She's Off Script

She's Off Script

By Serwaa Adjei-PelleBusinessEntrepreneurship
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She's Off Script episodes

  • Episode 028: How The Long Lost McBride Sisters Launched Into The Wine Industry
    In today's episode, Robin McBride shares how she found her long lost sister and partnered with her to launch a wine company they've named McBride Sisters. Their brand has stepped in to fill a void traditional industry titans failed to meet for women and people of color. Although their arrival was met with skepticism, they have been able to partner with stores such as Safeway, Kroger, Target as well as stadiums and airlines.
    The sisters recently launched a new fund, “The McBride Sisters SHE CAN Professional Development Fund”, to promote the professional advancement of women in the wine industry. They hope to move the needle on the percentage of women in their industry.

    Join me as I go off script with the founder and President of McBride Sisters Wines, Robin McBride.
    Listen on Apple Podcasts

    Takeaways:


    * Avoid early challenges by finding mentors that don't necessarily look and think like you.
    * Be persistent especially if you're the first. There are women coming behind you counting on your success.
    * There is no need to recreate the wheel. Leverage the knowledge of those that have gone before you.

    Mentioned in this episode: 

    * Instagram:@mcbridesisters
    * Facebook: @mcbridesisters
    * https://www.mcbridesisters.com
    * She Can Professional Development Fund

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram!
    If you have any general questions or comments for the show, click here.
    40 min
  • Episode 027: How To Take Your Indie makeup brand mainstream with Loraine R. Dowdy of Coloured Raine
    In today's episode, Loraine Dowdy shares how she went from daydreaming on a Wallstreet trading floor to launching a beauty brand that is now sold at Target and has been worn by the likes of Cardi B, Rihanna, Nicki Minaj, Gabrielle Union, and Tracee Ellis Ross.
    After two years of trial and error, failed products and burning through her savings, she finally created a brand known for its bold colors and staying power. In 2018, Target approached her to stock Coloured Raine on their website. This not only expanded their customer base but also led to other major opportunities and collaborations for the indie brand. They plan to announce one such collaboration this July.

    Join me as I go off script with the founder and CEO of Coloured Raine, Loraine R. Dowdy.
    Listen on Apple Podcasts
    Takeaways:
    - Be grateful for the "No's" you get because you may not have been ready.
    - Be your own competition and push yourself to succeed.
    - Get comfortable with being uncomfortable.
    - Don't be afraid to research in the absence of models and mentors. 

    Mentioned in this episode: 

    * Personal Instagram: @mztrendsetter
    * Business Instagram: @colouredraine
    * https://www.facebook.com/colouredrainecosmetics
    * colouredraine.com

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram!
    If you have any general questions or comments for the show, click here.
    43 min
  • Episode 025: How To Break Your Limiting Beliefs And Find Success.
    In this episode, we're talking about our mindset around money and success. We dig into how we can break free of the limiting beliefs that hold us back as women, as the children of immigrants and maybe even as people who did not come from a background of means.

    Types of Mindsets
    The concept of fixed vs. growth mindset was crafted by Carol Dwek who is a leading researcher in the field of motivation. According to Doctor Dweck, people with a fixed mindset, believe their qualities are fixed traits and cannot change. These people credit their intelligence and talents for success rather than their hard work and grit. They also believe that talent alone leads to success, and effort is not required.

    Alternatively, people with a growth mindset, have an underlying belief that their learning and intelligence can grow with time and experience. They believe they can get smarter, they realize that their effort and grit has an impact on their success, so they put in extra time, which then leads to greater success.

    Another foundational concept is a money mindset. Our money mindset is the feeling and thought pattern we subconsciously develop towards money based on our life experiences. Because our mindset often controls our actions, developing a negative money mindset can create a barrier between you and financial health. It can also keep you in a place of stress and anxiety and it can keep you from achieving your financial goals.
    How to identify what our mindset
    Ask yourself this series of questions:

    First, I would sincerely ask myself

    * Do you find that you’re not very giving of your time and money because you think you need to hustle to make the next dollar and close the next deal? In the back of your mind, you’re always waiting for the other shoe to drop?

    Second….

    * Do you find that when you look into your heart of hearts, you have gone with the flow when it comes to your career? Did you really take the time to discover your true purpose, or did you just jump onto the path of least resistance to please those around you?

    Third…

    * Now no one likes to admit this to themselves but do you easily fall into groupthink in a way that you don’t challenge the status quo?

    And finally…

    * Have you created a lifestyle that reinforces your self-limiting beliefs by either not pushing yourself to succeed at work, not setting money goals for yourself like saving X amount or paying off X debt? Are you pushing yourself to meet new people from different walks of life? Do you set stretch goals for yourself?

    How do we shift that mindset
    1.) Do some soul searching and admit to yourself where you are today.
    2.) Catch yourself in the act and get to the root of your triggers.
    3.) Find an accountability partner.

    Join us as we dig into a few tools you can use to see what your mindset is around money and success as well as ways you can begin to expand your mindset.
    Listen on Apple Podcasts
    Mentioned in this episode: 


    * FREE HOW TO LAUNCH masterclass. If you're ready to create the perfect launch plan for your new side hustle or business, join me on March 12th at 12 pm CST to learn launch strategies I’ve refined over the years. Save your seat by going to bit.ly/secrettolaunching.

