Who are you selling to? What are your customer segments?

Joining the podcast to fly through a masterclass in pricing and packaging is freelance sales expert Jens Massaert.

Since growing through positions at Teamleader and Nodalview, Jens now operates as a fractional VP of Sales - bringing his unique knowledge on everything SaaS pricing.

He shares the importance of segmenting your market, nailing the unique CAC and LTV data for each segment and how it can maximise the efficiency of your sales reps.

Join us to break your product into trigger, filler and killer - so that you can provide customers with a solution, without the faff!