scintillations

scintillations

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scintillations episodes

  • Storytelling, Ted Lasso, the WGA Strike and the Future of Streaming with Kellye Carnahan Part 2

    Storytelling, Ted Lasso, the WGA Strike and the Future of Streaming with Kellye Carnahan

    How can entertainment teach us to be better people and encourage us to be kinder, more self-aware individuals? Join us in this fascinating conversation with our guest, story developer and former Hollywood/Netflix exec Kellye Carnahan as we explore how modern TV shows and movies such as Succession and Ted Lasso are doing just that. We discuss the power of storytelling in not only providing an escape from reality, but also in posing relevant questions about consent, female friendships, and the human experience.

    We also delve into the financial side of entertainment, tackling the challenges that streaming services face regarding transparency, residuals, and equitable pay for creators. Kellye shares valuable insights on the role of actors in the industry and how they can advocate for writers. Additionally, we discuss the limitations of artificial intelligence in replicating human emotion and its potential impact on storytelling and the creative process.


    KEYWORDS: Entertainment, TV Shows, Movies, Succession, Ted Lasso, Storytelling, Human Experience, Streaming Services, Residuals, Equitable Pay, Actors, Artificial Intelligence, Replicating Emotion, Creative Process, Authentic Human Voice, Writing Voice, Popular Shows, Better Call Saul, Cinema, Streaming Wars, Brand Identity, Subscribers, International Rights, Target Audience, Engage Audience


    About Kellye:

    linkedin.com/in/kellyecarnahan/

    Kellye is a London-based development executive with experience across film and television. She began her career in Los Angeles, working at a literary agency before going to work as an assistant on the set of WE BOUGHT A ZOO. Subsequently, Kellye worked as an assistant to producer Zanne Devine. When Devine joined Miramax, she brought Kellye along, promoting her to development coordinator at the studio. Kellye spent 6 years at Miramax, promoted to creative executive along the way. While there she supported the development and production of projects including THE 9TH LIFE OF LOUIS DRAX, BAD SANTA 2 and I, TONYA, and worked with writers and directors such as David Wolstencroft, Ol Parker, and Shauna Cross. In 2018, Kellye decided to follow her passion for international stories and talent and moved to the UK where she worked as a freelancer in the development space for companies including The Bureau and Mammoth Screen. Additionally, she supported the writer’s room of 10 PERCENT, the UK remake of the French series CALL MY AGENT for Headline Pictures. In 2021, Kellye joined the international team at Netflix, focusing on development across films in the UK, France, the Nordics and Germany. Projects at Netflix include Babak Anvari’s I CAME BY, BAFTA nominated film THE WONDER, and SCOOP, the upcoming Gillian Anderson film about the Prince Andrew Newsnight interview. In 2023 Kellye returned to the freelance world, currently working as a film and television consultant for various producers and production companies, including Brock Media, the company behind the upcoming Saorsie Ronan starrer THE OUTRUN. Kellye’s passion lies in developing original and authentic voices and stories, digging into universal themes and emotions that can resonate around the world without losing the specificity from where they originated. That specificity is what makes a film or series sparkle and, coupled with the core of human emotion, is how we can fulfil an audience's need to be engaged, enamoured, entertained and - even if only in the smallest way - enlightened.


    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.

    30 min
  • International Storytelling, Succession's Psychology, and Media's Cultural Influence with story developer Kellye Carnahan Part 1

    In our latest episode, we had the pleasure of speaking with Kellye, a development producer for Film and TV who has worked in both the US and London film industries. Kellye shares her insights into the power of international storytelling and how streaming platforms have made it easier for global audiences to access and enjoy films and series from around the world. We discuss the advancements in subtitling and dubbing technology, as well as the importance of watching content in its original language, to truly appreciate the emotions and intentions behind the writer's words.

