In this solo episode, I share the story about how my brand evolved as a small business owner. The thing about branding is...you can plan, prep, and create all the components, but ultimately it's up to your customers to decide what your brand means to them. 

🖤  Episode details and video can be found at:

• http://shittyideatime.com 

Talking about growing your business doesn't get results. Success comes from taking consistent action. Much like strength training, taking action is the hard part. As a long-time marketer and strength coach, I got you. I've basically created a gym for your business. If you’re an over-thinker, procrastinator, or perfectionist, these classes are for you. Get the accountability you need to take consistent, intentional action. Get your first 3 classes free by clicking here. If you show up, your marketing will get stronger. Period.

You can also connect with me on Instagram at @shittyideatime

Toshie is the owner and lead artist at wigcraft.vegas, where she makes large-scale foam wigs. She’s currently working through the trials of being a small business owner as this hobby takes on a life of its own. While she has confidence in her “wigcrafting” and creative abilities, she is less comfortable with being an “entrepreneur.” Through it all, she can’t shake the urge to create. She is living in a high-contrast world and constantly contributing to new culture. If it is strange, she will probably be into it.

In this episode, Toshie shares her thoughts on art, magic, and the challenges of entrepreneurship.

Top takeaways:

1️⃣ Following your passion can be self-serving and also be in service of others.

2️⃣ Being visible & creating a brand can feel selfish and highlight identity stuff. That’s normal.

3️⃣ Leave some room in your business plans for magic.

4️⃣ Give yourself permission to enjoy the ride.

Episode details and video can be found at:

• https://shittyideatime.com/ 

Connect with Toshie at:

• https://wigcraft.vegas/
• https://www.instagram.com/wigcraft.vegas/ 

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

In this solo episode I talk about the 4 things my favorite brands all have in common and how you can put it into practice in your own business.

Top takeaways:

1️⃣  Be unapologetically different.

2️⃣  Give people something to belong to by making the world a better place.

3️⃣  Infuse your brand values into every piece of your business.

4️⃣  Get comfortable getting visible.

My favorite brands:

🍔  Slutty Vegan - https://sluttyveganatl.com/

🌞  Athr Beauty - https://athrbeauty.com/

🐢  Slow AF Run Club - https://members.slowafrunclub.com/

🖤  Episode details and video can be found at:

• http://shittyideatime.com 

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

Before becoming a coach, Nicole B-Z spent over a decade in the music industry. She started a recording studio and record label in Australia, managed bands, and learned about business practices and the needs of creative leaders. Since then, she has become a serial entrepreneur with a passion for helping other small business owners.

In this episode, Nicole looks back on the times she failed but still struck gold. She also talks about her creative process and the steps that she takes when faced with a challenging project. Tune in for some advice on marketing and research.

Episode details and video can be found at:

• https://shittyideatime.com/57 

Connect with Nicole at:

• https://nicolebz.com/
• Mobile number: +1 (720) 704-4865
• https://twitter.com/thebzchannel
• https://www.instagram.com/thebzchannel/
• https://www.facebook.com/thebzchannel/
• https://www.linkedin.com/in/nbzcoaching/
• https://discord.com/invite/sZ9Ye3Fefy

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

Tracey Warren’s firm belief that community is the key to success in life and business has led her to become the founder and CEO of InSpark Coworking and the driving force behind the “Ignite Your Champions'' movement. She’s also an author and a motivational speaker with a penchant for content creation and supporting women in business. 

In this episode, Tracey shares her thoughts on community building, the power of manifesting, and learning from failure. She also talks about how her coworking space came to be, and we envision a prom-like networking event for entrepreneurs.

Episode details and video can be found at:

• http://shittyideatime.com/58

Connect with Tracey at:

• https://igniteyourchampions.com/

• https://www.facebook.com/thetraceywarren

• https://www.instagram.com/igniteyourchampions/

• https://www.linkedin.com/in/thetraceywarren/

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

Nazia Siddiqui has a career in finance but a passion for fashion design so she founded Transcend, a Seattle-based women’s fashion brand focused on art and sustainability. With Transcend, she combines hand-embroidered textiles from South Asia with timeless silhouettes to bring unique, thoughtful and beautiful pieces that women want to wear again and again. In the future, she hopes to scale her business by working with a broad number of artisan groups and communities across the globe.

