Set in Motion

Set in Motion

By Rhodium Network®BusinessEntrepreneurshipInvestingMarketing
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Set in Motion episodes

  • 060: Rhodium Talk: Improve Monetization With Affiliate Marketing – Mike Nunez of AffiliateManager.com

    In this episode, you’re getting another exclusive peek at a never before shared talk from the 2016 Rhodium Weekend event. My guest presenter for this talk is Mike Nunez of AffiliateManager.com. His company has spent the last 15 or so years managing the affiliate programs for brands ranging from startups to Fortune 500 clients. In this talk, he distills his knowledge down into a practical action plan advertisers or publishers can take to significantly improve their revenue and profits through affiliate channels.

    Highlights

    In today’s episode, you’ll hear:

    • Strategy – The keys to knowing your metrics and the metrics of others in your industry.
    • Mindset – Why copying your competitors doesn’t work.
    • Tactic – 6 Steps action plan for affiliate monetization.

      • Plus get the latest updates on my progress working towards building and selling a $250k online business.

      Listen Now:

      The post 060: Rhodium Talk: Improve Monetization With Affiliate Marketing – Mike Nunez of AffiliateManager.com appeared first on Rhodium Network®.

      29 min
    • 059: How to Rank in Any Niche Without Link Building – Rhodium Talk with Ewen Finser

      In this episode, you’re getting an exclusive peek at a never before shared talk from the 2016 Rhodium Weekend event. My guest presenter for this talk is Ewen Finser who has used advanced keyword research tactics combined with creating quality content to build a portfolio of authority websites. The income from the sites have allowed him to completely leave the cubicle life behind. The best part? He doesn’t do any link building.

      Highlights

      In today’s episode, you’ll hear:

      • Strategy – Using advanced keyword research to find low competition, high converting keywords.
      • Mindset – Why Ewen only focuses on two things, choosing the right keywords and creating amazing content.
      • Tactic – The exact keyword research tool Ewen uses and the one hack to discover wide open keywords.

        • Plus get the latest updates on my progress working towards building and selling a $250k online business.

        Listen Now:

        The post 059: How to Rank in Any Niche Without Link Building – Rhodium Talk with Ewen Finser appeared first on Rhodium Network®.

        23 min
      • 058: Jaryd Krause – From Plumber to World Traveling Online Entrepreneur in 8 Months

        In this episode, you’ll hear an in-person interview I did with Jaryd Krause, an australian plumber turned world traveling online entrepreneur.

        Highlights

        In today’s episode, you’ll hear:

        • Strategy – How buying online businesses let Jaryd quit his job and travel the world after only 8 months of effort.
        • Mindset – The future of internet business…is it exciting or uncertain and what does that mean to you?
        • Tactic – Reviewing business for sale listings. One of the fastest ways to learn about online business.

          • Plus get the latest updates on my progress working towards building and selling a $250k online business.

          Listen Now:

          The post 058: Jaryd Krause – From Plumber to World Traveling Online Entrepreneur in 8 Months appeared first on Rhodium Network®.

          1 hr
        • 057: Neil Patel Interview: $100k Challenge

          In this episode, you’ll hear an in-person interview I did with Neil Patel, founder of Crazy Egg and Kissmetrics, during my event where Neil was the guest expert.

          Highlights

          In today’s episode, you’ll hear:

          • Strategy – Neil’s approach to building a blog that can turn into a $100k/month business.
          • Mindset – Why playing big is the same amount of work as playing small.
          • Tactic – The tools Neil loves for driving traffic through content marketing.

            • Plus get the latest updates on my progress working towards building and selling a $250k online business.

            Listen Now:

            The post 057: Neil Patel Interview: $100k Challenge appeared first on Rhodium Network®.

            39 min
          • 056: My Master Plan for 2017 and How to Create Your Own

            This is an experimental solo episode covering my  master plan for Rhodium going into 2017 and how you can create your own master plan.

            Highlights

            In today’s episode, you’ll hear:

            • Strategy – A specific approach to strategic planning which is heavily focused on your customer’s success.
            • Mindset – Turning your weakness into strength.
            • Tactic – How to create a membership your clients will never want to leave.

              • Let me know if you’d like to hear more shows like this.

              Listen Now:

              The post 056: My Master Plan for 2017 and How to Create Your Own appeared first on Rhodium Network®.

              32 min
            • Story 1.9: The First Year of a Successful Software Startup. Episode 055 with Clarity Wave

              This is episode 55.

              Robert and his brother Alex set a goal this year to make Clarity Wave a company that can stand on its own financially – bringing in at least enough to cover development and marketing efforts.  I can tell you right now that they more than doubled their revenue this year, but the question is…was that enough?

