Search Engine Roundtable Podcast

Search Engine Roundtable Podcast

By Barry SchwartzTechnology
Download on the App Store

Search Engine Roundtable Podcast episodes

  • Google AI Overviews, Ranking Volatility, Web Filter, Google Ads AI Summaries & More

    Google announced they are rolling out AI Overviews in the US and many searchers want to turn it off, and some content creators want to opt out of them. Google also announced new AI search features that will roll out soon. OpenAI showed off their GPT-4o 24 hours before Google I/O and it was amazing. Google search results volatility has been super hearted all week long. Google confirmed it deindexed vast amounts of URLs in February. Google lifted some of the site reputation abuse manual actions earlier this week. Google said sites hit by the helpful content update can see a lift after the next core update. Google has read our feedback on our issues with search quality and changes may come, maybe. Google also might give us an automated action viewer in Search Console. Google also rolled out a web filter to see only text links in the search results. Google lowered the search ranking of some deepfake porn sites. Google locked down the complaint forum thread around images not showing in the search result snippets. Google may have a new local ranking signal, service areas. Google Local Service Ads tests messaging multiple businesses at once. Google Ads AI summaries are going live for some advertisers. Google Ads changed the functionality for suspended accounts. Google AdSense will not change the minimum reporting thresholds for channels. That was the search news this week at the Search Engine Roundtable.

    SPONSOR: Wix Studio lets digital marketing agencies get all of the benefits Wix has to offer from best-in-class SEO capabilities to 99% up-time with the added value of an extensive client and team management system baked right into the platform.


    0:00 - Introduction

    0:55 - Google AI Overviews Launch In US Search Results

    4:43 - Many Searchers Want To Turn Off Google AI Overviews

    5:37 - Remove Your Content From Google's AI Overviews

    6:18 - New Google AI Search Features Coming Soon - From Google I/O

    7:40 - Google Tried To Steal OpenAI's Thunder 45 Minutes Prior To OpenAI's GPT-4o Announcement

    8:50 - Continued Heated Google Search Ranking Volatility Through May 16th

    9:17 - Google Search Confirms Deindexing Vast Amounts Of URLs In February 2024

    10:08 - Google Lifts Some Site Reputation Abuse Policy Penalties

    10:41 - Google: Sites Hit By Helpful Content Update Could See Improvements With Next Core Update If...

    11:28 - Google: We Read Your Feedback On Search Quality & Changes May Come

    12:20 - Google Automated Action Viewer In Search Console Might Happen?

    13:11 - Google Web Filter Goes Live To Show Just Text Links

    13:55 - Google Lowers Search Rankings Of Deepfake Porn Sites

    14:28 - Google Locks Down Complaints Of Image Thumbnails Not Showing In Search

    15:22 - Is Service Areas A New Google Local Ranking Factor?

    15:51 - Google Local Service Ads Tests Message Multiple Businesses

    16:23 - Google Ads AI Summaries Live For Some Advertisers

    16:42 - Google Ads To Change Functionality For Suspended Accounts

    16:59 - Google AdSense Will Not Change Minimum Reporting Thresholds

    17:19 - Conclusion

    18 min
  • Google Search Ranking Volatility, Site Reputation Abuse Enforcement, Pichai On Search Quality, HCU Recovery & More

    Google may have had two search ranking algorithm updates, one around May 9th and one around May 3rd. Google began its site reputation abuse policy enforcement this week with manual actions, and it is not about linking. Google said sites may recover from the helpful content update. Sundar Pichai, Google’s CEO, responded to search quality issues in an interview. Google is now hiding the number of search results under the tools menu. Google will remove the disavow link tool at some point. Gemini stopped linking to sources. Google renamed AI Answers back to AI Overview. Google is testing a new Notes button in Search. Google SGE said you should drink urine to pass a kidney stone. Google has product review summary labels. Google may show searchers how many people purchased on your e-commerce site. Google Ads new Performance Max for marketplaces. Rumors of 25% of Google Ads accounts being audited are false. Bing is testing clearer distinctions between free and paid search results. Google LSAs ranking help document removed that proximity is used for ranking. Google Local Business Profiles is testing a new review listing. Google Search is testing showing only local results for near me queries. Google Analytics gained Google Ads conversion performance beta reporting. Statcounter said Google didn’t lose market share, it was a bug in the reporting. That was the search news this week at the Search Engine Roundtable.

    Sponsored by Similarweb.com

    0:00 - Introduction

    1:08 - Google Search Ranking Update Volatility Starting On May 9th

    1:35 - Google Search Ranking Update Volatility Starting On May 3rd

    1:57 - Google Began Enforcing The Site Reputation Abuse Policy Last Night

    3:18 - Google: Sites Hit By The Old Helpful Content Update Can Recover & Grow

    4:22 - Google: Site Reputation Abuse Isn't About Linking

    4:34 - Sundar Pichai, Google's CEO, Responds To Google Search Quality Issues

    5:42 - Number Of Search Results Dropped Google Search Results Page (Hidden Under Tools)

    6:12 - Google Will Remove Its Disavow Link Tool At Some Point

    7:10 - Google Gemini Stops Linking To Most Sources?

    7:40 - Google Renames AI Answer Back To AI Overview

    8:10 - Google Tests New Search Notes Button

    8:32 - Google SGE Says Drink Urine To Pass Kidney Stones Quickly

    9:06 - Google Product Review Summary Labels Snippet

    9:20 - Google May Show How Many Shoppers Purchased On Your E-Commerce Site

    10:00 - Google Ads New Performance Max For Marketplaces

    10:22 - Rumors Of Google Auditing 25% Of Google Ads Are False

    10:50 - Bing Tests Clear Distinction Between Free & Paid Search Results

    11:19 - Google: Proximity Not A Relevancy Factor For Local Service Ads

    12:12 - Google Local Business Profile Reviews Listings Updated

    12:23 - Google Search Tests Showing Only Local Listing For Near Me Queries

    12:46 - Google Analytics Gains Google Ads Conversion Performance Beta

    13:10 - Statcounter Fixes Search Engine Market Share Data After Incorrectly Showing Google Lost Share

    13:38 - Conclusion

    14 min
  • It's New - May 8 - Google blue links (AI), Bing Ads visible & SEO news myth

    A daily recap video summarizing a few of the top search marketing headlines covered at the Search Engine Roundtable.This recap is called It's New - A quick, daily dose of the latest in SEO with Crystal Carter and Mordy Oberstein of Wix with Greg Finn of Cypress North and Barry Schwartz.More specifics at https://www.seroundtable.com/recap-05-08-2024-37352.html

    10 min

About Search Engine Roundtable Podcast

From the publisher's feed

This podcast includes weekly search news recaps and vlogs that Barry Schwartz of the Search Engine Roundtable produces. It covers SEO, SEM, organic and paid search topics, mostly around Google but also on Microsoft Bing and other search engines.