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Seeblue Smarts is a monthly webcast series talking about important topics in the world of B2B Tech and B2B Tech Marketing.... more
FAQs about Seeblue Smarts B2B Marketing Podcast:How many episodes does Seeblue Smarts B2B Marketing Podcast have?The podcast currently has 21 episodes available.
December 13, 2022Seeblue Smarts Se. 3 Ep. 1: Sales trends for 2023In this episode of Seeblue Smarts, Orla is joined by Salesforce's Ed Armishaw, who has over 17 years of sales experience. They discuss how buying behaviours are changing, and how salespeople can adapt their approach to stay ahead of the game in 2023. ...more23minPlay
December 09, 2022Seeblue Smarts Se. 2 Ep. 10: Scaling and efficiencyIn this episode of Seeblue Smarts, Luke and Jake talk all things scaling and efficiency. They discuss the importance of alignment in your programme, the best place to start with ABM, and how to drive efficiency throughout your programme....more16minPlay
November 17, 2022Seeblue Smarts Se. 2 Ep. 9: The importance of orchestrationIn this episode of Seeblue Smarts, Helen is joined by Jake Bird, Seeblue's Head of ABM, to talk all things orchestration. They discuss the importance of orchestration in ABM programmes, the common pitfalls, and how to avoid them. ...more21minPlay
November 11, 2022Seeblue Smarts Se. 2 Ep. 8: Marketing in a recessionIn this episode of Seeblue Smarts, Orla is joined by Luke Porter, Seeblue's Director of Strategy and Growth, to talk about how the looming recession could impact marketing strategies in 2023, and the key things to remember to stay on track....more19minPlay
September 22, 2022Seeblue Smarts Se. 2 Ep. 7: Three barriers to ABMIn this episode of Seeblue Smarts, Helen and Orla discuss three barriers to a successful ABM programme, and how to overcome them....more28minPlay
August 18, 2022Seeblue Smarts Se.2 Ep. 6: The Value of Customer InsightsIn this episode of Seeblue Smarts Orla was joined by Praj Gadtaula, Founder & CEO at research-backed insights company Business Brainz to discuss customer insights and the importance of extracting real value from customer and market data....more21minPlay
April 19, 2022Seeblue Smarts Se. 2 Ep. 5: In-Person Events Are Back: How Are Businesses Adapting?In this episode of Seeblue Smarts Orla was joined by Julia Phillips, entrepreneur and event expert, owner at Potting Shed Event Academy to discuss the reemergence of in person events and how businesses are adapting to the changing landscape....more24minPlay
March 10, 2022Seeblue Smarts Se. 2 Ep. 4: How Positive Psychology Can Impact Your MarketingFor this episode of Seeblue Smarts Helen was joined by Fiona Hopkinson, Head of Strategic Communications here at Seeblue, to discuss the power of positive psychology when it comes to marketing and steps you can take in your business....more15minPlay
October 18, 2021Seeblue Smarts Se. 2 Ep. 3: The Impact of External Investment on Scale-up MarketingFor this episode of Seeblue Smarts Orla was joined by Sarah Whipp, CMO of Callsign, to discuss the impact of external investment on marketing leaders, and the scale-up marketing industry in general....more28minPlay
September 27, 2021Seeblue Smarts Se. 2 Ep. 2: What does it take to get your brand noticed?In this episode of Seeblue Smarts Helen is joined by Victoria User, CEO at Gingermay - an award winning PR agency - to discuss how to get your brand noticed in the tech sector....more24minPlay
FAQs about Seeblue Smarts B2B Marketing Podcast:How many episodes does Seeblue Smarts B2B Marketing Podcast have?The podcast currently has 21 episodes available.