chrismarhefka.com/

http://instagram.com/chrismarhefka

My guest today, Joel Sanders has built 3 successful businesses in the real estate space, and his latest venture Apartment Insiders is doing multiple 7 figures and on track for 8 figures in revenue.

In this conversation we talk about:

The macro picture on what’s happening in the real estate market right now

How he built a 2 sided marketplace that serves renters and apartment buildings from scratch

Leveraging proprietary insights to exploit a market opportunity

Joel’s sales pitch that buyers would feel stupid saying NO to

Creating an irresistible offer

Architecting a win:win:win business

Doing unscalable things to jumpstart sales

Selling B2B and B2C in the same business

Operating structure for multi 7 figures without losing your mind

Understanding what problem you’re actually solving for your customer

Hybrid work and how to adapt

If you want to learn how to leverage the unfair advantages you already possess and turn that into a successful business, you’ll enjoy this conversation.

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FREE BOOK - To get our scaling playbook that has helped 250+ businesses grow 400% on average, while cutting 8.6 hours from the founder's work week - go to https://www.scalewithpsychology.com/book

Learn more about how Scale with Psychology can help you scale your business: https://www.scalewithpsychology.com

My guest today, Alex Charfen has spent 30 years on the frontlines of entrepreneurship and built multiple multimillion dollar businesses, reaching #21 on the INC 500 and then being featured on the list 3 years in a row. He's the founder of Simple Operations, a company that helps entrepreneurs run their business from the passenger seat. They give entrepreneurs the systems and the processes they need to calm the chaos, execute predictably and achieve success.

Over the past few years, we’ve become close friends and I’ve seen first hand that his success hasn’t come at the cost of his health, marriage or family - which is an extraordinary achievement. He is the embodiment of what's possible when an entrepreneur takes true personal responsibility and ownership of their own personal growth and development.

In this conversation we talk about:

Going from transactional management to transformational leadership

The internal development that an entrepreneur needs to go through to operate at a high level

Unconscious sabotage that blocks growth

Leading yourself as an entrepreneur to lead others better

Driving the business from the passenger seat

Embracing vulnerability

Balancing having a family and being an entrepreneur

Creating absolute transparency in your marriage

If you don’t want to sacrifice one or more parts of your life to be successful in business, you’ll enjoy this conversation.

Connect with Alex: https://www.charfen.com

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FREE BOOK - To get our scaling playbook that has helped 250+ businesses grow 400% on average, while cutting 8.6 hours from the founder's work week - go to https://www.scalewithpsychology.com/book

Learn more about how Scale with Psychology can help you scale your business: https://www.scalewithpsychology.com

Rogelio Martinez went from being the President of Berlitz, the largest and oldest franchise in the world, managing hundreds of people around the world and being interviewed on TV to starting completely over - and in record time managed to build multiple successful businesses - a tech consulting company, a SaaS product company, a hardware and media company in the blockchain industry.

This is his story.

In this conversation we talk about:

What it takes to start over in life (new business, new country, new industry)

Identifying & leveraging unfair advantages to fast track success

The problems that success brings

Recycling lessons from building one business into another

Investing in what you know best

When does it NOT make sense to take the path of least resistance

Consulting vs SaaS

Why you don’t need to be technical to be successful building a tech company

EO & YPO

Strategy versus operational efficiencies

Scaling up layers of management

The right way to run multiple businesses at the same time

Behind the scenes - Blockchain, Bitcoin, Defi

If you want a great example of the kind of thinking and decision making that makes business growth exponentially easier, don’t miss this conversation.

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FREE BOOK - To get our scaling playbook that has helped 250+ businesses grow 400% on average, while cutting 8.6 hours from the founder's work week - go to https://www.scalewithpsychology.com/book

Learn more about how Scale with Psychology can help you scale your business: https://www.scalewithpsychology.com

Tim Vogel, the Co-Founder and CEO of Scenthound, exemplifies the character traits required to build a world class business: courage, vision, persistence, self awareness, leadership and an ironclad commitment to values.

Not only has he built an incredible team at Scenthound, he has also coached hundreds of entrepreneurs in the Entrepreneurs Organisation (EO) Accelerator program.

This episode with a long time private client of Scale with Psychology, is a behind the scenes peek into an almost two decade long journey that lies behind ‘overnight success’ and the level of responsibility and personal leadership that is required to sustain performance and excellence over the long term.

This is the stuff few entrepreneurs are willing to share and I’m continually impressed by the level of vulnerability and intelligence that Tim exudes.

In this conversation we talk about:

The genesis of building a dog wellness centric business

Scaling services and the different places business get stuck

Turning passion into purpose & creating a life by design

Key mindsets required to overcome scaling problems

Questioning assumptions and self awareness

Psychological shifts required for massive growth

What it takes to attain true mastery and build a moat

Building high performance teams & great culture

Lessons from building a business with a spouse

What true leadership looks like

If you want to lead better and make an impact in the world by building a truly extraordinary business, don’t miss this conversation.

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FREE BOOK - To get our scaling playbook that has helped 250+ businesses grow 400% on average, while cutting 8.6 hours from the founder's work week - go to https://www.scalewithpsychology.com/book

Learn more about how Scale with Psychology can help you scale your business: https://www.scalewithpsychology.com