Jeanne Vetter is the Vice President of Global Partnership with the back-to-back World Series Champion, Los Angeles Dodgers. On this episode Jeanne and I discuss:

* The infectious 2025 Dodgers team and their back-to-back world series win

* Dodger fandom and leaning into the diversity of LA culture

* What the Dodgers look for in a brand partner

* Jeanne's student athlete career at USC (Fight On!)

* What Ice Cube, Snoop, and Mary Hart have in commonPLEASE FOLLOW and WATCH on YouTube

Bri Hamilton is a Executive Consultant for CAA Brand Consulting.

A native of Los Angeles, Bri is passionate about making a positive impact wherever and wherever she can.

On this episode of She Got Next we discuss:

• Growing up as a “rec center” kid
• Coaching middle school and high school girls
• Working with Coach Dawn Staley
• How the Love & Basketball + Playa Society collab came to be
• And paying it forward with the women of WISE LA

Kicking off season 2 of SHE GOT NEXT with a dope conversation with Maria Civitate, Global Digital Director, SNKRS Platform Marketing.

In this episode we discuss:

👟Her passion for creating a more inclusive sneaker culture

👟Building her brand while working for an iconic one

👟Her Missouri roots and family values

👟And why bottom line,.. "it's shirts and shoes."

PLEASE FOLLOW US!

Eve Godat is the Senior Director of Content for Gotham FC, the NWSL's 2025 champions. She and I wrapped up the year with an inspiring discussion about:

• Gotham's "underdog my ass" mentality
• What belief and a relentless pursuit of your dreams can win you
• How elevating others leaves a lasting impact
• The challenges and rewards of embracing change

Watch this episode on more on YouTube https://www.youtube.com/@shegotnext

Sarah Bergstrom is the Head of Operations for TOGETHXR, one Fast Company's 2025 Brands That Matter.

TOGETHXR, founded by Alex Morgan, Chloe Kim, Simone Manuel and Sue Bird, and "with a focus on rich storytelling, TOGETHXR is an unapologetic platform where representation and equality is the norm. A place where culture, activism, lifestyle, and sports converge."On this episode Sarah, a member of Wasserman's 2025-2026 Collective Impact Cohort, and I discuss:

* How TOGETHXR 's iconic "Everyone Watches Women's Sports Tee" helped launch a movement

* Ways effective storytelling can educate and inspire both the die hard and casual sports fan

* Why siloing women's sports content may be necessary... for now

* Oh...and the movie Bend it Like Beckham

Ellyn Briggs is a Senior Brands Analyst and Data Reporter for Morning Consult. Her work as a sports reporter and her commentary have been featured on outlets like NBC News, The Wall Street Journal, Business Insider, Awful Announcing, and Front Office Sports.

In this episode, Ellyn and I discuss her published data, reports, and articles about the rise in women's sports and our overall sports consumption as Americans. Specifically we talk about:

• The athlete-influencer era
• Women's sports hype being legit
• The unique challenges women's only sports bars face
• Inheriting her dad's amazing throwing arm
• And why Major League and A League of Their Own are her go-to sports movies.

Head to YouTube to watch this episode https://youtu.be/1g2DF59Y7oA

I spoke with Lacey Mencl, legal counsel with the National Women's Soccer League (NWSL) before the championship match this past weekend. In this episode we discuss:

• Her role/experience with negotiating the league's collective bargaining agreement
• How the star-studded advisory board will help the expand the brand
• The sports girlies of WISE Chicago
• And why she rewatches Friday Night Lights THE MOVIE every year

Lacey is also the President of WISE Chicago (Women in Sports & Events - Chicago Chapter), a group of "diverse and motivated women" that hold the door of opportunity open for others to walk through.

Ashtyn Butuso is a writer and producer for OffBall, a platform that "finds the most compelling content across the internet directly from the people creating it. Sports, Culture. Curated Daily. "

As the writer of their M-F newsletter, Ashtyn "curates the chaos of the Internet so you don't have to."

Along with her basketball besties, Ashtyn also produces Flagrant, a printed magazine that is, "an inclusive print publication that unearths the stories surrounding the culture of basketball, including the artists, communities, projects, and fans.️"We talk about a lot . Just jump into it. Trust.

Erica Loh Jones spent 11 years at Yahoo Sports and Yahoo Fantasy Sports. During that time she served as Head of Product Design where she led the launch of multiple award-winning experiences across Sports, Gaming, and Betting.

In this episode Erica shares:

• Ways she and her team built inclusive products for a diverse fanbase

• The rise in women participating in sports betting and fantasy sportsHer love of Oaktown (Oakland California)
• Her volunteer work on the behalf of youth and women in sportsWhy her favorite sports movie is Cool Runnings

Brianna Appel is the Founder/CEO Seat Theory, a a women’s sponsorship sales & partnership marketing academy and agency that is training the next generation of leaders in women’s sports and entertainment.

In this episode Brianna shares:

• Her faith-rooted entrepreneurial journey
• Why timing really is everything
• The importance for touching grass
• How her network has influenced her net-worth
• Her favorite sports movies

As a Board Member and Co-Chair of the DEI committee for the WISE LA Chapter (Women in Sports and Events) , Brianna is committed to creating opportunities for women from diverse backgrounds to be seem to be heard, and to just be.

In the coming weeks, the academy side of Seat Theory will be open for 15-20 women. Follow Brianna on LinkedIn or Seat Theory on Instagram to be first to know!