In this week's show, we're decoding trial closing in sales—what it is, why it works, and how to make it your new favorite move. Then, let's be real: productivity thieves are lurking, and I've got the low-down on what’s slowing sellers down. For my fellow marketers, we’ll chat about smart ways to spot and connect with your ideal B-to-B audience without the guesswork. Plus, I’ll share the juiciest takeaways from a recent sit-down with mediation maestro Luis Scott. And if you’re a leader on the hunt for superstar sellers, you won’t want to miss our strategies for hiring top talent. Grab your coffee, and let’s dive in!
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