    We also explored the psychological themes of money and generational trauma present in the popular show 'Succession.' Listen in as we discuss how the characters manage to be both unlikable and relatable, as well as the idea of identifying with on-screen characters and questioning our own actions in similar situations. We touch on the concept that having too much money can, in fact, be a curse.

    Lastly, we delve into the relationship between media, entertainment, and culture, discussing the influence of the Kardashians and the effects of reality television on discourse and respect.

    KEYWORDS: International Storytelling, Streaming Platforms, Subtitling, Dubbing, Succession, Money, Generational Trauma, Unlikable Characters, Media Entertainment, Culture, Kardashians, Reality TV, Barbie Movie, Escapism, Creative Partner, South Korean Film, Squid Game


    About Kellye:

    Kellye is a London-based development executive with experience across film and television. She began her career in Los Angeles, working at a literary agency before going to work as an assistant on the set of WE BOUGHT A ZOO. Subsequently, Kellye worked as an assistant to producer Zanne Devine. When Devine joined Miramax, she brought Kellye along, promoting her to development coordinator at the studio. Kellye spent 6 years at Miramax, promoted to creative executive along the way. While there she supported the development and production of projects including THE 9TH LIFE OF LOUIS DRAX, BAD SANTA 2 and I, TONYA, and worked with writers and directors such as David Wolstencroft, Ol Parker, and Shauna Cross. In 2018, Kellye decided to follow her passion for international stories and talent and moved to the UK where she worked as a freelancer in the development space for companies including The Bureau and Mammoth Screen. Additionally, she supported the writer’s room of 10 PERCENT, the UK remake of the French series CALL MY AGENT for Headline Pictures. In 2021, Kellye joined the international team at Netflix, focusing on development across films in the UK, France, the Nordics and Germany. Projects at Netflix include Babak Anvari’s I CAME BY, BAFTA nominated film THE WONDER, and SCOOP, the upcoming Gillian Anderson film about the Prince Andrew Newsnight interview. In 2023 Kellye returned to the freelance world, currently working as a film and television consultant for various producers and production companies, including Brock Media, the company behind the upcoming Saorsie Ronan starrer THE OUTRUN. Kellye’s passion lies in developing original and authentic voices and stories, digging into universal themes and emotions that can resonate around the world without losing the specificity from where they originated. That specificity is what makes a film or series sparkle and, coupled with the core of human emotion, is how we can fulfil an audience's need to be engaged, enamoured, entertained and - even if only in the smallest way - enlightened.

    linkedin.com/in/kellyecarnahan/


    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.


    25 min
  • Science-Based Skincare at the Crossroads of Innovation & Consumer Behavior with Devanshi Garg Sareen

    Science-Based Skincare at the Crossroads of Innovation & Consumer Behavior with Devanshi Garg Sareen


    Join us for a fascinating discussion with Devanshi Garg-Sareen, the founder-CEO of Motif Beauty, as we explore the world of scientific skincare and the power of consumer behavior in driving innovation. Listen in as Devanshi shares her journey from working in tech and change management to creating a skincare brand that combines the efficacy of science-based products with beautiful design and feel. Discover how Motif Beauty aims to cut through the misinformation in the beauty industry and offer products that are grounded in peer-reviewed, independent, and unbiased scientific research.


    In this episode, we also discuss the importance of gentle, consistent skincare and the therapeutic paradox associated with preventative skin care. Devanshi shares five key tips to help people take better care of their skin, and we get a sneak peek at Motif Beauty's hero product, the Abundance Plumping Phytoceramide Cleanser. Don't miss this opportunity to gain insights into the world of scientific skincare and learn how to create sustainable change in your skincare routine for better results.


