Share Your Screen

WATCH OUR INTERVIEW WITH SPOTIFY 💚 https://youtu.be/L41mZRY_Maw

25 years ago the music industry was in a crisis. Every year for 16 years the music as a businesses was losing more and more money. Until one day a company called Spotify came around and changed that forever. The invention of music streaming built a bridge between artists and fan the likes of which we had never seen, and in 2024 the music industry is the biggest it's ever been.

We sat down with Sulinna Ong, The Head of Editorial at Spotify, to learn exactly how this happened. She explained how her team discovers new artists, curates Spotify's editorial playlists, and responds to Artist's pitches.

This was our first guest episode and we could not be more excited about it <3

Today's episode is about the rise of Tate McRae and how she is anything BUT an "industry plant". From dancer, to youtube singer to next pop star -- Tate McRae's story is one of hustling.

HAPPY 2024 WE MISSED YOU ALL!!!Sorry for our short 2 week hiatus, but we are back to weekly uploads for the rest of the year.Today's episode is the Renee Rapp effect. Her story is a beautiful one because she is living proof that your direction is more important than your speed. Renee has always had this north star in her career, music, and her relentless pursuit of that dream. The first step of your career does not have to look like the last step. No matter how small the step, or how big the setback, Renee always kept moving in the direction she knew she was meant to.

Welcome back to part 2 of "that was not on my 2023 BINGO card" and our FIRST episode of the new year!!! 🤪

VIDEO VERSION:

https://www.youtube.com/watch?v=qh8SgN4q-xk

Welcome back to Part 2 from our last video "The Sabrina Carpenter Effect" where we discussed the concept of overnight fame vs slow burns. Olivia Rodrigo is the perfect example of how sometimes you just have your moment, and your life can COMPLETELY change over night.

Video Version on YouTube:

https://www.youtube.com/watch?v=W8MXuGltIeA&t=990s

Is it better to become an overnight success or to build your craft when no one is looking? We dare to answer this question in this episode of #ShareYourScreen -- all about one of our new favorites, Sabrina Carpenter. While she has been in the public eye since she was 9 years old, herself has said that she is a "tortoise" and grown frustrated many times and how long it took for her music career to take off.

It feels like just about every new release to come out of Hollywood in the past year has been some sort of "nostalgia-bait". When I was a teenager over a decade ago, we were enjoying things like Hunger Games, Mario, HSM, Gossip Girl, etc. Yet 10 years later, that is STILL all that is being released.

It seems as if the industry has sacrificed this idea of creativity, originality and fostering new IP to ONLY greenlight projects when they are tied to a previously existing franchise.

Nostalgia Marketing is something that has existed for a long time, but why has it become so rampant over the last 2 years? Well that is exactly what we set out to discover today.

Did you know that Rachel Zegler originally turned down the role of Lucy Gray Baird in the 'Hunger Games'? This movie is filled with fascinating behind-the-scenes details and lore, which we dive into on this episode of #ShareYourScreen with Nicky Reardon and Coco Mocoe!