              Highlights

              In today’s episode, you’ll hear:

              • Robert’s experience hiring marketing partners, industry partners, and full on buy-in partners
              • The harsh reality of making enterprise software sales
              • How to deal with seasonal buying slow-downs
              • Plus how they hope to determine the company’s valuation and what they’ll do with that number

                • This might be the most complete behind the scenes picture you’ll see for the first year of a software company – Robert’s experiences are crucial for any business owner, but if SaaS in particular is in your future, make sure you stay to the end and take notes.

                Listen Now:

                Past Episodes with Clarity Wave

                Story 1.8: Turn Your Startup Into a Lead Gen Machine. Episode 054 with Clarity Wave

                Story 1.7: Making Customers Love You So Much They Send Gifts. Episode 051 with Clarity Wave

                Story 1.6: Why You SHOULD Go Into Business With Family. Episode 048 with Clarity Wave

                Story 1.5: What Startup Perseverance Really Looks Like. Episode 045 with Clarity Wave

                Story 1.4: When to Quit and When to Double-Down on Your Startup. Podcast 040 with Clarity Wave

                Story 1.3: How to Grow From Your First 16 Clients to 100+. Podcast 036 With Clarity Wave

                Story 1.2: Outsource Your Sales People with Clarity Wave (Podcast 032)

                Story 1.1 – How to Start a SaaS Business With Clarity Wave (Podcast 027)

                The post Story 1.9: The First Year of a Successful Software Startup. Episode 055 with Clarity Wave appeared first on Rhodium Network®.

                51 min
              • Story 1.8: Turn Your Startup Into a Lead Gen Machine. Episode 054 with Clarity Wave

                This is episode 54.

                Clarity Wave has added 10 more clients since the last time we spoke, with a yearly value between 7,000 and 10,000 dollars each.  Robert and his brother credit this growth to their massive action approach to lead generation, which, as you’ll hear in this episode,meant redirecting time and funding from development into sales and marketing.

                Highlights

                In today’s episode, you’ll hear:

                • Robert’s deep dive into LinkedIn connection strategies that work
                • How he optimized a personal LinkedIn profile to generate leads
                • The two connection methods they’ve used and what’s been more successful (including direct message templates you can copy)
                • Plus their exact approach to create an industry group and use that to build authority with their market

                  • What they’ve done is built a consistent daily habit around inbound and outbound marketing, and the results speak for themselves.  You’ll hear about that and more in today’s episode.

                  Listen Now:

                  Past Episodes with Clarity Wave

                  Story 1.7: Making Customers Love You So Much They Send Gifts. Episode 051 with Clarity Wave

                  Story 1.6: Why You SHOULD Go Into Business With Family. Episode 048 with Clarity Wave

                  Story 1.5: What Startup Perseverance Really Looks Like. Episode 045 with Clarity Wave

                  Story 1.4: When to Quit and When to Double-Down on Your Startup. Podcast 040 with Clarity Wave

                  Story 1.3: How to Grow From Your First 16 Clients to 100+. Podcast 036 With Clarity Wave

                  Story 1.2: Outsource Your Sales People with Clarity Wave (Podcast 032)

                  Story 1.1 – How to Start a SaaS Business With Clarity Wave (Podcast 027)

                  The post Story 1.8: Turn Your Startup Into a Lead Gen Machine. Episode 054 with Clarity Wave appeared first on Rhodium Network®.

                  43 min
                • Story 2.7: Post-Acquisition – Lessons from the First 12 Months. Podcast 053 with Matthew Yahes

                  This is episode 53.  Today we are joined by Matthew Yahes, who this year acquired a 7 figure ecommerce portfolio in the gift baskets and wedding favors niches.

                  This is the last episode in our series with Matthew, so today’s interview is an epic unpacking of a story you don’t often hear:

                  What happens in those 12 months after you purchase a business?

                  What kind of challenges should you expect?

                  Is it worth it to buy rather than build your own?

                  Matthew shares with us a number of big mistakes he made this year, and has some surprising advice for people who are looking to acquire their own online business for the first time.

                  Highlights

                  Matthew walks us through his major milestones and lessons, including:

                  • Matthew’s insights on the huge learning curve the first 3 months after acquisition
                  • The best time to implement changes in a business you purchased
                  • The issues he wished he’d changed sooner
                  • What to do to make sure employees in a business you acquire don’t get bitter at new management
                  • And why, despite slower growth than anticipated, he’s still confident the business can double or triple next year

                    • Make sure to stick around through the whole episode for all this and more.

