In this episode Danielle chats to Erika McInerney. Erica is a Marketing and Communications specialist and shares the journey which brought her to creating her own business, Mac&Ernie.

Erika left her successful advertising career in Melbourne, in search of a new lifestyle for her young family in regional Victoria. She moved with no intention to start her own business and envisioned a life as a stay at home mum.

Erika shares her journey from leaving advertising, creating a hugely successful farmers market in her new home town, how imposter syndrome has stopped her, and the challenges she's faced on the road to creating a business that suits her lifestyle.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-start-a-digital-marketing-business-podcast

In this episode Danielle chats to Edel Beattie. Edel is a Professional Organiser and shares the journey which brought her to creating her own business, The Happy Organiser.

Edel always wanted to run her own business but never knew what sort of business that would be. During the pandemic she had the opportunity to self reflect, and work out what it was she was passionate about.

Working from her strengths, and her desire to simplify life for mental health and wellbeing, she created a service helping others to reclaim happiness in their homes.

Edel shares her journey from Ireland to Australia, how she's learned more about herself in the past two years than in her entire life, and how she's overcome self doubt to step into her role as business owner.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-become-a-professional-organiser-podcast

In this episode of the She Will Shine podcast Danielle chats to Kelly Williams. Kelly shares how she opened her retail store after a career in education.

Kelly Williams is the Founder of eco-conscious retail gift store, Pascoe Tales, located in the northern suburbs of Melbourne.

After working in schools for over 25 years as a music teacher, Kelly decided she needed a career tree-change. While she enjoyed being with the kids, the pressures around teaching increased immensely.

In this episode Kelly shares how the idea of a retail store came to her, the challenges she faced in making it a reality with no retail experience, how she embraced more education for herself in starting the business, how the local community has embraced the store, and how her own creativity has shaped the business, and helped the business survive multiple lockdowns in Melbourne.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-open-a-retail-store-podcast

In this episode of the She Will Shine podcast Danielle chats to Amela Kmetas. Amela shares the journey which led her to starting her accounting firm.

Amela Kmetas is a Chartered Accountant and MBA graduate with over 10 years of experience in tax and small business advisory services.

Born in Bosnia and arriving in Australia as a child, Amela was determined to make the most of her future.

In this episode she shares how she has fostered and nurtured the culture in her business based on the experiences she had as an employee, as well as her own values. Amela also discusses her decision to return to study an MBA, and how it has benefitted herself and her business.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-start-an-accounting-firm

In this episode of the She Will Shine podcast Danielle chats to Antoanela Safca. Antoanela shares how she followed her curiosity to build a freelance copywriting business.

Antoanela Safca is an education-obsessed copywriter for coaches and trainers, and freelance journalist.

She made the decision to start her business when her daughter was born 4 and a half years ago. More than just a need for flexibility, Antoanela wanted to follow her passion for writing and to be a role model for her child.

Antoanela shares how she started her business, how it transitioned when she moved to Europe during covid, and how setting client expectations has helped with the way her business operates, and her own mindset.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-build-a-copywriting-business

In this episode Danielle chats to Erin Huckle. Erin is a PR and Copywriter Consultant and shares the journey which brought her to creating her own Communications consultancy Chuckle Communications.

Erin started her business journey 3 months before the pandemic hit, so has only known business life with covid running alongside it. During that time she has created a business that works around her young family and her life.

Erin has embraced self development as a business owner, and as she encourages her clients to raise their profiles, she too has learnt to embrace showing up as herself. Erin shares her love for communications, and how it brought her to where she is today.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-grow-a-business-during-a-pandemic

In this episode of the She Will Shine podcast Danielle chats to Lee Doherty. Lee is an Online Business Manager and Strategist who now leads her own OBM and VA team at Admin & Co.

As a country girl from Geelong, Lee never set out to start her own business, beginning her work life as a Bank Teller. Multiple jobs later, circumstance and health had her re-evaluating how she wanted to live her life, and she made the decision to create her own business, on her own terms.

Lee’s story is one of determination, and how despite the trauma she experienced, she persisted to carve out her own path where business fit into her life. And not the other way around.

In this podcast, Lee shares her journey to starting her business, and how the challenges she faced have impacted the way she now leads her life.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-did-lee-become-an-obm

In this episode Danielle chats to Jane McKay (pre-lockdown 5). Jane is a marketing consultant who has been in the business of marketing for more than 15 years.

Jane worked her way from junior copywriter to marketing manager in a range of roles in corporate Melbourne until 2009 when she made a ‘treechange’ to East Gippsland and Jane McKay Communications was born.

In this podcast she shares her journey to starting her business, and how she recovered from the Victorian bushfires to then be faced with Covid.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: shewillshine.com.au/podcast-jane-mckay-bushfire-recovery

In this episode Danielle chats to Lisa Wilson pre lockdown 4.0. Lisa is a finance broker and shares the journey which brought her to starting her mortgage and asset finance broking firm Finance in Heels.

Lisa had a very successful finance career. With no inclinations to leave the corporate world, when she finally fell pregnant she decided to become the primary care giver and walked away from a job she loved.

While she never thought she would run her own business, 15 years later she couldn’t imagine it any other way. Lisa shares her journey and how over the years her definition of success has completely changed.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-change-your-definition-of-success

In this episode of the She Will Shine podcast Danielle sits down with Melissa Norfolk. Melissa started her digital agency Bit Loud Digital 23 years ago, and shares the ups and downs of building and growing her business over that time.

From an all-girls school, to being 1 of only 4 young women amongst 400 guys at uni, to authoring one of the “For Dummies” series of books while 8 months pregnant, Melissa is no stranger to hard work and determination.

Tune in to hear how Melissa has faced the challenges of growing her business out of the home, hired staff, raised a young family and faced her busiest time in business over COVID-19 in 2020.

Proudly presented by Danielle Price, Founder of She Will Shine.

Episode webpage: https://shewillshine.com.au/how-to-be-in-business-over-20-years