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community,
    17 min
  • Episode 024: No Need To Do It Alone! I’m Launching The Off Script Ready Mastermind
    Do you find that the people around you don't quite push you to achieve new heights? Are you the smartest person in your crew, are you ready to be pushed and to learn new a new approach? Are you ready to finally launch that business or take your current business to the next level? Then this mastermind is for you!
    I am so excited to launch the Off Script Ready mastermind. This program represents the outgrowth of my passion for highlighting black women who have created blueprints for success outside of those we typically hear about around our dinner tables. If you're ready to be a part of this program, you can learn more about the Off Script Ready mastermind here.

    Listen on Apple Podcasts
    WHAT IS A MASTERMIND
    A mastermind is simply a meeting of the minds among a group of highly motivated people who share a common goal and are looking to encourage and help each other improve. They give each other advice, share connections and do business with each other when it makes sense.
    WHO IS THE OFF SCRIPT READY MASTERMIND FOR

    * This is a four-figure investment so the members of the mastermind will need to be focused and committed.
    * You must be prepared to receive and implement feedback
    * You must be ready to either launch or grow your business or make your next big idea a reality.
    * You must be someone who is looking for a true community and is ready to do the work

    READY TO APPLY?
    If you think you’re a good fit, please go to serwaaadjeipelle.com/mastermind to apply. Once you've applied, you'll move to the next stage where we see if you qualify for a one-on-one call and where we will share additional details.
    Mentioned in this episode: 


    * https://serwaaadjeipelle.com/mastermind

    Announcements: If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening! Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    10 min
  • Episode 023: Flawlessly Launch Your Personal Brand With Meagan Ward
    After she didn't get a $3 raise she deserved at her first job out of college, Meagan Ward set our on the path to launch her own business. 12 months after starting her career in corporate America, she quit to start her own business, She is a multi-hyphenate entrepreneur that is passionate about seeing women succeed! In addition to running her branding agency, Creatively Flawless, she has also taken her passion to the next level by launching Femology, a co-working space for Detroit’s community of women entrepreneurs. Her efforts landed her a permanent spot as a speaker in the Traveling Embassy Speakers’ Program.
    Join us as we Go off script with the personal branding expert, Meagan Ward.
    Listen on Apple Podcasts
    Mentioned in this episode: 


    * Instagram: @creativelyflawless
    * http://www.creativelyflawless.com
    * @meaganaward

    Takeaways:


    * Use the success of the women around you to fuel your own success
    * There are multiple forms of self-care including saying no and giving yourself breathing room to sleep in after pulling an all nighter.
    *

    Announcements: If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening! Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    When Karen Okonkwo launched one of her first ventures, Sorority Secrets, she was shocked when someone asked her why she did not feature any people of color on her website. Being a black sorority member herself, she couldn't believe she had unconsciously created a site with a lack of diversity. Years later, Karen met a photographer and suggested he could do something about the issue she had come across with stock photography. Needless to say, they both teamed up to create TONL.
    Join us as we Go off script with the co-founder of the TONL, Karen Okonkwo.
    Listen on Apple Podcasts
    Mentioned in this episode: 


    * Instagram: @karenokonkwo
    * https://www.karensthoughts.co/
    * @TONL
    * https://tonl.co/

    Takeaways:


    * Learn to 'tap' into your intuition.
    * Corporate America can give entrepreneurs the tools they need to be successful in their future businesses.
    * Don't underestimate the impact of "free" press.
    * Have a solid marketing plan for your launch.
    * Karen's Gem - Stop comparing someone else's middle to your beginning. Get clear on your vision. Your 'why' should make you cry.

    Announcements: If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening! Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram! If you have any general questions or comments for the show, click here.
    42 min
  • Episode 022: How Karen Okonkwo, Co-founder Of TONL, Set Out To Change The Face Of Stock Photography

    When Karen Okonkwo launched one of her first ventures, Sorority Secrets, she was shocked when someone asked her why she did not feature any people of color on her website. Being a black sorority member herself, she couldn't believe she had unconsciously created a site with a lack of diversity. Years later, Karen met a photographer and suggested he could do something about the issue she had come across with stock photography. Needless to say, they both teamed up to create TONL.
    Join us as we Go off script with the co-founder of the TONL, Karen Okonkwo.
    Listen on Apple Podcasts
    Mentioned in this episode: 


    * Instagram: @karenokonkwo
    * https://www.karensthoughts.co/
    * @TONL
    * https://tonl.co/

    Takeaways:


    * Learn to 'tap' into your intuition.
    * Corporate America can give entrepreneurs the tools they need to be successful in their future businesses.
    * Don't underestimate the impact of "free" press.
    * Have a solid marketing plan for your launch.
    * Karen's Gem - Stop comparing someone else's middle to your beginning. Get clear on your vision. Your 'why' should make you cry.

    Announcements:
    If you’re looking for a community of supportive women who are looking to Go Off Script with their careers, lifestyles and businesses join us here: https://www.facebook.com/groups/ShesOffScriptCommunity
    Thank you so much for listening!
    Subscribe on Apple Podcasts, join our Facebook community, and follow us on Instagram!
    If you have any general questions or comments for the show, click here.
    27 min

About She's Off Script

From the publisher's feed

Welcome to the She’s Off Script podcast where we talk to women who have been bold enough to define and forge their own path to success. In a world of so much sameness, they have broken through…