Setup for Lifetime Value

Google Analytics 4 is here, and it’s here to stay. Underwaterpistol’s CRO & UX Specialist Lilliana Miller and SEO Specialist Peter Lee discuss the key differences between Universal Analytics and GA4 to get you set for the big move. Hosted by Charlie Semmence.

Read about the key differences between Google Analytics 4 and Universal Analytics in this blog: https://www.underwaterpistol.com/blogs/ecommerce/google-analytics-4-vs-universal-analytics

CRO & UX Specialist at Underwaterpistol Lilliana Miller discusses the importance of CRO testing, why we need it for conversion rate optimisation and how to conduct an accurate CRO test. Hosted by Charlie Semmence.

Read about the essential CRO tools for ecommerce: https://www.underwaterpistol.com/blogs/ecommerce/conversion-rate-optimisation-cro-tools

Hear Convert.com's Pancho Mendiola and Underwaterpistol's Lilliana Miller introduce their 4 essential CRO top tips to help you drive conversions and boost revenue. Hosted by Charlie Semmence.

Setup for Lifetime Value is the new podcast from Underwaterpistol that will help you get set for life with the best ecommerce tech stack. Listen in to our first episode for a simple, jargon-free introduction to CRO and what it means for your business, featuring CRO & UX Specialist Lilliana Miller. Hosted by Charlie Semmence.