Specify like a caveman: This week on Track Changes, Paul and Rich are joined by Gina Trapani, a managing partner at Postlight, to talk about statements of work (SOWs). We chat about Postlight’s unique SOW process. We talk about why we base our approach on trust and relationships rather than just time and money. We also talk about managing risk, what to do when someone oversteps their original demands and Paul gives some tips on how to make the SOW writing process easier. Hint: write like a caveman. 

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