In this episode, journey with me into the heart of Seoul, South Korea, as I discuss global public relations, cultural insights, and an impactful conversation on how to voice an organization's opinion on social and political issues without alienating your audience.

I'm sharing some of what I learned from my dinner conversation with a local freelance TV reporter who navigates both journalism and PR fields, revealing valuable insights into how to become part of conversations already happening and how to leverage timeliness to turn a dull story into an engaging narrative.

Also in this episode, we hear from James Wright, global CEO of Havas PR, about the art of being a cause-based business and successfully managing the sensitive terrain of political and social issues today.

If you would like the notes from this to show them subscribe to the newsletter at ThePublicRelationsPodcast.com