Show Notes:

• 00:28: How “rating” tools like Yoast, Clearscope, Lighthouse and more shouldn’t be the main focus
• 3:09: How SERP features negatively impact you and your competitors
• 4:52: Asking for “word count” as a baseline indicator of quality content
• 7:00: Our thoughts on technical text analysis like TFIDF, LSI and more
• 8:11: Thoughts on linking root domain authority vs. relevancy
• 10:00: Balancing internal linking with UX and user journey

Show Links:

• Why Writing Quick Answers for Google is Not Enough by Ross Hudgens
• Follow Jon Eric on Twitter
• Follow Caroline on LinkedIn
• Send us an email

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