    KEYWORDS: Scientific Skincare, Consumer-Driven Innovation, Skincare Routine, Sustainable Change, User Behavior, Product Inspiration, Preventative Skin Care, Motif Beauty, Beauty and Wellness Industry, Skin Care Brand, Beauty Products


    About Devanshi:

    Devanshi Garg is a skincare enthusiast and mother first, and a founder second. Hailing from New York City by way of Iran, India, the UK, New Zealand and Germany, Devanshi Garg learned early on to look at people through the lens of shared human experiences. When she found herself struggling with her own skincare routine, she tapped into her expertise from working with Big Beauty and her personal philosophies around the pursuit of improvement and started Motif, a forward-thinking beauty brand that merges modern science with innovation — grounded in the desire to connect people through daily improvement and growth.



    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.



    21 min
  • The Science of Staying Healthy: Harnessing Nutrition to Tackle Inflammation and Chronic Disease with Kelly Springer

    The Science of Staying Healthy: Harnessing Nutrition to Tackle Inflammation and Chronic Disease with Kelly Springer

    What if you could prevent 80% of chronic diseases with the right nutrition? Registered Dietitian Kelly Springer joins us to share her extensive knowledge on the critical role of inflammation and nutrition in our overall health. We dive into the difference between simple carbohydrates that are missing fiber and those that are more nutrient-rich, exploring how our food choices are connected to the development of chronic diseases.


    Kelly emphasizes the importance of a balanced diet and the benefits of fiber-rich sources of carbohydrates for maintaining a healthy immune system. She also helps us understand the "why" behind healthy lifestyle choices, which can inspire us to make the necessary changes for better health. If you're curious about the impact of nutrition on your body and overall well-being, this eye-opening conversation with Kelly Springer is one you won't want to miss!


    About Kelly

    Kelly Springer's passion for nutrition started at a very young age and grows stronger every day. She has been fortunate to have worked in multiple areas of nutrition. She started her career at age 17 and has worked as a clinical, residential, bariatrics, community, retail, and media dietitian. She now owns her own nutrition company, Kelly's Choice LLC. The company's mission is to empower individuals to invest in themselves and their overall wellness in pursuit of living their best lives.
    Social Media Links:
    Website- http://www.kellyschoice.org/

    Instagram- https://www.instagram.com/kellyschoice_nutrition/
    Facebook- https://www.facebook.com/KChoiceLLC?fref=ts
    LinkedIn- https://www.linkedin.com/in/kellyschoice/



    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.



    26 min
  • The Art of the Authentic Brand Voice with Amanda Aldinger

    The Art of the Authentic Brand Voice with Amanda Aldinger

    How can you create an unforgettable brand voice that speaks to your target audience and leaves a lasting impression? Today, we sit down with the founder and CEO of Antonym, Amanda Aldinger, to unravel the secrets behind crafting a consistent and authentic brand voice. Amanda shares her journey from acting to working with major beauty brands like MAC Cosmetics, and how she discovered the importance of a core brand strategy in creating a consistent yet alive brand voice across platforms.

    In this captivating conversation, we discuss the power of authentic messaging in branding as Amanda shares her insights on how modern consumers are drawn to beauty brands that not only provide tangible results but also prioritize sustainability and philanthropy. We explore the significance of tone of voice in the beauty industry and delve into how younger generations are demanding more from brands in terms of efficacy and truth in their messaging. Don't miss Amanda's expert advice on the importance of being responsive to customers and addressing their concerns to stay competitive in this ever-evolving market. Tune in and learn how to make your brand truly stand out!


    KEYWORDS: Beauty Brands, Brand Voice, Brand Strategy, Core Brand Strategy, Authentic Messaging, Tone of Voice, Engagement,


    About Amanda:

    Amanda Aldinger is a lifelong storyteller and worshipper of words. She founded Antonym to let others in on the action.

    She began her writing career as an actress. Inhabiting diverse human voices, developing rich backstories, and grounding dialogue in immutable objectives, are, coincidentally the fundamentals of exquisite copywriting and brand voice strategy. As an actress, she performed on the stage; as a copywriter, her theatre plays out on the page.

    She received her Master’s in Arts Journalism at the School of the Art Institute of Chicago, with a focus on fashion history, and began her writing career in Chicago as a journalist. Eventually, New York City pulled her in.

