We’re back baby! This episode is the second part of our conversation, I sit down with Riley May — feminine-led sales coach, multi 7-figure business owner, and founder of Women That Sell Academy. At just 24 years old, Riley has built a movement around transparency, authenticity, and alignment, generating millions in organic sales while showing women how to create both health and wealth without sacrificing who they are.

We explore:

• Riley’s journey to building a powerful brand and multi 7-figure business so young
• Why identity work is the foundation of scaling and embodying the version of you who already has it all
• The role of nervous system regulation in sustainable growth, health, and wealth
• Why staying a student of your craft is the secret to long-term success and embodiment
• How to pivot with power when something isn’t working, instead of forcing a broken strategy
• What feminine-led sales really means, and how to sell with integrity and ease

🎧 This is a must-listen for the woman who knows she’s meant for more — who craves freedom, impact, health, and wealth — and who is ready to scale in a way that feels powerful, aligned, and authentic.

✨ If you loved this conversation, you’ll be obsessed with The Fitbook — your blueprint for embodying your next-level self. Grab it via the link below.

⁠https://shesthestandard.kartra.com/page/GUd2⁠

🎧 For more behind-the-scenes and daily inspiration, follow @sineadjkrelle and @shesthestandardpodcast on Instagram.

You can also find the incredible Riley May over on Instagram at @therileymay

In this episode, I sit down with Riley May — feminine-led sales coach, multi 7-figure business owner, and founder of Women That Sell Academy. At just 24 years old, Riley has built a movement around transparency, authenticity, and alignment, generating millions in organic sales while showing women how to create both health and wealth without sacrificing who they are.

We explore:

• Riley’s journey to building a powerful brand and multi 7-figure business so young
• Why identity work is the foundation of scaling and embodying the version of you who already has it all
• The role of nervous system regulation in sustainable growth, health, and wealth
• Why staying a student of your craft is the secret to long-term success and embodiment
• How to pivot with power when something isn’t working, instead of forcing a broken strategy
• What feminine-led sales really means, and how to sell with integrity and ease

🎧 This is a must-listen for the woman who knows she’s meant for more — who craves freedom, impact, health, and wealth — and who is ready to scale in a way that feels powerful, aligned, and authentic.

✨ If you loved this conversation, you’ll be obsessed with The Fitbook — your blueprint for embodying your next-level self. Grab it via the link below.

https://shesthestandard.kartra.com/page/GUd2

🎧 For more behind-the-scenes and daily inspiration, follow @sineadjkrelle and @shesthestandardpodcast on Instagram.

You can also find the incredible Riley May over on Instagram at @therileymay

This episode is an activation, a guided connection to your future self, the woman you know you’re becoming. Take a moment, close your eyes, and breathe with me as you embody her energy today.

If you enjoyed this activation, you are going to love The Standard Fitbook. Inside are 101 pages of raw truths, rituals, and mindset shifts to help you step into your strongest, sexiest, most confident self. Grab your copy through the link below.

https://shesthestandard.kartra.com/page/GUd2

Follow along for more behind-the-scenes content and inspiration over on Instagram

This isn’t just another fitness planner or motivational guide.

The She's The Standard Fitbook is the work that changes everything. In this episode, I’m taking you inside its 101 pages of real, raw truths on what it actually takes to become your strongest, sexiest, most confident, unf*ckwithable self.

You’ll hear the story behind how this Fitbook came to life after six years of brutal, beautiful transformation and why it’s your shortcut to skipping years of trial, error, and “start again Monday” cycles. If you’ve ever felt lost, stuck, or burnt out, this is the roadmap I wish I had when I was drowning in doubt.

What You’ll Learn in This Episode:

• The personal rock-bottom moments that inspired The She's The Standard Fitbook
• The exact principles, mindset shifts, and rituals that changed everything for me
• Why building true strength, confidence, and self-respect is an inside-out job
• How to use the Fitbook to create the body, mindset, and lifestyle you’ve been craving

And the truth about what it really takes to become the woman you know you’re destined to be.

This is everything I wish I had at the start of my journey.

GET A COPY OF THE FITBOOK HERE

https://shesthestandard.kartra.com/page/GUd2

Don't forget to connect with me on Instagram @sineadjkrelle

With love,

Sinead x

This episode goes deep into the work that changed everything for me...

Not another strategy or business hack...
But the real reason I was able to scale to consistent 80k months without losing myself in the process

-> All things nervous system regulation
What it means...
Why it matters...
And how it impacts everything from money to motherhood

-> I share how I teach this to my children
-> The signs your nervous system might be maxed out
-> And what happens when you actually build the capacity to hold more

If you’ve been pushing and forcing and still not seeing the growth you want
This conversation will help you understand why.

