She's Off Script

She's Off Script

By Serwaa Adjei-PelleBusinessEntrepreneurship
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She's Off Script episodes

  • Episode 040: Everything You Need To Know About Getting Publicity with Brittni “Bee” Brown
    In today’s episode, we’ll hear from Brittni "Bee" Brown, an award-winning publicist, specializing in helping millennial business owners amplify their message.  Bee got her start in college after planning a campus-wide fashion show. The Detroit community took note of her work and she soon booked her first official client.
    If you’ve been trying to get publicity for your business, pull out your notebook because Bee breaks down a DIY strategy you can use to get publicity. She also shares how you can prepare your company to be taken seriously by media contacts. Go off script with us as learn how to get publicity for our businesses.
    Listen on Apple Podcasts

    You'll learn:

    * How to know if you're ready to hire a publicist.
    * How to create your own PR campaign if you don't have the budget to hire a publicist.
    * How to vet a PR agency you're trying to hire.

    Mentioned in this episode:

    * Bee's Instagram: @beebrownpr
    * Bee's Website: https://www.thebeeagency.com/

    Announcements:

    * We want to share YOUR Off Script moments on the podcast and hear where your off script journey has taken you. Whether you’ve changed careers, ended a relationship, started a new business, moved countries, or significantly changed your mindset, we would love to share your story.
    If you would like to be featured as the Off Script listener of the week, send me your story at [email protected]
    * If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity

    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    39 min
  • Episode 038: 5 Tips For Running A Productive Business With Kids Home For The Summer
    In today's episode, I wanted to share 5 tips I have used to structure my day so I don’t hit a summer slump and continue to stay productive while we’re on the road with the kids. I promise that none of the tips include waking up at 4 am in the morning because that’s just not me.
    If you follow me on my personal Instagram page, you know the kids are out of school for the summer and I’ve been playing digital nomad as we travel for a few weeks. As I’m recording this episode, we’re in Colorado. After a few days of being surrounded by family and friends celebrating my father’s retirement, it’s just me, the girls and their newly retired grandpa at home during the workday. This is the first time both girls are home with me with no formal childcare options. While this might be a first for me I know this is an everyday reality for some of you solopreneurs.

    Listen to this episode to hear how I'm making it work!
    Listen on Apple Podcasts

    You'll learn:

    * How I'm structuring my day
    * What my mindset has been
    * How to create a routine for your kids
    * How to get creative about childcare

    Mentioned in this episode:

    * Personal Instagram: @serwaa_ap

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    15 min
  • Episode 037: So You Want To Be An Influencer? with Mattie James
    In today's episode, Mattie James, content producer, influencer and educator, walks us through how she became a full-time influencer. If you have plans to become a fulltime influencer in the near future or are just curious how it's even possible to earn a living in this way, this episode is for you!
    Mattie started blogging on the side and had been battling with herself on whether or not she could go fulltime. Eventually, the decision was made for her when she was laid off. Over the course of 4 years, she has turned her blogging into undeniable influence.
    Listen on Apple Podcasts

    You'll learn:

    * Which social media platforms to start with as an influencer.
    * How Mattie built her team and who she hired first.
    * How to organize your day.
    * How to build a constant pipeline of brands to work with.

    Mentioned in this episode:

    * Instagram: @themattiejames
    * Website: https://mattiejames.com/

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    48 min
  • Episode 036: Launch A Disruptive Tech Platform with Mandy Price
    In today's episode, Mandy Price, CEO of Kanarys, shares why and how she decided to launch a disruptive platform that brings transparency to diversity and inclusion related issues to the workplace.
    After 11 years at a law firm, Mandy was passed over for Partner. Around the same time, she found that many of her peers were experiencing similar career setbacks and were given similar reasons for not receiving promotions and raises. After making partner at a new firm, Mandy was referred to as the "diverse" partner by a peer and knew she had to do something about creating workplaces where people feel they belong.
    Listen on Apple Podcasts

    You'll learn:

    * How to find a developer to build your platform as a non-technical founder
    * How to raise your first round do funding
    * Building a tech company outside of Silicon Valley
    * How to build a startup with your spouse

    Mentioned in this episode:

    * Instagram: @Kanarysinc
    * Facebook: kanarysinc
    * Website: https://www.kanarys.com/

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    43 min
  • Episode 035: How To Network As An Entrepreneur with Jasmin Brand

    In today’s episode, serial entrepreneur, CEO, and publisher of Launch DFW, Jasmin Brand. She fell into entrepreneurship after getting laid off from her job as a VP of Marketing and has never looked back.



