Join Megan Tobler in a powerful conversation with Instagram strategist Michelle Gifford as they dive into the realities of building a business while balancing motherhood. Michelle shares her journey as a mom of five and a successful entrepreneur, breaking down the strategies that help women grow on Instagram, sell with confidence, and create a business that fits their life.

Key Takeaways:

• Instagram is your most powerful business tool—when used strategically, it can drive growth, build connections, and increase sales.

• Selling is about solving problems—learn how to train your audience to take action and buy from you without feeling salesy.

• Success isn’t about a massive following—it’s about focusing on the right strategies, finding your niche, and building a business that aligns with your life.

About Michelle Gifford:

Michelle Gifford is the go-to Instagram expert for business owners who want real results. She’s the secret weapon behind six and seven-figure brands that are growing, making an impact, and increasing their profits—all through Instagram. As a strategist, coach, podcaster, and agency owner, Michelle is passionate about amplifying women’s voices and helping entrepreneurs take their businesses to the next level—without sacrificing what matters most.

Learn more about Michelle:

iammichellegifford.com

michellegiffordcreative.com

Instagram

Youtube

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Self StartHER Resources and Links:

• JOIN THE NEW SELF STARTHER COMMUNITY. “TogetHER”

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Discover the keys to resilience and success with Megan Tobler and Nina Sossamon-Pogue in this empowering conversation for female entrepreneurs. Delve into their exploration of motivation, resilience, and the vital role of community in overcoming life's challenges. Nina shares her personal journey, emphasizing that success often follows failures and requires continuous growth. They introduce the transformative T.H.I.S. framework—focusing on timeline, humans, isolation, and story—to navigate tough times effectively.

Key takeaways include:

• Motivation: Essential as a daily ritual for success.

• Resilience: Learning and growing from setbacks.

• Community: Vital support for entrepreneurial journeys.

• Personal Success: Defining it for lasting fulfillment.

• Life's Seasons: Embracing change and growth.

Join Megan and Nina as they reveal how embracing challenges and defining personal narratives are crucial for every aspiring female entrepreneur. Tune in and unlock your path to success today!

Learn more about Nina:

Website

LinkedIn

Facebook

Instagram

Join her “Now What Workshop”

Self StartHER Resources and Links:

• JOIN THE NEW SELF STARTHER COMMUNITY. “TogetHER”

• Follow on Instagram for more Inspiration

• DOWNLOAD THE FREE POSITIVITY PLAYLIST

Listener Love: If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Erica Carrico, an Award-Winning Soul Business Success Coach who helps women discover their life purpose and build soul-aligned 6 & 7-figure businesses, gives us an inside looking into her journey. After years in corporate recruitment, a cancer diagnosis reshaped Erica’s path, prompting her to leave the 9-5 behind and create a thriving coaching business. In just over four years—while raising two kids—she scaled her company into a multi-million-dollar empire.

Erica shares how she transitioned from one-on-one coaching to scalable group programs, the power of community and mentorship, and why financial freedom allows women to live intentionally and build businesses that align with their passions. Her work has been featured in Forbes, The New York Times, and Inspired Coach Magazine, and today, she’s here to help you turn purpose into profit.

Key Takeaways:

• Discover your life purpose and build an impactful business.
• Corporate experience can be a strong foundation for entrepreneurial success.
• Personal challenges—like a cancer diagnosis—can spark profound transformation.
• Scaling a coaching business involves transitioning to group coaching models.
• Community and mentorship are essential for growth and overcoming challenges.
• Financial freedom enables intentional living and pursuing passions.
• Entrepreneurship is about creating impact beyond income.

Learn more about Erica Carrico: 

Visit Erica’s website

Find Erica on Facebook

Follow Erica on Instagram

Subscribe to Erica’s YouTube channel

Follow Erica on TikTok

Connect with Erica on LinkedIn

Self StartHER Resources and Links:

• JOIN THE NEW SELF STARTHER COMMUNITY. “TogetHER”

• Follow on Instagram for more Inspiration

• DOWNLOAD THE FREE POSITIVITY PLAYLIST

Listener Love:If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Hate numbers? You’re not alone—but ignoring them is holding your business back. Data isn’t just for the spreadsheet-savvy; it’s the secret weapon that can help you stop wasting time, make smarter decisions, and actually grow your business.