In this episode, she introduces her startup and explains why she decided to focus on hand embroidery and watercolor prints. She also shares her thoughts on sustainability and ethics in relation to her business.

Episode details and video can be found at:

• http://shittyideatime.com/56

Connect with Nazia at:

• https://weartranscend.com/
• https://www.facebook.com/weartranscend
• https://instagram.com/weartranscend
• https://twitter.com/weartranscend

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

In this solo episode I talk about how getting clear on your core values makes building a team SO much easier! If you're a solopreneur or small business owner who's starting to add members to your team, this one is for you!

Top takeaways:

1️⃣  When you don't have the energy to live up to your values, it's time to get help. 2️⃣  Choosing team members who are on the same page values-wise has been really beneficial. 3️⃣  Knowing how I want to show up for my team has allowed me to see when I'm not being the leader I want to be. It helps me grow.

Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE! 

🖤  Shoutout to the amazing people I love working with:

• Dave Visaya, podcast production - https://podcastengineers.com/
• Marissa Abao, Pinterest marketing - https://marissaabao.com/
• Yasmine Salem Hamdan, legal - https://yasminesalemhamdanlaw.com/
• Pam Balentine, CPA - http://vikingcpagroup.com/ 

🖤  Episode details and video can be found at:

• http://shittyideatime.com 

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

Eli started his career in the nonprofit sector focusing on supporting families experiencing houselessness and economic hardship. Eli also worked in domestic violence intervention. After several years in this field Eli decided to shift gears back to his passion for cars. Eli went back to school to get a degree in Automotive Science and became a Certified Mechanic.

After several years of hard work and rejection as a queer person working in a highly misogynistic and patriarchal industry Eli decided to open his own repair shop, Repair Revolution. Repair Revolution disrupts the automotive repair industry as an unapologetic feminist and LGBTQ+ owned and operated business in Seattle since 2012. Repair Revolution is a community driven business with a social justice heart that aims to educate and empower customers. This business has also created an opportunity for woman and LGBTQ+ mechanics to have a safe place to work that honors their identity. Eli has also served on several nonprofit Board of Directors and advisory boards and enjoys volunteering to support small business and queer community whenever possible.

Top takeaways:

1️⃣ Cars are a critical (& often overlooked) component of social justice.

2️⃣ Telling your story is a way to show other people what’s possible.

3️⃣ As a mission- driven business, you’ll probably need set some uncomfortable boundaries.

4️⃣ If you’re goal is to create change, your values should guide every piece of your business.

Episode details and video can be found at:

• http://shittyideatime.com/54 

Connect with Eli Allison at:

• https://autorepairrevolution.com/ 

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

In this LIVE solo episode I talk about how getting clear on your core values makes selling feel way less awkward! If you've struggled feeling natural and confident while selling, this one is for you!

Top takeaways:

1️⃣ Selling is so much more than a sales call script or the copy on your product page. 2️⃣ If you’re out of alignment with your own values, you’ll feel awkward. If you feel awkward, your people will feel awkward. 3️⃣ As a business owner, you set the tone for your sales process. If you value humor, make it humorous. If you value integrity, have integrity. If you value impact, make that core to the selling process.

Be sure to SUBSCRIBE ON YOUTUBE to watch future solo episodes LIVE! 

🖤  Episode details and video can be found at:

• http://shittyideatime.com 

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime

Gracia Sotomayor seemed to have it all—a promising career, her own house, and a relationship. But when she found herself unhappy despite having all these things, she left her job, made her way across Europe with the help of friends and strangers, and found power and growth through artistic cycling. She is currently using artistic cycling in her home country of Peru and throughout South America as a tool to empower and inspire people through social organization. 

In this episode, we talk about traveling, happiness, and female empowerment. Gracia looks back on her literal journey to find herself, sharing the challenges that she had to overcome and the lessons that she has learned. She also presents her business plan to bring artistic cycling and unicycling to the world, especially in Latin communities.

Episode details and video can be found at:

• http://shittyideatime.com/52 

Connect with Gracia Sotomayor at:

• https://www.instagram.com/iam.gracia.artisticcycling/
• https://web.facebook.com/gracia.sotomayor

For support & info about starting and growing your small business, join the Shitty Idea Time Business Collective (formerly The Small Business Incubator) or find me on Instagram @shittyideatime