    During our conversation, she shared what she’s learned about networking after over 10 years as a serial entrepreneur. Being an entrepreneur can be isolating and many of us may not be aware of all the free resources available in our cities.



    If you’re wondering how and how often you should be networking, this is the episode for you.



    Listen on Apple Podcasts



    You’ll learn about:



    * How often you should be networking as an entrepreneur* How to get plugged into the ecosystem for entrepreneurs in your city* How to reach out to people you admire* The secret to standing out at a networking event



    Mentioned in this episode:



    * Business Instagram:  @LaunchDFW* Founder/Publisher: @TheCityInfluencer,  @HerTexasCo, @BeatsByHerLive* Personal Instagram: @jasminbrands* Website: launchdfw.com
    29 min
  • Episode 034: Ask Serwaa Anything – Too Many Business Ideas, Email Lists, Running From Your Purpose
    In today's episode I'm answering your burning questions! Everything from not knowing which business ideas to focus on first to feeling stretched by your business and many in between.
    If you have questions you would like answered in our next Ask Serwaa Anything episode, email them to [email protected] or DM us on Instagram.
    Go off script with us as we answer your questions!
    Listen on Apple Podcasts

    We're answering your questions on:

    * Why I'm not a voice actor and why I felt like Jonah getting swallowed by a whale.
    * Do I need a business plan?
    * When you have too many ideas to choose from, where do you start?
    * How do I find balance when I have multiple businesses to run?

    Mentioned in this episode:

    * Sign up for a coffee chat here
    * My digital strategy consulting firm: Pellé + Co

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    24 min
  • Episode 033: How To Stop Potential Clients In Their Tracks With Lauren Johnson
    In today's episode Lauren Johnson goes deep with us to share her journey to becoming one half of the Harbor Grace Photography duo. Her company is sought after for celebrity events, magazine spreads, and television spots.
    Lauren shares mistakes she's made along the way, advice for aspiring photographers and the key to creating a visual footprint that stops potential clients in their tracks.

    Go off script with us as we learn how to level up our visual appeal and launch modern storytelling businesses.
    Listen on Apple Podcasts

    You'll learn:

    * Top 5 things you need to know to launch your own photography business
    * The number one thing your visual footprint should have as an entrepreneur.
    * How Lauren balances entrepreneurship and motherhood and childcare
    * Her response to her "what equipment do you use?" question

    Mentioned in this episode:

    * Business Instagram: @harborgracephotography
    * Personal Instagram: @_ellejayy
    * Website: http://harborgracephotography.com

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    57 min
  • Episode 032: Amplify your story with Blavity’s Editor-in-Chief, Lilly Workneh
    In today's episode Lilly Workneh, Blavity's first Editor-in-Chief shares how she navigated her career to find success as a journalist covering stories she's passionate about. Storytelling has always been part of Lilly's life from servings as the editor of her high school newspaper to managing a staff of 70 people at her college publication.
    If you think you have a story worth amplifying and would like to learn how to get the attention of editors like Lilly this episode is for you.

    Go off script with us as we learn to navigate the world of new media with Lilly Workneh.
    Listen on Apple Podcasts

    You'll learn:

    * Lilly's path to finding success in journalism
    * The best way to make a mid-career switch into journalism.
    * How to get your first news piece published.
    * A few ways to pitch a story to any of Blavity's platforms

    Mentioned in this episode:

    * Personal Instagram: @lilly_works
    * Business Instagram: Blavity News
    * Submit an op-ed on Blavity: https://blavity.com
    * Pitch Lilly: [email protected]
    * Pitch Lilly's team: [email protected]
    * Afro Tech: [email protected], 21Ninety,  Shadow and Act, Travel Noire

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    31 min

About She's Off Script

From the publisher's feed

Welcome to the She’s Off Script podcast where we talk to women who have been bold enough to define and forge their own path to success. In a world of so much sameness, they have broken through…