
Sign up to save your podcasts
Or


In this episode, we sit down with Cheryl and Sammy Lasker, the powerhouse couple behind Rush King Promotions. With over 20 years of experience, they share the raw, real, and often hilarious journey of running a business together—from their first major client, the Bank of Nigeria, to navigating the chaos of COVID-19 while holding their team together and reinventing their business model. They open up about the challenges and rewards of working with your spouse, the importance of pivoting under pressure, and how a single mug order led to a game-changing corporate account. This is more than a story about promotional products—it's about heart, hustle, and building something lasting. Tune in for an episode full of laughs, lessons, and inspiration.
00:00 Introduction and Initial Banter
00:32 Meet the Power Couple: Sammy and Cheryl
01:16 The Dynamics of Business Partnerships
01:58 Balancing Personal and Professional Lives
05:59 Insights into Rushing Promotions
13:15 The Bank of Nigeria Story
18:44 Unexpected Encounter on a Flight
19:53 Nursing Home Orders and Admission Kits
20:55 Balancing Business and Direct-to-Consumer Sales
21:36 Challenging Customers and Surprising Outcomes
28:10 The Impact of COVID-19 on Business and Personal Life
33:35 Innovative Solutions During the Pandemic
37:04 Reflecting on Business and Personal Growth
By Michael Greenfield & Abraham (Ushy) Schwartz5
2424 ratings
In this episode, we sit down with Cheryl and Sammy Lasker, the powerhouse couple behind Rush King Promotions. With over 20 years of experience, they share the raw, real, and often hilarious journey of running a business together—from their first major client, the Bank of Nigeria, to navigating the chaos of COVID-19 while holding their team together and reinventing their business model. They open up about the challenges and rewards of working with your spouse, the importance of pivoting under pressure, and how a single mug order led to a game-changing corporate account. This is more than a story about promotional products—it's about heart, hustle, and building something lasting. Tune in for an episode full of laughs, lessons, and inspiration.
00:00 Introduction and Initial Banter
00:32 Meet the Power Couple: Sammy and Cheryl
01:16 The Dynamics of Business Partnerships
01:58 Balancing Personal and Professional Lives
05:59 Insights into Rushing Promotions
13:15 The Bank of Nigeria Story
18:44 Unexpected Encounter on a Flight
19:53 Nursing Home Orders and Admission Kits
20:55 Balancing Business and Direct-to-Consumer Sales
21:36 Challenging Customers and Surprising Outcomes
28:10 The Impact of COVID-19 on Business and Personal Life
33:35 Innovative Solutions During the Pandemic
37:04 Reflecting on Business and Personal Growth

470 Listeners

97 Listeners

1,982 Listeners

268 Listeners

237 Listeners

665 Listeners

445 Listeners

3,244 Listeners

1,096 Listeners

812 Listeners

232 Listeners

398 Listeners

1,100 Listeners

34 Listeners

299 Listeners