Today I have Amanda Kohal Founder & Digital Strategist of The Wolfe Co. and creator of The Instasite who is a return guest on the podcast, she was on episode 3 sharing how she made 6 figures from one TikTok video.

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!⁠

She’s back here with us for another deep dive into all the social media strategies, trends, and predictions you need to know for 2024 to make more money online and increase your visibility.

In this episode, we chat about:

• Key strategies & trends on social media for 2024
• Using Tiktok & Instagram together to increase visibility & income
• Breakdown of the Instasite framework that generated over 6 figures

📌The Instasite - a step-by-step strategy guide specifically created for business owners who are tired of spending hours creating content📌Instasite Customization Upgrade

Connect with Amanda: @thewolfe.co

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro & Why This Matters
00:00:00 – Amanda returns to talk 2024 social trends00:02:30 – The shift from growth hacks to intentional strategy

The New Content Journey00:05:00 – How users move from Pinterest to TikTok to Instagram
00:09:00 – The funnel is now an hourglass (nurture + referrals)00:13:00 – Why trying to do it all leaves you spinning your wheels

Smart Platform Strategy00:15:00 – Use TikTok for discovery, IG Stories for connection
00:20:00 – Why “read the caption” doesn’t work anymore
00:29:00 – Carousels are evolving—add video + captions for reach

Community Over Clout
00:34:00 – Amanda’s growth from Stories + the InstaSite
00:42:00 – Pick 2 platforms: one for visibility, one for depth
00:50:00 – Taylor Swift-style marketing: go deep, not wide

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!⁠A heart-to-heart chat with Isabel Taylor where we dive into the mechanics of manifesting your dream life using neuroscience-based vision boarding techniques that Isabel has used for years to quit her corporate job and create a full-time income from her business, build a healthy relationship with her partner for 5 years, go from 8k followers to 70k in a few months…all the secrets will be revealed today!

Hot takeaways:

• The science behind manifesting your vision board
• Mindset shifts for healthier daily habits & relationships
• Finding love & growing an audience on IG

📌 Work with Isabel: Connect with Isabel: ⁠@Isabelgeorginataylor

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro & Why This Conversation Matters
00:00:00 – Marina sets intentions for 2024 + introduces the “Heart to Heart” series
00:03:00 – Meet Isabel Taylor: vision boarding, alignment, and creating an abundant year

Vision Boarding That Actually Works
00:05:00 – How Isabel refined her manifestation process from childhood to now00:13:00 – Therapy, 10K months, and taking her mom on a luxury trip—all from her board
00:17:00 – Hitting 70K IG followers after being “stuck” for years

Love, Growth & Long-Term Partnership00:24:00 – Isabel’s unexpected love story and building through challenges00:35:00 – Life dinners, real communication, and growing with your partner

Manifesting Business Dreams
00:40:00 – Quitting her 9-5 and starting her own business
00:44:00 – How friendship, support, and affirmations shape success
00:48:00 – Closing thoughts on receiving, alignment, and living vivaciously

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠⁠APPLY ASAP!⁠

🎙️ What you’ll learn:

✨ Why fear of judgment (especially your own) holds you back—and how to move through it.

✨ The power of just trying things (without overthinking).

✨ How to evolve your business as YOU evolve.

✨ Why giving zero f*cks is the ultimate business growth strategy.

✨ A mindset shift that will free you from worrying about what “Sheryl in accounting” thinks.

This conversation is the permission slip you need to stop overthinking, start experimenting, and build a business that reflects YOU.

