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"Hey Milton Friedman, listen up! I'm just a small town economist wannabe, but what I describe is a more powerful, free-market capitalistic economy -- driven and sustained by the consumer who has the power to force commerce to give them what they want." So says Robin Lewis as he describes the mandate to balance people, profit and the planet. Robin and Shelley E. Kohan, TRR chief strategy officer, deconstruct the move from shareholder focus to stakeholder inclusion.

For more strategic insights and compelling content, visit TheRobinReport.com where you can read, watch, and listen to content from Robin Lewis and other industry experts.

Be sure to follow us on LinkedIn and Twitter for the latest from Robin Lewis and The Robin Report.

Music Courtesy of Mixaund

For more strategic insights and compelling content, visit TheRobinReport.com, where you can read, watch, and listen to content from Robin Lewis and other retail industry experts, and be sure to follow us on LinkedIn and Twitter.