In this episode, Megan Tobler chats with Kari Poppleton, a data consultant who helps female entrepreneurs decode their business numbers without the overwhelm. Kari’s journey from accidental entrepreneur to analytics expert proves that anyone can learn to love (or at least appreciate) data. She spills the tea on why tracking your numbers is essential, how to simplify the process, and which metrics actually matter.

What You’ll Learn:

• Why most entrepreneurs avoid numbers—and how to change thatThe must-track metrics that drive real growthHow to use custom dashboards to make data work for you (without the headache)

•  The mindset shift that turns self-doubt into confidenceHow tracking the right numbers can save you money and boost your success

• Data doesn’t have to be boring or scary—it can be your biggest business ally. Tune in and learn how to finally take control of your numbers.

Learn more about Kari Poppleton and her data magic:

Visit Kari’s website

Become her friend on Facebook

Follow her on Instagram

Connect with her on LinkedIn

Self StartHER Resources and Links:

Listener Love:If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Want to grow your business through podcast guesting? In this episode, Gözde Brake Guia, co-founder of Podwritten, shares how she transitioned from senior writer to successful entrepreneur in the health and wellness space. She reveals the power of podcast guesting for female entrepreneurs, the importance of personal storytelling in pitches, and why persistence matters when building a business.

Key Takeaways:

• Autonomy fuels entrepreneurial success.

• Podcast guesting builds authentic connections and generates leads.

• Personal stories make your pitch stand out.

• Rejections are part of the journey—keep going.

• Supporting women in business creates lasting impact.

Tune in for actionable tips on starting and building your business through the power of podcast guesting.

Learn more about Goz: 

Follow Goz on Instagram

Connect with Goz on LinkedIn

Learn more about Podwritten  

Self StartHER Resources and Links:

• JOIN THE WAITLIST FOR THE SELF STARTHER COMMUNITY. “TogetHER”

• Follow on Instagram for more Inspiration

• DOWNLOAD THE FREE POSITIVITY PLAYLIST

Listener Love:If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Annabelle DeGrazio, a former lawyer turned candle maker, shares her unique journey from law to entrepreneurship, detailing the challenges and triumphs she faced while building her candle company, Taja. She emphasizes the importance of intuition, community support, and creating a product that stands out in a crowded market. 

Key Takeaways

Learn more about Taja: 

Visit the Taja Collection Website 

Follow Taja on Instagram @tajacollection 

Receive 15% off your Taja Collection purchase with CODE = starther15

Self StartHER Resources and Links:

Listener Love:If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

In this episode, we chat with Tania Crawford, a fierce stylist-turned-entrepreneur who’s breaking barriers in the beauty industry. From immigrating to the U.S. to ranking in the top 2% of elite hairstylists specializing in luxury hair extensions, Tania’s journey is all about smashing stereotypes and building a thriving business.

With a fashion legacy from Florence—her mom designed for Emilio Pucci—Tania combines creativity with business savvy, making her a go-to stylist and trusted advisor. Her work has graced Christian Siriano’s runways, Miami Swim Week, and the pages of Essence and The Knot. She’s even snagged the PBA Beacon Award and a NAHA Newcomer Stylist of the Year nomination!

Tania opens up about the hustle of building a loyal client base, the must-have of financial literacy, and the power of multiple income streams. Whether it’s through coaching, retreats, or community-building, she’s all about helping female entrepreneurs take their businesses—and themselves—to the next level.

What You'll Learn:

Tania Crawford isn’t just a stylist—she’s a visionary female entrepreneur proving that the beauty chair is a launchpad for limitless possibilities.

Want more of Tania?:

Learn more about Tania

Tania Crawford Education and Coaching

Connect with Tania on Linkedin

Self StartHER Resources and Links:

Listener Love: If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

In this episode, Megan Tobler sits down with Amy Kemp, CEO of Amy Kemp, Inc., to explore the power of personal growth in starting, building, and growing a business. A former high school teacher turned business coach, Amy shares how embracing transitions, building meaningful relationships, and rewiring subconscious habits have shaped her entrepreneurial journey.