💡 Want Marina as your guide? ⁠Apply for Brand Therapy 1:1 Coaching Program⁠

📌 Download the FREE ⁠⁠⁠Feminine Business Goal Planner: ⁠⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠⁠@vivaciouslymarina⁠⁠Connect with Erica:IG: ⁠⁠⁠@ericareitman⁠⁠⁠

Loved the episode? Tag us ⁠⁠@seen.known.paid⁠⁠

Speak soon, and until then… Stay vivacious! ✨

Intro

00:00:00 - Overcoming fear of judgment on social media

Erica’s Journey

00:01:00 - From interior designer to business coach

00:02:00 - Selling 10 coaching spots in a week

00:03:00 - Embracing experimentation and taking risks

The Zero Fucks Club Mindset

00:05:00 - Running a business on your own terms

00:07:00 - Trusting your gut and pivoting when needed

00:09:00 - Launching a membership after resisting it for years

Confidence and Showing Up Authentically

00:10:00 - Why passion makes your offers magnetic

00:11:00 - Practicing not caring about others’ opinions00:12:00 - The freedom of focusing only on what you can control

Wrap-Up

00:14:00 - How to dream bigger and challenge limiting beliefs

00:15:00 - What living vivaciously means to Erica

In this episode we go deeeep on my exact framework to build your true-to-self and profitable personal brand in 2024 and beyond, step-by-step, so grab your pen and a notepad because you’ll be buzzing with ideas!

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠⁠APPLY ASAP!

What you’ll learn:

• The exact steps to build a personal brand from scratch in 2024
• How to create the vibez in your brand
• My top tip for crafting your visual branding

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro
00:00:00 – Why building a personal brand matters in 202400:01:00 – What a personal brand really is (and what it’s not)

Laying the Foundation00:03:00 – Step 1: Knowing yourself & journaling your inner truth00:06:00 – Step 2: Defining your purpose, message, and brand values00:10:00 – Step 3: Creating brand vibes through words, visuals & personality

Building Your Brand Strategy
00:14:00 – Step 4: Who are your people? (Ideal clients vs. audience)
00:17:00 – Step 5: Offers that serve and align with your brand
00:18:00 – Step 6: Choosing the right platforms for your voice

Making It Real
00:21:00 – Step 7: Creating a content strategy that drives real results
00:23:00 – Tools, templates & the Brand Bible to help you launch

00:24:00 – Final thoughts & how to move forward with clarity

This week I’m joined by the very first Business Coach I ever had, Cynthia Pong! We’re diving into all the useful knowledge you need for landing clients when you’re starting your business, from how to niche down when you have too many ideas to sharing real-life stories of pivoting from corporate to entrepreneurship!

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!

What you’ll learn:

• Going from corporate to entrepreneurship
• How to land your first client
• How to niche down when starting your business

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠Connect with Cynthia: ⁠@embracechangenyc

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

My biz bestie, Gabby Layne-Avery, is with me today! We’re talking all things content strategy, and since Gabby is a digital storyteller, content marketing specialist and creative director with nearly a decade of social media experience and a background in journalism and PR, you know it’s gonna be a good episode!

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!

What you’ll learn:

• how to build a strong business foundation using content and brand strategy
• tips to avoid getting overwhelmed or burnt out by social media
• tools for starting and realigning your business

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Connect with Gabby: ⁠@strutsocialwithgabby

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro
00:00:00 – Feeling lost in your business + Meet Gabby

Brand Before Content00:02:00 – Why strategy should come before content
00:05:00 – Purpose, foundations & avoiding burnout
00:08:00 – Building a brand before hiring help

The Brand Bible & Content Tips
00:12:00 – Why we created the Brand Bible
00:16:00 – Avoiding content crisis & staying true to you
00:18:00 – Gabby’s 5W+1H content framework

Know Your Audience & Final Thoughts
00:24:00 – Social listening & connecting with your people
00:27:00 – How the Brand Bible helps at any stage
00:30:00 – Gabby’s take on living vivaciously

In this episode, we’re talking about how to find direction in your brand to create something that serves you AND your clients long term.

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!

