In this episode of Packaging Today Show, hosts Evelio Mattos and Adam Peek break down the latest tariffs on aluminum and what it means for the packaging industry. With aluminum prices set to rise due to a 25% tariff, brands are facing a tough choice: pass on the cost to consumers, shift to plastic, or find new solutions. The discussion dives into the complexities of aluminum production, recycling realities, and why this tariff could shake up the entire supply chain. Can we really "Buy American" when it comes to aluminum? And what does this mean for sustainable packaging?

Tune in to find out.

Mentions & Links:

• Ball Corporation

• Novelis

• Liquid Death

• Coca-Cola