In this episode, Jo & Vicky talk about why so many of us are sceptical about business coaches. They look at why this is and whether people who work in the dog industry are right to be sceptical.

Jo & Vicky also explain how to work out if a business coach will help you to grow faster. If you conclude that you should hire one the advice shared in this episode will help you to find the right coach for you and your business.

KEY TAKEAWAYS

• Most business coaches have no experience of the dog business, so often fail to appreciate the important differences and adequately adapt what they teach and the support they give.

• Having the right knowledge is vital, for example you have to understand how humans think as well as their dogs. Essentially you have two clients.

• When you have a coach who has been exactly where you are now, they remove most of the mental and practical barriers that have been holding you back. Often, by offering practical advice about how to overcome specific physical problems.

• The right coach will save you a lot of wasted effort, frustration and stress.

• If you have tried a coach before and not had good results don´t let that put you off. You just need to find the right one for you. Someone who provides support tailored to the stage your business is currently at.

• Working efficiently is an effective way to earn more. A coach that has worked in the dog business can provide practical advice and tips to help you to work smarter.

• A good coach will help you overcome overwhelm and make the right business decisions.

• How you structure your finances has a bit impact on wealth creation. The right coach will help you to understand this aspect of business too.

• Most business coaches are not just out to make money. Often, they see helping others as an important part of their purpose.

BEST MOMENTS

“Without the coaching, the strategy doesn't work, because there's always going to be a blockage.”

“I genuinely believe that my purpose is to inspire others and to inspire a change.”

“We are pretty unusual in terms of how deep we go on really getting into somebody's mindset.”

“It´s about peeling those layers back. You´re all onions out there.”

“If you need specific help on social media, go and find a social media coach.”

“You have to really work hard as a professional to be able to adapt and tweak your style to suit somebody else’s.”

“We know that the work we do with  trainers and others is going to impact the dogs they train.”

EPISODE RESOURCES

Let´s Talk Dog Business Strategy Book - https://www.amazon.co.uk/Lets-Talk-Dog-Business-Strategy/dp/1068791705

SOCIALS AND IMPORTANT LINKS

https://www.tiktok.com/@letstalkdogbusiness

https://www.youtube.com/@LetsTalkDogBusiness

Website www.caninebusinessacademy.com

Community Facebook Group: https://www.facebook.com/groups/caninebusinessacademycommunity/

ABOUT THE HOSTS

Meet Jo and Vicky! They bring a combined 25 years of expertise in the canine industry. Jo, with a background in corporate business, and Vicky, a dedicated advocate for rescue organisations, form an unstoppable team. Beyond the mic, their lives are a whirlwind – managing two successful businesses, pursuing a full-time university degree, and parenting two little ones under four. Each of their homes combined is a lively menagerie, housing five dogs and an abundance of chickens.