Your business can only grow as far as you can hold it
This work is the foundation for sustainable success.

I hope you take what lands from this episode and implement it into your life.

With love,

Sinead x

PS: Don't forget to follow @sineadjkrelle and @shesthestandard on Instagram for all of the bts juice!

8,000 followers.
12 years of creating.
And I deleted the whole thing... on purpose.

This episode is the real story behind why I chose to shut down the Instagram account I built over more than a decade.
Not because it wasn’t working.
Not because I was burnt out.
But because it no longer felt like me.

I share what it looked like to let go of an identity that had taken years to build, and what it took to choose alignment over attachment.
It’s raw, honest, and probably the most grounded I’ve ever been on the mic.

–> How to recognise when something is no longer aligned
–> Why we outgrow the identities we once worked so hard for
–> What it takes to make bold, clean decisions
–> And what I’m creating from here

If you’ve ever felt the pull to burn it down and start again — this one’s for you.

Listen in.

Make sure you are following my NEW Instagram @sineadjkrelle and @shesthestandardpodcast to stay up to date on all new episode drops and juicy bts content x

Enjoy!

Sinead x

In this episode, I sit down with the one and only, Alex Tripod, to explore what really happens when you hit the big milestones and still find yourself wondering, is this it?

We talk about the illusion of arrival, and the identity unraveling that often comes with growth.

We dive into:

• What chasing ‘more’ really costs

• Navigating breakups and soulmates while leading a brand

• Letting go of proving energy and success metrics

• Identity shifts, grief, and ego deaths

• Presence over performance, and choosing self again and again

This conversation is honest, powerful, and cuts straight to the heart of what so many ambitious souls silently wrestle with.

If you’ve ever achieved something and still felt the void, this one will land deeply.

You can find Alex at @alextripod on Instagram and follow my new account @sineadjkrelle and @shesthestandardpodcast for more.

Share this with a friend and don't forget to rate and review the show!

Enjoy!

Sinead x

This episode is personal.

Seven years in the making
And finally — we sat down to record the rawest, realest conversation we’ve ever had

My brother, Dan, is now living in Bali.But more importantly
He’s finally living for himself

To get here, he had to go through an ego death
He had to let go of the life that looked good on paper
Sell the houses.
Drop the old patterns.
Detach from the stories that were never really his.
And choose himself — fully.

What you’ll hear is not polished or rehearsed
I’ve left in the pauses, the ums, the aaghs — all of it
Because nothing about this conversation was forced
It was honest
Emotional
Unfiltered

He is the walking example of what devotion to self really looks like
Of what happens when you stop trying to meet everyone else’s expectations
And finally ask: what do I actually want?

Having him here with me
On this mic
Sharing his story
Makes me feel so proud
Because I watched him fight to become the man he is now

If you’ve ever felt stuck in a version of you that no longer fits
If you’ve been holding on to a life that feels heavy
If you’re ready to let go and finally take the leap
This episode will meet you where you are

🎧 Tune in now
Let it move you
Let it remind you
Your next chapter starts the second you decide it’s yours.

Sinead x

Let. Them. 🐆

If they misunderstand you — let them

If they doubt you — let them

If they outgrow you or can’t hold your vision — let them

This phrase has unlocked everything for me.
And the more I lean into it, the more free I feel

In this episode, I’m sharing how these two simple words have become a boundary
A belief
A standard

Because when you stop trying to control how you’re perceived
You reclaim your peace
Your power
Your energy

Let them talk
Let them leave
Let them watch

You’re not here to be understood by everyone
You’re here to be unapologetically you

🎧 Tune in now and share this with someone who needs the reminder— this one is short, sharp, and will shift the way you move.
💅🏽 It’s time to stop chasing approval and start choosing alignment

Enjoy!

Sinead x

This one’s for the human who’s building big things
And wondering if they have to choose between their relationship and their ambition

In this episode, I sit down with my husband to have a real, unfiltered conversation about what it actually looks like to be supported while you grow, evolve, and raise the standard in every area of your life

We talk about:
💬 Why you need to stop asking for permission to be powerful
💬 The difference between control and true support
💬 What it’s taken for us to grow individually and together
💬 How to navigate love, leadership, and big vision energy in a partnership
💬 And what support from your partner really looks like when you’re all in on your goals

This isn’t fluffy advice or surface-level relationship tips
It’s the truth about what it means to be with someone who sees you, holds you, and walks beside you without dimming your light

If you’re ready to stop shrinking, stop explaining, and start receiving support like the standard you are, this one’s going to hit deep

🎧 Tune in now and share with your partner if they need to hear this too + don't forget to follow & review the show!
💅🏽 Follow @shesthestandardpodcast on Instagram for more real talk on building a legacy.

Sinead x