Frankie Elder-Reedy is an entrepreneur, certified consulting hypnotherapist, author and the founder of WRAX, a patent pending sports bra. With almost two decades of experience as a liquor store and laundromat owner, Frankie successfully transferred her small business skills to her latest and most fulfilling venture, helping women discover what they are truly capable of.  Her goal is to disrupt the sports bra industry by offering a unique solution to prevent breast discomfort during physical activities. Get ready to be inspired by Frankie's remarkable career pivot and entrepreneurial pursuits, as she defies expectations and embraces limitless possibilities!

In this episode we discuss:

00:00:00 - Overcoming "What If" Thinking

00:04:49 - The Birth of WRAX

00:06:56 - The Journey of Creating WRAX

00:09:11 - Lessons Learned and Future Goals

00:12:45 - Overcoming Self-Doubt and Negative Thoughts

00:13:09 - Daily Practices for Positive Mindset

00:15:01 - Finding Meaning in Your Work

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