Self Maid

 The last few weeks have been tough. We've lost key team members, taken a hit to our revenue, and had to face some hard truths about the business. In this episode, I’m opening up about what’s been happening behind the scenes; what went wrong, how we're responding, and what I’ve learned through it all. If you’re going through a rough patch in your business, this one’s for you. It’s not all wins and highlight reels, this is the real stuff. 

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

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Instagram link @jasoncleans (click me)
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In this special episode, I’m pulling back the curtain and sharing my full story, from humble beginnings to building one of WA’s most recognised cleaning businesses. You’ll hear the raw, unfiltered truth about the early struggles, the breakthroughs, the turning points, and the lessons that shaped both me and the business.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

75 episodes in - what a milestone! Thanks for riding with me.

In this solo episode, we’re diving into one of the most underrated business growth strategies: simplification. Inspired by a Valentine’s Day gift stall I saw that sold pre-packaged, handwritten-card-ready gifts (genius, right?), we explore how making things easier for your clients can make your business explode.

From streamlining booking and payment, to packaging your services in a way that sells itself, this episode shows you how to make your cleaning business feel like a no-brainer. Because if you want to succeed, simplify.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

In this episode of Self Maid, we answer four critical listener questions that highlight the most common, and most pivotal challenges cleaning business owners face when scaling. From raising prices and adding GST without losing clients, to hiring staff before demand is fully there, and stepping back from cleaning when clients only want you.

Whether you're a solo operator preparing to grow or already managing a team, this episode breaks down practical strategies for each stage of your business journey. Learn how to transition from technician to leader with systems, structure, and confidence.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

Should you trust your gut or follow the numbers? In this episode of Self Maid, Jason shares how to balance real-world feedback with hard data to make better decisions in your cleaning business. Learn how to avoid blind spots, spot hidden opportunities, and lead with both insight and evidence.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

If you've ever dropped your price to "keep the client happy" or agreed to a service you don’t offer just to avoid an awkward conversation, this episode is for you. In this one, we’re talking about the power of saying no, setting boundaries, and why being uncomfortable in the short term leads to long-term strength in your business. Stop training clients to walk all over you. Start building a business that respects your rules, your worth, and your vision.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

In this episode of Self Maid, I break down how a simple TikTok landed me a spot on The Morning Show with Larry and Kylie.

I take you behind the scenes of flying to Sydney, walking into the Channel 7 studios, and what it was like sitting on national TV. But more importantly, I dive into how it happened — through consistent organic content, finding my voice online, and leaning into my own style on TikTok.

If you’ve ever doubted whether posting content could actually lead to real opportunities, this episode is proof it can. Your next big break might just be one post away.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
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In this episode of Self Maid, I sit down with Jim Penman — the man behind the beard and the $500 million Jim’s Group empire. What started with just $24 and a lawnmower has become Australia’s most recognisable franchise network, spanning everything from mowing to dog washing to bookkeeping.

We dive into how Jim built it, why he still personally handles customer complaints, and what he believes every small business owner must master to scale. From his relentless focus on customer service to the systems that made it all possible, this is the unfiltered story of a man obsessed with quality, consistency, and growth.

Whether you’re growing a cleaning business or dreaming bigger, this one’s full of hard-earned wisdom you won’t hear anywhere else.

You can check out more of Jim by heading to his website.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

What’s it like to chat 1-on-1 with the man behind one of Australia’s most iconic brands?
In this solo episode, I reflect on my conversation with Jim Penman—the founder of Jim’s Group, a half-a-billion-dollar empire with over 5,000 franchises worldwide. From servant leadership to fierce franchisee loyalty, Jim dropped so many gems that it deserves its own pre-episode.
I’ll share some of the biggest takeaways, what surprised me most, and why this upcoming interview is a must-listen for any business owner chasing both profit and purpose.

The full interview drops Wednesday—this is your warm-up.

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)

I turned 24 today. Just wanted to jump on here quickly and say a big thank you to everyone listening!

Join my coaching program to start/grow your cleaning business to $10K/mo and beyond: https://www.skool.com/selfmaidacademy

Follow Jason on social media to stay up to date.
Instagram link @jasoncleans (click me)
TikTok link @jason.cleans (click me)