Malena and Johanna talk about the realities of running a sewing business. Can you quit your day job, or even make money at all? And does creating content take the fun out of sewing?

Johanna likes to pretend she is running a big sewing media house with a staff of highly skilled professionals. But in reality, she is mostly a one-person show.

Malena is more down-to-earth and likes to apply the "good enough" philosophy to save her sanity. Plus she is a big fan of delegating.

Fit for Knits Book

⁠⁠⁠⁠⁠https://www.thelaststitch.com/fit-for-knits-book⁠⁠⁠⁠⁠

Stitching Tales on Instagram

⁠⁠⁠⁠⁠https://www.instagram.com/stitchingtalespod⁠⁠⁠⁠⁠

Stitching Tales on YouTube

⁠⁠https://www.youtube.com/@StitchingTalesPod

⁠https://www.thelaststitch.com⁠

⁠https://www.instagram.com/laststitch⁠

About Malena Hjerpe: Professional pattern maker, sewing book author and owner of Hazelhen Patterns.

⁠https://www.instagram.com/hazelhenpatterns