What you’ll learn:

• How to decide on brand values that align with your goals
• Ways to attract your ideal clients by owning your story and journey
• Tips for creating cohesion in your brand

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro
00:00:00 – Why your brand needs a North Star

Clarity & Values
00:02:00 – Brand values as your compass
00:04:00 – Creating your brand ecosystem

Story, Voice & Direction
00:06:00 – Remembering your “why”00:08:00 – Avoiding content copycat mode00:10:00 – Messaging, keywords & ideal audience

Sustainable Growth
00:12:00 – North Star = long-term direction
00:13:00 – Naming your brand & building recognition
00:15:00 – Why you don’t need to pitch cold leads
00:16:00 – Repetition as branding power

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!I’m turning 30!! In this episode, I’m sharing 30 lessons I’ve learned over the years that have made me who I am today - things that have made me more connected to my ideal lifestyle, more confident in myself and stronger as a friend and entrepreneur.

If you’re wondering what 30 can look like, here’s a little sneak peak!

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.📌Take the ⁠⁠FREE Authentic Brand Strategy Quiz⁠⁠ based on your human design and personality📌 Download ⁠⁠The Vision Book⁠⁠ to start manifesting your most aligned dream life and business

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

In this episode, we’re talking about how to have a brand that draws people in! They’ll not only feel connected to your offers or services but also to you - which is the best way to find your ideal clients.

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!

What you’ll learn:

• What makes your brand magnetic
• Attracting your ideal clients by owning your story and journey
• How to stand out online by developing your teaching philosophy

Resources:

• Storytelling Carousel Templates (FREE) - share your POV!
• VIP Brand Strategy Day - 1:1 coaching to create a magnetic brand and connect you to your brand’s essence to reach you ideal clients and audience with ease!

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro & What Makes a Brand Magnetic

00:00:00 – What a magnetic brand really is and why it matters
00:01:00 – Trust, attraction, and true-to-self brandingCore Elements of a Magnetic Brand

00:02:00 – Step 1: Know yourself deeply (journaling, self-awareness)
00:04:00 – Step 2: Own your story and your journey
00:07:00 – Step 3: Share your unique POV (your life philosophy)

Break the Rules & Live Your Message

00:08:00 – Step 4: Learn the rules—then break them
00:10:00 – Step 5: Share how you actually live and define successWrap-Up

00:12:00 – Recap of all 5 steps

In this episode, we’re talking about what to do when you’re feeling out of it - maybe you’re bored or not feeling aligned - and tips for how to recognize when it’s time to take a step back so you can maintain the love you have for your passions.

📌 Join our next business retreat in Egypt ( my beloved homeland), ⁠APPLY ASAP!

What you'll learn:

• How to recognize when you’re out of alignment
• Finding joy in your business or brand
• How to set achievable goals

Resources:

• Take the ⁠FREE Authentic Brand Strategy Quiz⁠ based on your human design and personality
• Download ⁠The Vision Book⁠ to start manifesting your most aligned dream life and business

📌 Download the FREE ⁠⁠Feminine Business Goal Planner: ⁠⁠Align your business with your cycle for feminine productivity without the burnout.

Connect with Marina: ⁠⁠@vivaciouslymarina⁠

Loved the episode? Tag us ⁠@seen.known.paid⁠

Speak soon, and until then… Stay vivacious! ✨

Intro
00:00:00 – Feeling off, uninspired, and disconnected from your brand
00:02:00 – Alignment = when what you say, feel, and do are in sync

Signs You’re Out of Alignment
00:04:00 – Copying others, chasing trends, constantly changing direction
00:07:00 – Losing joy, showing up out of obligation, resenting your brand

Getting Back Into Alignment
00:10:00 – Honor where you are daily, not just when things feel good
00:13:00 – Question what’s driving your actions: fear, trends, or vision?
00:16:00 – Let your strategy match your big-picture goals

Realignment Breaks & What’s Next
00:18:00 – Take a break—announce it or just go quiet
00:21:00 – Marina shares her 2-week pause for yoga + creative reset
00:24:00 – Living your values out loud is the best brand alignment