SEF Backstage Pass

Step behind the scenes at the Sharjah Entrepreneurship Festival with Ammar Kandil, Co-founder of YES Theory. In this episode, Ammar shares the untold story of how growing up in a "shell of a dream" inspired him to build a thousand-year project rooted in discomfort, community, and authentic human connection.

From his early days in Sadat City, Egypt, to launching global adventures with YES Theory, this conversation dives deep into values, growth, and the importance of operating on a higher frequency.

This episode of the SEF Backstage Pass Podcast was proudly produced in partnership with Poddster.

#AmmarKandil #YesTheory #SEF2025 #SEFBackstagePass #ComfortZone #Storytelling #PersonalGrowth #SEF #SharjahEntrepreneurshipFestival #Poddster

What if everything you believed about motivation and confidence was wrong?
In this powerful conversation, performance strategist and global keynote speaker Shade Zahrai breaks down the psychology behind high performance—why confidence comes after action, how to train your discipline muscle, and the mindset shifts that top performers use to stay consistent and calm under pressure.

This episode is a must-watch for entrepreneurs, creatives, and anyone striving to be a better version of themselves—at work and at home.

🎙️ SEF Backstage Pass Podcast
🎧 In partnership with Poddster

SEF2025 #SEFBackstagePass #ShadeZahrai #PeakPerformance #SelfImprovement #Leadership #MindsetMatters #PersonalGrowth #Inspiration #PodcastClips #Poddster #SEFPodcast #LifeByDesign #EmotionalIntelligence #HighPerformanceMindset

From Silicon Valley to StarzPlay.

Maaz Sheikh shares how he left a stable career at 45 to build the MENA region’s top streaming platform.

A journey fueled by purpose, family legacy, and learning on the job as a first-time CEO.

🎧 Dive into the full conversation on our podcast — available now on YouTube & your favorite platforms.

Brought to you by the SEF Backstage Pass Podcast — produced in collaboration with Poddster.

#MaazSheikh #StarzPlay #EntrepreneurshipJourney #SEF2025 #Streaming #Leadership

Why do Palestinians keep dancing, creating, and giving birth—amid war and destruction?

In this moving episode of the SEF Backstage Pass Podcast, we sit down with journalist and writer Plestia Alaqad, who courageously reported from Gaza during the war.

📲 Catch the full episode now and hit subscribe to hear more powerful stories from the visionaries building tomorrow.

Brought to you by the SEF Backstage Pass Podcast — produced in collaboration with Poddster.

#SEF25 #SEF2025 #PlestiaAlaqad #FreePalestine #PalestinianVoices #CultureAsResistance #Dabke #Tatreez #Storytelling #Journalism #SEFBackstagePass #Podcast

في هذه الحلقة العميقة من بودكاست SEF Backstage Pass، يستضيف البودكاست الدكتور أحمد عمارة، استشاري الصحة النفسية والطاقة الحيوية، ليفكك معنا أكبر الأكاذيب التي تربينا عليها: أن السعادة هي الهدف، وأن الوظيفة هي الغاية.

من الفرق بين المتعة والسعادة، إلى كيف نكتشف رسالتنا الحقيقية في الحياة، يأخذنا د. عمارة في رحلة من الوعي والإلهام، يتحدث فيها أيضاً عن ريادة الأعمال الحقيقية، وكيف أن من يتمرد على الواقع قد يكون هو الرائد القادم.

🎧 شاهدوا الحلقة الكاملة على قناة اليوتيوب الخاصة بمهرجان الشارقة لريادة الأعمال.
🎙️ هذه الحلقة من إنتاج بودكاست SEF Backstage Pass بالتعاون مع Poddster.

In this powerful conversation, Kuwaiti influencer and entrepreneur Noha Nabil shares her journey from TV host to social media pioneer to founder of Noha Nabil Beauty—a brand inspired by the richness of Arab identity.

📲 Watch the full episode now and subscribe for more stories from visionary leaders shaping the future.

This episode is part of the SEF Backstage Pass Podcast, proudly created in partnership with Poddster.

How does a classically trained harpist go from performing in hotel lobbies to founding one of the region’s most influential entertainment agencies?

In this inspiring episode, Shelley Frost—Founder & Director of The Fridge—shares her 27-year journey in the UAE. From creating opportunities where none existed, to reshaping the cultural and musical landscape, Shelley reflects on what it means to take risks, trust your vision, and build platforms that last.

She also opens up about:

• Starting as a freelance harpist in 1997
• Balancing rock climbing with performing
• The moment she gave herself permission to become an entrepreneur
• How The Fridge became a launchpad for local and regional artists
• Her work with Filipino A-list talent and global collaborations like Snarky Puppy
• What the UAE and Saudi can do to grow the music ecosystem

🎧 A must-listen for creatives, founders, and changemakers shaping their own industries.

📺 Prefer to watch? Catch the full video on YouTube here.

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This episode is part of the SEF Backstage Pass Podcast, produced in partnership with Poddster.

#SEF2025 #SEFBackstagePass #ShelleyFrost #TheFridge #UAEcreatives #MusicIndustry #WomenEntrepreneurs #CulturalLeadership #SharjahEF #Poddster #UAEpodcasts

What makes us human? Is AI conscious? Will machines ever feel emotions?

In this mind-expanding conversation, Mo Gawdat—author, tech visionary, and former Chief Business Officer at Google X—dives deep into some of the biggest questions of our time. From exploring the true meaning of consciousness and life, to discussing whether AI could develop emotions or even a spiritual purpose, this episode will challenge everything you think you know about the future of humanity and technology.

🎥 This is a full episode from the SEF Backstage Pass Podcast.

📲 Listen, reflect, and let us know your thoughts in the comments.

Watch the full episode on Youtube for a thought provoking discussion on life and purpose with Mo Gawdat.

#SEF25 #SEF2025 #MoGawdat #ArtificialIntelligence #AIConsciousness #FutureOfHumanity #SEFBackstagePass #Podcast #TechnologyAndHumanity #PurposeOfLife

From chasing a childhood dream to becoming a Grand Slam champion, Sania Mirza shares her journey of resilience, reinvention, and finding purpose beyond the court. In this inspiring episode, she opens up about the sacrifices behind the wins, what drives her after retirement, and why dreaming big is just the beginning.

📲 Listen, get inspired, and let us know what resonated most with you in the comments.

Watch the full episode on YouTube to hear Sania Mirza reflect on her journey, the power of dreams, and building a legacy beyond tennis.

#SEF25 #SEF2025 #SaniaMirza #ChampionMindset #SEFBackstagePass #Podcast #AthleteToEntrepreneur #PurposeDriven #WomenInSports #LegacyBuilding

انضموا إلينا في هذه الحلقة الخاصة مع الفنان المصري المحبوب حمزة نمرة، ضمن مهرجان الشارقة لريادة الأعمال 2025. يتحدث حمزة بكل صدق عن رحلته الشخصية مع القلق، وكيف كانت الموسيقى وسيلته للتعبير والعلاج، ولماذا يبقى الفن هو اللغة العالمية للتواصل بين البشر.
🎧 شاهدوا الحلقة الآن ولا تنسوا الاشتراك لمزيد من القصص الملهمة من بودكاست SEF Backstage Pass.

زوروا قناتنا على يوتيوب لمشاهدة الحلقة كاملة، وتابعونا على إنستقرام وتيك توك للمزيد من المحتوى الملهم!

#SEF25 #sef2025