Shadûf

When you see a particularly pointy logo or shape, do you feel competitive or even aggressive?  How about a curvy logo?  These studies might suggest you do… even it you don’t realize it.

Everyone is coming to your house expecting to PARTY!!! What shopping behaviors do you fall into when it comes to buying everything you need for the celebration?  Our latest study explores consumers approach to buying items separately or in a bundle!

Special Guest:  Ann Marie Wallace!  A treasure to have her visiting from the Women's Business Center of Utah.  She joins us as we discuss some revealing new follow-up studies on the topic of vulnerability in leadership and how it relates to gender.

A closely connected continuation of the last episode to attempt to figure out why Influencer marketing has been on the decline.

GIVE AWAY OPPORTUNITY!!!

Following up our influencer study, we look at how occurrences of the past year may have increased skepticism of influencer marketing.

Would you be more likely to buy a snack item if you saw a photo with a setting in the background or not?  Research shows that it depends on your mindset and that certain cultures may be more likely to have that mindset.

Leaders come in all shapes and sizes, but what makes them effective?  Our new research may offer a surprising answer.

You know that annoying question that asks how likely you would be to recommend a product or service to a friend or colleague?  Yeah... it annoys us too.  Even though we all get a little angry about it, a good discussion is just what we need to see if there is something better out there.

We're back with a DOUBLE FEATURE!!!  We take you through the steps of our recent rebranding, and we will also look at what your mask is doing for your level of physical attraction!

Is there a way to measure how well a salesperson connects with a potential client during a sales pitch?  Dr. Harding has created a revolutionary metric to do just that.  It's called The Jibe Metric Score.