Our special guest is someone with an extensive background in bookmaking and punting. 

Shaun Beirne comes from a family deeply involved in the betting industry and shares his experiences transitioning from traditional bookmaking to the modern, data-driven landscape. 

He highlights how the form and the punting game have changed over the years, noting the increased efficiency of markets due to technology and the shift towards customer profiling. He also explains how how he finds value runners on Sydney and Melbourne racing.

Alfie and Shaun also discuss what his new service with Champion Bets offers: Sydney and Melbourne metro tips, maps, pace notes, key runner comments and his rated price for each horse.

The Betting 360 Podcast is brought to you by TopSport.

Think. Is this a bet you really want to place?