ScratchThat

Welcome to ScratchThat, the official podcast for the Austin Board of REALTORS® (ABoR).

In this inaugural episode, ABoR CEO Emily Chenevert hosts guest Lawrence Yun, Chief Economist and Senior Vice President of Research at the National Association of REALTORS®. He and Emily discuss how the housing shortage impacts the Austin community in the short and long term. Listen to discover the severity of the housing shortage crisis, potential threats it poses to U.S. economic stability, and approaches agents can take in explaining it to clients.

You can listen to this episode and previous ones on iTunes, Stitcher, and Google Play. Subscribe today!

Episode 2 features guest Joe Rand, a leading innovator in real estate education and author of Disruptors, Discounters, and Doubters: A Guide for the Client-Oriented Future of the Real Estate Industry.

At the heart of our discussion is a question for agents and brokers, "Have I done what I can to ensure the pain points of my clients are met before my own needs?" Those pain points, which Rand identifies and walks through, are key areas of disruption to make or break your value proposition. Listen in to understand how disruptors impact the real estate industry and how to find new opportunities to enhance your value.

Rand is the Managing Partner of Better Homes and Gardens Rand Realty, one of the largest family-owned real estate brokerages in the country. Last year, Better Homes and Gardens Rand Realty participated in over $2.0 billion in real estate transactions, becoming one of the top 100 real estate companies in the country. Disrupters, Discounters, and Doubters is available on Amazon and Kindle. Learn more about Joe Rand here, follow him on Twitter at @josephrand, and on LinkedIn.

You can listen to this episode and previous ones on iTunes, Stitcher, and Google Play. Subscribe today!

Today’s ScratchThat podcast features Jack Miller, President and CTO of California-based T3 Sixty, a leading real estate and management firm.

Data rules everything around you, and Miller discusses the importance of clean MLS data, data standards that work across multiple markets, and how that data is moved.

Our ability to harness large amounts of data readily that’s customized to need is increasing everyday, and the near future will see smarter applications around the MLS. Listen in to better understand how those new capabilities of can best serve you.

Learn more about Miller here, follow him on Twitter at @jackmiller, and on LinkedIn.

You can listen to this episode and previous ones on iTunes, Stitcher, and Google Play. Subscribe today!

On Episode 4, Emily speaks with Rob Hahn, Managing Partner of 7DS Associates, a real estate focused marketing, technology, and strategy consultancy. Hahn says the traditional REALTOR® association model is a stalled concept, one focused on business rather than community.

Through a range of analogies, including church, the Navy SEALs, and dating, he and Emily discuss how associations can evolve by recommitting themselves and members to core values. Emily also discusses the Austin Board of REALTORS®’ Be a Member campaign, meant to build active member engagement, and create mutual expectations and accountability.

Follow Hahn on Twitter at @robhahn and on LinkedIn. Hahn also writes the well-known blog, Notorious R.O.B., where he opines on topics in real estate, technology, marketing, and strategy. We encourage you to read The Church of REALTOR Faces a Fundamental Question.

You can listen to this episode and previous ones on iTunes, Stitcher, and Google Play. Subscribe today!