    In New York, she joined the editorial department at M·A·C Cosmetics, where she was the Editorial Director for nearly seven years. Amanda fell for the transformative, shape-shifting allure of brand voice strategy, crafting stories, names, and assets for 90+ launches a year while flexing her journalism muscles interviewing legendary creatives like Isabel and Ruben Toledo, Philip Treacy, and Iris Apfel for the brand’s print and digital magazines.
    In 2017, Amanda left M·A·C to embrace deeper collaboration with a broader spectrum of clients. In 2019, she founded Antonym, a luxury brand voice strategy studio that offers a 360-degree suite of copywriting services and messaging strategy for beauty, food, travel, and lifestyle brands.
    She lives in Brooklyn with her husband and poodle, Tilda. She is a voracious reader and is fueled by green tea, vinyasa, and marathon training. Over a decade ago, she unapologetically glommed onto her husband’s 30-year quest to hike every national park in America, and that’s probably where she is when you see her out-of-office pop up.

    www.antonym-studio.com



    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.


    27 min
  • Sustainable & Circular: The Future of Apparel with Marianna Sachse

    Sustainable & Circular: The Future of Apparel with Marianna Sachse

    In this episode, we had a fascinating conversation with Marianna Sachse, the founder of Jackalo, America's first circular children's clothing brand. Listen in as Mariana shares how her company is focused on creating long-lasting, comfortable, and sustainable clothes for kids and sometimes women. We also discussed the importance of sustainability in today's world, particularly among the Gen Z population, and the growth of the second-hand market in the fashion industry.


    We also explored the challenges of size inclusivity in sustainable fashion and how innovative fabric and elastic designs can adapt to different body types. Marianna shared insights on how companies can create size-inclusive clothing that still makes money and where the future of sustainability in fashion might be headed. Don't miss this engaging episode to learn more about sustainable clothing, second-hand markets, and the importance of consumer education in the fashion industry.


    KEYWORDS: Sustainable Clothing, Second-Hand Markets, Sustainability in Fashion, Consumer Education, Size-Inclusive Fashion, Gen Z, Jackalo, Circular Children's Clothing, Long-Lasting Garments, Eco-Friendly Clothes, Textiles, Plus Size Fashion, Innovative Fabric, Elastic Designs, Size Inclusive Clothing


    About Marianna:

    Marianna Sachse is the visionary founder behind Jackalo, America's first circular children's clothing brand. Jackalo is dedicated to creating long-lasting essentials for kids. Their garments are crafted ethically from sustainable fabrics, and they follow a unique approach by buying back outgrown items to renew and resell or responsibly recycle them. With a family background of sewing spanning three generations, Marianna's upbringing fostered a resourceful mindset where making things was a way of life. Before launching Jackalo, she spent over a decade providing strategic counsel on communications for national and global foundations and nonprofits, supporting health and environmental initiatives. As a mother of two active children, a dog enthusiast, and a cancer survivor, Marianna embodies resilience and passion in her pursuit of sustainable fashion and a better world.

    https://hellojackalo.com/

    https://www.instagram.com/hellojackalo/


    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.



    28 min
  • The AI Makeover: Transforming the Beauty Industry with Rebecca Batterman

    The AI Makeover: Transforming the Beauty Industry with Rebecca Batterman

    In this fascinating conversation with innovation advisor Rebecca Batterman, we explore the significant impact AI is having on the beauty industry. Listen in as Rebecca shares her insights on how brands are using AI technology to collect data and create customized products for their consumers rapidly. We also discuss the implications of this technology on self-image and cosmetic surgery due to the rise of beauty filters, and the potential dangers of delegating problem-solving to AI.

    We also consider the future of customized beauty products and the potential for AI to revolutionize the industry by offering personalized products based on individual data. Could brands become a one-stop shop for all beauty needs in the future? We discuss the implications of this technology for the future of the industry, from potential supply chain issues to the use of retargeting.

