Kevin Goetz, author of the must-read book Audience-ology, joins me this week to talk about the science of getting audiences to theaters. Can marketing help teach audiences “how” to watch a movie? Why might studios get excited about something as simple as a reply ratio to a free screening before even a single frame of film has unspooled? And how can you measure … movie love?
I mentioned this on the show, but I don’t really listen to a ton of podcasts because I don’t have time, what with all the podcasts I’m doing. But one I do carve out time for is Kevin’s, which is called Don’t Kill the Messenger. A good introductory point is his episode with Jason Blum, I guarantee you’ll learn a lot. Subscribe to it, leave a rating and a review if you have time: it should be far more popular than it is. 
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Scientifically Measuring Movie Love

Sonny Bunch hosts The Bulwark Goes to Hollywood, a new podcast featuring interviews with folks who have their finger on the pulse of the entertainment industry during this dynamic—and difficult—time.

TV & Film

Film Interviews

This week, I’m joined by Bobby Miller, the writer/director of The Cleanse, to talk about the film’s long and winding path to a Blu-ray release. (You can buy it at Amazon or for five bucks less at the great DiabolikDVD.) We discussed getting that film made, the struggle to secure a release, and why owning a physical copy of a movie packed with special features like commentary tracks and making-of docs is a real thrill for a filmmaker who grew up absorbing the extras on features like Boogie Nights. We also discussed his voice-directing and editing work and why he wrote a novel. If you enjoyed this episode, please check out Bobby’s movie. And make sure to share it with a friend!






Bobby Miller on his film, 'The Cleanse,' finally getting a Blu-ray release.

On this week’s episode, I’m joined by Sean Fine and Andrea Nix-Fine to discuss their searing look at the assault on the Capitol on January 6 perpetrated by supporters of Donald Trump attempting to disrupt the peaceful transfer of power. We discussed how they got their footage, why the events are being memory-holed by embarrassed Republican politicians, and how you can help spread the word about this documentary so people aren’t allowed to forget what, and who, they’re supporting when they support Donald Trump. If this interview gets your blood boiling like it got mine boiling, you can watch The Sixth on your VOD provider of choice. And if you enjoyed this episode, please share it with a friend. 

Documenting January 6

I’m thrilled to have Adrienne LaFrance of The Atlantic on the show this week to discuss her profile of Albert Brooks and more generally celebrate his greatness. From movies like Broadcast News and Defending Your Life, to voicework on The Simpsons and Finding Nemo, to his under-appreciated villainy in Drive, Brooks’s talents have wowed multiple generations of moviegoers and TV watchers. 

On the Great Albert Brooks

This week, I’m rejoined by Glenn Kenny to discuss his new book The World Is Yours: The Story of Scarface. Among the topics discussed: What a Scarface directed by Sidney Lumet might have looked like; how the movie secured an R rating rather than a commercially disastrous X; and whether or not Scarface is a “political” movie. If you enjoyed this episode, make sure to listen to our previous encounter (and pick up his book Made Men: The Story of Goodfellas, it’s a hoot). And please share this with a friend!

The Fall and Rise of 'Scarface'

On this week’s episode, I’m rejoined by the Los Angeles Times’s Ryan Faughnder (read and sign up for his newsletter here!) to discuss Netflix’s big data change, why some in Hollywood are hoping for David Ellison to take over Paramount (though shareholders have a different view), and more. If you liked what you heard, share this episode with a friend!

Scientifically Measuring Movie Love

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