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Fractional CMO Richard Byrd joins Matthew Bertram to show how sales, marketing, and finance win together in oil & gas. Learn the RevOps moves that align messaging, use financial outcomes in pitches, and nurture long-cycle deals—so you stop chasing “leads” and start closing revenue.
Episode Links:
Guest: https://www.linkedin.com/in/richard-byrd-0809577/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
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Mark LaCour | Matt Bertram
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EWR Digital | LinkedIn
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By Mark LaCour and Matt Bertram5
99 ratings
Fractional CMO Richard Byrd joins Matthew Bertram to show how sales, marketing, and finance win together in oil & gas. Learn the RevOps moves that align messaging, use financial outcomes in pitches, and nurture long-cycle deals—so you stop chasing “leads” and start closing revenue.
Episode Links:
Guest: https://www.linkedin.com/in/richard-byrd-0809577/
SellWell Conference: https://www.theghgn.com/sell-well-2025
Sponsor: https://www.ewrdigital.com/
Brought to you on OGGN, the largest and most listened-to podcast network for the oil and energy industry.
Sign up for OGGN newsletters here.
Visit the OGGN Merch store here.
Curious about podcast advertising? Learn more here.
Mark LaCour | Matt Bertram
OGGN | LinkedIn | Facebook | Twitter | Instagram | TikTok
EWR Digital | LinkedIn
Enjoying the show? Leave us a review here!
More from OGGN …
Podcasts
LinkedIn Group
LinkedIn Company Page
Get notified about industry events

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