    Finally, we examine the impact of AI on the beauty industry from a marketing perspective, including how brands are utilizing it to customize products and create beauty filters. We hear from Rebecca on her work developing courses to equip people with knowledge of how AI is affecting different industries. Don't miss this insightful episode that will have you rethinking your relationship with technology and the beauty industry!


    Keywords: AI, Beauty Industry, Data-Driven Customization, Beauty Filters, Self-Image, Cosmetic Surgery, Personalization, Customized Products, Innovation


    About Rebecca:

    Rebecca Batterman is an executive producer, futurist and advisor at the intersection of culture, innovation, and media. Her work delves into how these forces interact and shape our world with a strong focus on AI and emerging technology.  She is also an advisor for NASA’s Deep Space Food Challenge focused on solving for the future of food. Rebecca holds a cum laude undergraduate degree from Emory University, has Master’s of Law in Intellectual Property law, and a Master’s in Journalism from NYU’s Arthur L. Carter Journalism Institute.


    https://www.linkedin.com/in/rlbatterman/
    Ig: @rebeccabatterman 



    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.



    25 min
  • Overcoming Public Relations Challenges for Brands with Catharine Montgomery

    Overcoming Public Relations Challenges for Brands with Catharine Montgomery

    How can brands effectively manage their reputation during a crisis? Catherine Montgomery, founder of Better Together Agency and PR expert, joins us on Scintillations to share her insights on navigating crisis PR for companies, ensuring brand loyalty, and preparing for potential problems before they arise. Using recent examples, such as Southwest Airlines' response to their December crisis and the Bud Light advertising situation, we explore the importance of knowing your audience and understanding their limits when it comes to pushing boundaries in PR.


    We also discuss the challenging role of journalists and watchdog groups in holding companies accountable, and the delicate balance of providing a satisfactory solution to the public during emotional situations. Catherine sheds light on the impact of bad PR on brands and whether the notion of "no such thing as bad press" still holds water in today's ever-changing landscape. Tune in for a fascinating conversation that will equip you with valuable tips and strategies to navigate the world of modern business and PR with confidence.


    KEYWORDS: Crisis PR, Brand Reputation, Customer Loyalty, Negative PR, Influencers, Organic Public Relations



    About Catharine:

    Catharine Montgomery is the founder and CEO of Better Together, a communications agency that galvanizes positive change for purpose-driven organizations through creative strategies, messaging and branding. Catharine’s vision for Better Together is to build a more just, environmentally sustainable world centered around human and labor rights, access to education, and healthcare for all through collaborative and creative communication campaigns. After spending nearly 15 years working in public relations, Catharine knows what truly drives results and leaves a lasting impact.

    Catharine is a seasoned communications expert with deep expertise in education, environment and social justice issues. She founded Better Together after a successful career working in-house and at multiple communications agencies on numerous campaigns that have helped bring about social change. Catharine has always displayed a careful approach to concise and effective messaging by clearly articulating the objectives, strategies, and tactics that lead to successful communications campaigns. She has led in the development of strategic plans, from the ground up, that not only changed perceptions, but resulted in ongoing behavior change. Additionally, she has had the opportunity to work with third-party stakeholders, which furthered her ability to communicate with all audiences.

    Catharine holds a Bachelor of Science in Public Relations and Marketing from Auburn University and an MBA from the University of Maryland's Smith School of Business.

    https://thebettertogether.agency
    https://www.linkedin.com/in/cnmontgomery



    ABOUT SCINTILLATE CONSULTING: www.scintillateconsulting.com

    Award-winning brand marketing consulting for growth stage start-ups/small businesses, influencers, & luxury brands. Scintillate combines over 20 years of award-winning experience in billion dollar global brands and innovative start-ups with cutting-edge consumer science to build brands that shine brightly in the digital age.

    27 min

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