Megan and Amy discuss the importance of doing less but being more, the role of vulnerability in creating safe spaces, and why investing in personal development is crucial for female entrepreneurs—especially those leaving corporate life to pursue something more fulfilling.

Key Takeaways:

About Amy Kemp:

Amy Kemp, CEO of Amy Kemp, Inc., helps female entrepreneurs and leaders rewire unhelpful thought habits to unlock personal and professional growth. As a certified Habit Finder coach, she has guided hundreds of women through transformative programs like Encounter and courses such as Money Is a Mirror. Her debut book, I See You: A Guide for Women to Make More, Have More, and Be More – Without More Work, launches February 29, 2024.

Tune in to learn how to slow down, focus inward, and grow your business with intention!

Learn more about Amy:

Website: https://amykemp.com/ 

Instagram: https://www.instagram.com/amykempinc/Facebook:

Facebook: https://www.facebook.com/amykempinc

LinkedIn: linkedin.com/in/amykempinc

Take Amy's FREE Habit Finder assessment here: www.amykemp.com 

Self StartHER Resources and Links:

JOIN THE WAITLIST FOR THE SELF STARTHER COMMUNITY. “TogetHER”

Follow on Instagram for more Inspiration

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In this episode, Megan Tobler and Emily Sloan Romero discuss the journey of self-trust, self-discovery, and entrepreneurship. Emily shares how she transitioned from being a somatic trauma therapist to founding Curiosity Rising, a coaching business empowering female entrepreneurs and women starting or growing a business.

They explore Emily’s framework for building self-trust, including radical honesty, keeping promises to yourself, nervous system regulation, and self-awareness. The conversation highlights the role of intuition in decision-making, the challenges of overcoming societal pressures and self-doubt, and the courage required to start and grow a business.

Packed with insights for ex-corporate women and anyone wanting more out of life, this episode offers tools to help build confidence, trust intuition, and pursue personal and professional growth.

Emily is also the author of Can People Really Change?: 13 Lessons from 13 Years as a Therapist.

Key Takeaways:

Self-trust and intuition are essential for starting and growing a business.

Radical honesty and nervous system regulation are key to personal growth.

Women often face societal pressures that lead to self-doubt but can overcome them with intentional reflection.

Distinguishing between anxiety and intuition helps make aligned decisions.

Embracing discomfort is part of building a business and personal expansion.

Learn more about Emily: 

Curiosity Rising website: https://www.curiosityrising.com/

Reflect & Set Booklet: https://curiosity-rising.kit.com/c8100afbf4

Book "Can People Really Change?: 13 Lessons from 13 Years as a Therapist" https://amzn.to/42mEHiU

Self StartHER Resources and Links:

JOIN THE WAITLIST FOR THE SELF STARTHER COMMUNITY,“TogetHER”

Follow on Instagram for more Inspiration

DOWNLOAD THE FREE POSITIVITY PLAYLIST

Listener Love:If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Let’s Connect: Have a question or want to share your own entrepreneurial journey? Slide into my DMs or send me an email at [email protected]

Charlene Li, a New York Times bestselling author and entrepreneur, shares her inspiring journey of leaving the corporate world to embrace disruption, build a business, and help female entrepreneurs and aspiring business owners unlock their potential.

In this episode, Charlene dives into the importance of stepping out of your comfort zone, taking risks, and growing a business that aligns with your vision for more out of life. She emphasizes how building a strong personal and business brand can set you apart in the market and discusses how tools like generative AI are transforming industries and empowering female entrepreneurs to start and scale their businesses.

Charlene also offers actionable advice for ex-corporate professionals and aspiring business owners, focusing on strategy, customer needs, and the courage to take the leap into entrepreneurship.

Key Takeaways:

Learn more about Charlene: 

LinkedIn

Twitter

Facebook

Instagram 

Youtube 

Self StartHER Resources and Links:

Listener Love: If you enjoyed this episode, don’t forget to rate and review the podcast! Your support means the world and helps more women find this community.

Let’s Connect: Have a question or want to share your own entrepreneurial journey? Slide into my DMs or send me an email at [email protected]