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Selling Your Products/Services to Enterprise Customers? Here is How to Systematize and Scale the Entire Sales Process! – with Anil Jwalanna
Are you selling your products/services to enterprise customers? Do you struggle to generate leads and close them into Customers.
In this interview Anil Jwalanna the Founder & CEO of WittyParrot reveals how he and his sales team were able to systematize lead generation for enterprise level customers and attract Fortune 500 companies as clients!
You will discover the seven steps to use to Systematize and Scale your Entire Sales Process!
Tweetable Quote:
“We are able to get major Fortune 500 Companies as customers due to our proven sales process!” – @SmartStartupCEO http://t.co/UQzsLRRVrW
— SweetProcess (@SweetProcess) April 9, 2015
In this Episode You will Discover:
* How Anil created a process for attracting Fortune 500 companies as customers.
* Why Anil believes you need to decide what type of customer you want to serve as a business.
* How Anil was able to experiment and identify potential issues with their software.
* How Anil was able to encourage adoption of their product.
* Why Anil believes in providing help and training for the end user.
* How Anil strives to meet the needs of the customer depending on the size of the company.
* How Anil generates leads, segments them, and shares videos and whitepapers with them.
* How Anil scales and ensures every new client can get the same results they’ve been able to produce for others.
Episode Transcript:
OWEN: My guest today is Anil Jwalanna and he is the CEO and founder of Witty Parrot. Anil, welcome to the show.
ANIL: Thank you Owen, I’m very excited to have this show. I love your show.
OWEN: Just to give the listeners a brief intro as to what this call is going to be about. If you are listening and you have a product where you want to sell your product or service to enterprise customers then that’s what this interview is going to be about. But let’s give them a quick intro as to what they’ll be learning from here. So what exactly would the listener be learning during this interview?
ANIL: Yeah. At this stage we have established the product market fit and we are trying to scale with the parent platform to selling to the B2B customers. And I would be talking mostly in this interview about the lead generation process, how we systemize the whole process all the way from lead generation to driving the prospects through the sales pipeline, and eventually making them as a successful customer. So I would talk more about how the processes is important in terms of scaling the company, and how it can be replicated or cloned across organizations as we hired more and more people to scale.
OWEN: Awesome. So basically, in summary the listeners are going to be learning a systematized way to generate leads and being able to sell to enterprise level customers. So you generate leads through the system and you also close the leads through a system. And particularly the customers are enterprise level customers. Let’s jump right in, what are some mind-blowing results that you now experience as a result of systemizing the process for acquiring enterprise level customers?
ANIL: Yes. The biggest accomplishment which I’m really very proud of is that we are getting Fortune 500 companies as our customers in the last 4 to 5 months. We’re able to acquire as many as 6 to 8 big name customers such Vmware, Oracle, Kaiser Permanente, etc., which health industry even figure out where is the process. And also once we understood and realize that the process, what works.
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By Process Breakdown Podcast (audio)
4.6
1212 ratings
Are you selling your products/services to enterprise customers? Do you struggle to generate leads and close them into Customers.
In this interview Anil Jwalanna the Founder & CEO of WittyParrot reveals how he and his sales team were able to systematize lead generation for enterprise level customers and attract Fortune 500 companies as clients!
You will discover the seven steps to use to Systematize and Scale your Entire Sales Process!
Tweetable Quote:
“We are able to get major Fortune 500 Companies as customers due to our proven sales process!” – @SmartStartupCEO http://t.co/UQzsLRRVrW
— SweetProcess (@SweetProcess) April 9, 2015
In this Episode You will Discover:
* How Anil created a process for attracting Fortune 500 companies as customers.
* Why Anil believes you need to decide what type of customer you want to serve as a business.
* How Anil was able to experiment and identify potential issues with their software.
* How Anil was able to encourage adoption of their product.
* Why Anil believes in providing help and training for the end user.
* How Anil strives to meet the needs of the customer depending on the size of the company.
* How Anil generates leads, segments them, and shares videos and whitepapers with them.
* How Anil scales and ensures every new client can get the same results they’ve been able to produce for others.
Episode Transcript:
OWEN: My guest today is Anil Jwalanna and he is the CEO and founder of Witty Parrot. Anil, welcome to the show.
ANIL: Thank you Owen, I’m very excited to have this show. I love your show.
OWEN: Just to give the listeners a brief intro as to what this call is going to be about. If you are listening and you have a product where you want to sell your product or service to enterprise customers then that’s what this interview is going to be about. But let’s give them a quick intro as to what they’ll be learning from here. So what exactly would the listener be learning during this interview?
ANIL: Yeah. At this stage we have established the product market fit and we are trying to scale with the parent platform to selling to the B2B customers. And I would be talking mostly in this interview about the lead generation process, how we systemize the whole process all the way from lead generation to driving the prospects through the sales pipeline, and eventually making them as a successful customer. So I would talk more about how the processes is important in terms of scaling the company, and how it can be replicated or cloned across organizations as we hired more and more people to scale.
OWEN: Awesome. So basically, in summary the listeners are going to be learning a systematized way to generate leads and being able to sell to enterprise level customers. So you generate leads through the system and you also close the leads through a system. And particularly the customers are enterprise level customers. Let’s jump right in, what are some mind-blowing results that you now experience as a result of systemizing the process for acquiring enterprise level customers?
ANIL: Yes. The biggest accomplishment which I’m really very proud of is that we are getting Fortune 500 companies as our customers in the last 4 to 5 months. We’re able to acquire as many as 6 to 8 big name customers such Vmware, Oracle, Kaiser Permanente, etc., which health industry even figure out where is the process. And also once we understood and realize that the process, what works.
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