                    Listen Now:

                    Past Episodes with Matthew:

                    Story 2.6: Safety First: Tips on eCommerce Site Changes and Business Partnerships. Episode 049 with Matthew Yahes

                    Story 2.5: 10% Increase in Revenue with One Simple Email Sequence. Episode 046 with Matthew Yahes

                    Story 2.4: After the Sale, All The Things You Didn’t Plan For. Podcast 041 with Matthew Yahes

                    Story 2.3: Preparing for Business Growth with Matthew Yahes (Podcast 037)

                    Story 2.2: The Million Dollar Takeover with Matthew Yahes (Podcast 033)

                    Story 2.1: What It’s Like Buying a 7 Figure E-commerce Business With Matthew Yahes (Podcast 028)

                    The post Story 2.7: Post-Acquisition – Lessons from the First 12 Months. Podcast 053 with Matthew Yahes appeared first on Rhodium Network®.

                    55 min
                  • Story 3.4: The Comeback – Don’t Give Up On Your Business. Podcast 052 with Kelly Shroads

                    This is episode 52.

                    We’ve been following Kelly’s story all year and today we check back in with her for the last time.

                    After beginning this year frustrated and tired of running her luxury spa robe ecommerce site and watching its sales decline, Kelly was ready to get it off her plate.  But she knew she had a lot of work to put in first.

                    In this episode, we’ll find out if all that work paid off and how she feels about her progress this year – including how sales are going during her busiest time of year.

                    Highlights

                    We’ll also cover:

                    • Where Kelly stands now on selling her business
                    • Why her sales declined the first half of the year, even though her site ranking stayed the same
                    • Insights from redesigning her entire product line including…
                    • Kelly’s tricks to setup a professional photoshoot on a shoestring budget
                    • And what advice she would give herself through some of the toughest times in her business.

                      •  

                      Having spoken with Kelly throughout 2016, I was really struck by her ability to leverage key skills like photography, website design, and SEO into a scalable, automated business rather than just getting stuck as a freelancer.


                      Kelly told me during this interview about a big business decision she’s going to make come January 1st, so make sure to stick around through the whole episode for this exciting news and more.

                      Listen Now:

                      Past Episodes with Kelly Shroads

                      Story 3.3: The Truth About Passive Income From Websites. Podcast 038 With Kelly Shroads

                      Story 3.2: Should I Sell My Business? With Kelly Shroads (Podcast 035)

                      Story 3.1: Doubling Ecommerce Sales Every Year With Kelly Shroads (Podcast 30)

                       

                      The post Story 3.4: The Comeback – Don’t Give Up On Your Business. Podcast 052 with Kelly Shroads appeared first on Rhodium Network®.

                      53 min
                    • Story 1.7: Making Customers Love You So Much They Send Gifts. Episode 051 with Clarity Wave

                      This is episode 51.

                      Clarity Wave has onboarded several new customers and is about to hit 25 clients.  So we find out today if Robert and his brother will also be able to hit their $10k monthly revenue goal by their self-imposed deadline.

                      Highlights

                      In today’s episode, you’ll hear:

                      • Robert’s successful workflow with LinkedIn authority marketing
                      • His insights into resolving key startup issues, like automating sales and why hiring freelance developers can be dangerous
                      • Plus how all of Clarity Wave’s big wins come back to just one key approach

                        • I came away from this interview with the impression that Robert and Alex are going to be successful because they care so much about building connections and being genuinely helpful to the people in their market.  That’s a huge lesson that anyone who’s struggling in business needs to learn, so pay attention and learn what Robert’s doing right.

                        Listen Now:

                        Past Episodes with Clarity Wave

                        Story 1.6: Why You SHOULD Go Into Business With Family. Episode 048 with Clarity Wave

                        Story 1.5: What Startup Perseverance Really Looks Like. Episode 045 with Clarity Wave

                        Story 1.4: When to Quit and When to Double-Down on Your Startup. Podcast 040 with Clarity Wave

                        Story 1.3: How to Grow From Your First 16 Clients to 100+. Podcast 036 With Clarity Wave

                        Story 1.2: Outsource Your Sales People with Clarity Wave (Podcast 032)

                        Story 1.1 – How to Start a SaaS Business With Clarity Wave (Podcast 027)

                        The post Story 1.7: Making Customers Love You So Much They Send Gifts. Episode 051 with Clarity Wave appeared first on Rhodium Network®.

                        34 min

                      About Set in Motion

                      From the publisher's feed

                      Set in Motion shares conversations with entrepreneurs about the moment that changed the trajectory of their online business. We uncover what led up to it, how the dots connected, and the principles…