HUL has Dove, Lux, Pears, Axe, and Lifebuoy soaps. It has Sunsilk, Clinic Plus, Dove, and other brands of shampoo. HUL is a house of brands with multiple brands in every product category.
And did Maruti Suzuki take a leaf out of HUL's brand management book?Zerodha Varsity on Social Media:
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